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The Search Herald

Only the most important SEO news

VOL. XI, No. 3896 - Archive
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The latest jobs in search marketing

Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now. Search Engine Land

Our February Demand Gen Drop has more ways to unlock high-performing Demand Gen campaigns.

Learn more about our latest Demand Gen Drop and ways to maximize campaign performance in Demand Gen campaigns. Inside Adwords

Shop visits now available in Google Ad grants

Google Ad Grants accounts can now optimize for shop visits, allowing nonprofits to drive real-world foot traffic from their campaigns. Search Engine Land

GMC video assets section now showing populated content

Google’s move to auto-populate video assets in GMC allows video to be a built-in, commerce-ready component of retail ad strategy. Search Engine Land

How to detect AI-written content & plagiarism accurately

Learn how to detect AI-written content and plagiarism using tools, manual techniques, and best practices to ensure originality, compliance, and trust. Search Engine Land

Site redesign checklist to preserve SEO & improve visibility

Redesigning your site doesn’t have to destroy your rankings. Use this advanced SEO checklist to preserve visibility and turn your redesign into a growth opportunity. Search Engine Land

Google fixed a serving issue with search results

This seems like it was a brief outage over night. Search Engine Land

Careful With Google Business Profile Verification Flow

Some time ago, Google updated the flow for the Google Business Profile verification. And the issue is, if you fill it out wrong, it can have consequences for that Google business listing in the [...] Search Engine Roundtable

Google AI Mode See More Button

Google is showing a "See more" button in some of the AI Mode results. This has been happening for almost the past month on desktop and probably mobile. It seems to come up more often for [...] Search Engine Roundtable

Anthropic Updates Crawler Docs: ClaudeBot, Claude-User & SearchBot

Anthropic updates its crawler documentation explaining what its crawlers do, and what blocking them will result in. Anthropic has three primary bots and they include ClaudeBot, Claude-User and [...] Search Engine Roundtable

Google AI Shopping Pushing Show More Products

Google's AI Shopping tab is now pushing shoppers and searchers to find more products. The prompt responses to your queries can display "Show more products" and other links to get you to [...] Search Engine Roundtable

Google Search Brief Serving Issue This Morning

Google had a brief issue with serving search results this morning, February 25th. Google documented the issue at around 1:30 am ET on Wednesday, February 25th and said it was resolved a minute later. Search Engine Roundtable

How ChatGPT uses SEO to drive growth and revenue

An SEO audit of ChatGPT, Claude, and Perplexity reveals how the platforms use technical optimization, content, and conversions to scale. Search Engine Land

The AI writing tics that hurt engagement: A study

An analysis of 1,000+ URLs reveals which AI writing tics correlate with engagement. Some common “tells” don’t matter. A few might. Search Engine Land

Anthropic clarifies how Claude bots crawl sites and how to block them

Anthropic explains how its bots handle AI training, live queries, and search results, and what opting out means for visibility. Search Engine Land