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The Search Herald

Only the most important SEO news

VOL. III, No. 939 - Archive
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New Google Search Console now live for everyone

Go check your Google Search Console now. You probably have access to the long-awaited beta version. Search Engine Land

3 SEO tasks to start 2018 off with a bang

Wondering where to focus your efforts this year in order to gain an edge over your competitors? Columnist Jeremy Knauff has some ideas. Search Engine Land

Google Adds ‘Similar Sounding Words’ to Dictionary Search Cards

Google has quietly rolled out a new addition to dictionary cards in search results. Search Engine Journal

NEW How AI can uncover new insights and drive SEO performance

Columnist Jim Yu believes that by incorporating the power of artificial intelligence (AI) and deep learning, search marketers can move beyond simple observations and find new patterns in user [...] Search Engine Land

NEW Will AMP improve your rankings? How to set up an AMP test

Wondering if AMP is worth the investment? Columnist Stephanie LeVonne walks through how to set up a test to determine what kind of boost, if any, you can expect from implementing AMP across your [...] Search Engine Land

Sergei Eisenstein Google doodle honors Soviet film director known as the ‘Father of Montage’

Eisenstein's technique of editing film to create fast-paced sequences made him a cinema legend. Search Engine Land

NEW 2018 State of Social Report – Success with Live Video

Buffer's State of Social 2018 report shows growth in live videos as a social marketing tool. Read why some marketers find it effective while others do not. Search Engine Journal

It’s here! ‘Enterprise SEO Platforms: A Marketer’s Guide’ is all new for 2018.

MarTech Today’s “Enterprise SEO Platforms: A Marketer’s Guide” has been updated for 2018. Compiled from the latest research, this 55-page report is your source for the latest [...] Search Engine Land

Does Google Use Latent Semantic Indexing?

There was a park in the town in Virginia where I used to live that had been a railroad track that was turned into a walking path. At one place near that track was a historic turntable where cargo [...] SEO by the Sea

NEW Akvile DeFazio - The Search Community Honors You

This is part of the say something nice about an SEO/SEM series - feel free to nominate someone over here. Akvile DeFazio, 32 years old, lives with her husband Zane DeFazio (who is also known in the [...] Search Engine Roundtable

NEW Google's John Mueller Detailed SEO Advice To Webmaster Who Merged Four Sites

John Mueller of Google is always super active in the forums, on Twitter and in many other areas including conferences and hangouts helping SEOs and webmasters with their Google questions. But often, [...] Search Engine Roundtable

Google Targeted Advertising, Part 1

One of the inventors of the newly granted patent I am writing about was behind one of the most visited Google patents I’ve written about, from Ross Koningstein, which I posted about under the [...] SEO by the Sea

Google My Business Videos Uploads Fixed & Instantaneous

Over a week ago, Google enabled the ability to upload videos to local listings within Google My Business or the local listings photos section... Search Engine Roundtable

It’s 2018. Are your Google Shopping campaigns ready?

What a year 2017 was for Google Shopping, right? The real question is, though: How did your campaigns fare? Stellar? Decent? Mediocre? Regardless, the simple fact remains that it is now 2018 — [...] Search Engine Land

Bruce Clay - The Search Community Honors You

This is part of the say something nice about an SEO/SEM series - feel free to nominate someone over here... Search Engine Roundtable