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Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now.
Search Engine Land
Why pay more next week? Confirm your seat at the SMX Master Classes.
Check out what's in store, including an all-new workshop on AI prompting.
Search Engine Land
Do you have what it takes to bring home the highest honor in search?
There's less than one month left to submit your application!
Search Engine Land
Microsoft: SEOs Need To Study Clicks To Conversions From AI Search
Fabrice Canel from the Microsoft Bing team said that search engines, like Bing, have "limited visibility" into the conversions after the click from AI search and it is up to the SEO [...]
Search Engine Roundtable
Google Rolls Out ‘Preferred Sources’ For Top Stories In Search via @sejournal, @MattGSouthern
Google is rolling out Preferred Sources for Top Stories in Search, letting you choose outlets to see more often.
Search Engine Journal
Google Confirms That AI-Generated Content Should Be Human Reviewed via @sejournal, @martinibuster
Google's Gary Illyes said that AI-generated content should have human editorial oversight.
Search Engine Journal
Google Traffic Drops 50% After Site Hack; Recovery Can Take Time Says Google
An SEO consultant posted on LinkedIn that one of his websites saw a 50% decline in traffic in a two week period. This was due to the site being hacked, content being injected and Google indexing that [...]
Search Engine Roundtable
Google Ads Touts New AI To Reduce Invalid Traffic In Some Cases By 40%
Google announced it has new AI and large language models to fight invalid ad traffic or as Google calls it "IVT."
Google explained they have used AI for a long time, but they had some [...]
Search Engine Roundtable
Google Explains Why They Need To Control Their Ranking Signals via @sejournal, @martinibuster
Gary Illyes confirmed that external signals like social shares are not used as a ranking signal because they are out of Google's control.
Search Engine Journal
Google boosts iOS App campaigns with new formats, AI tools
Google’s iOS App campaign upgrades help advertisers reach more users, bid more efficiently, and measure results without sacrificing privacy.
Search Engine Land
NEW Call it whatever you want – just don’t call it ‘Answer Engine’
Forget the abbreviation. Your job is still to earn presence and trust in conversational engine results, then make sure that presence pays.
Search Engine Land
Long-form content is still very much alive, and here’s how to do it
Learn what qualifies as long-form content and what it takes to rank—structure, depth, search intent, and E-E-A-T. Make your content go the distance.
Search Engine Land
Google Says AI-Generated Content Will Not Cause Ranking Penalty via @sejournal, @martinibuster
Google's Gary Illyes confirmed that AI-generated content does not have a negative impact on SEO.
Search Engine Journal
Google Top Stories Preferred Sources Is Live In US & India
Google has launched the Preferred Sources top stories feature fully in the US and India, after testing it in Search Labs for a bit over six weeks. As I said then, this is a nice feature for [...]
Search Engine Roundtable
How we’re using AI in new ways to fight invalid traffic
An overview of our latest efforts to provide even better protections against invalid ad traffic by using AI.
