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The Search Herald

Only the most important SEO news

VOL. XII, No. 4028 - Archive
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NEW The latest jobs in search marketing

Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now. Search Engine Land

Want to present at SMX Next? Now’s the time to submit a pitch!

If you’re on top of the latest techniques and what’s to come in SEO, PPC, and AI search, submit a pitch to present at SMX Next. Search Engine Land

Search Engine Land welcomes Traffic Think Tank to its community portfolio

Traffic Think Tank will continue operating as a private Slack community while expanding member benefits through Search Engine Land. Search Engine Land

How to measure prompt-level visibility in AI search

You can't measure every AI recommendation, but you can build a reliable picture of your brand's presence. Here's how. Search Engine Land

Daily Search Forum Recap: July 6, 2026

Here is a recap of what happened in the search forums today... Search Engine Roundtable

6 SEO priorities to rethink for AI search

AI search is changing which SEO efforts have the biggest impact. Learn the three priorities to emphasize more and the three to emphasize less. Search Engine Land

SMX Now: Build better site architecture for SEO, AI, and users

Learn a proven five-phase framework for clearer navigation, stronger taxonomy, and content AI can access. Join us for the next SMX Now. Search Engine Land

ChatGPT commands 92% of AI referral traffic. Here’s what 6.77 million sessions reveal.

AI referrals are surging, volatile, and shaped by internal search, landing page fit, and Claude’s quiet rise, new data shows. Search Engine Land

Google On Using Markdown For AI SEO via @sejournal, @martinibuster

Google's John Mueller responds to the trend of creating a set of markdown pages to mirror HTML content for AI SEO. Search Engine Journal

Building a brand worth finding: Signals that fuel discovery

AI search favors brands with strong reputations, consistent messaging, and trusted third-party validation. Learn how to strengthen all three. Search Engine Land

Google Adds Product Category & Sale Duration To Merchant Listing Doc

Google has added to its Merchant listing structured data documentation help page that it now supports the Product.category property and a new Sale duration mechanism within the schema. Search Engine Roundtable

Google Ads Newish Apply Theme To Asset Group

Google Ads has a newish option when you create an asset group named "Apply theme to asset group." An asset group is made of images, logos, headlines, descriptions, videos, sitelinks, [...] Search Engine Roundtable

Google Tests Visit Site Button On Google Ads Sponsored Results

Google is testing a large "Visit site" button on the sponsored results, the Google Ads, within the Google Search results. Google has done this before for organic sitelinks and map results, [...] Search Engine Roundtable

Google AdSense Expert Personalized Advice

Google AdSense may have added a new setting that lets you specify if you want Google AdSense "experts" to call you offering "personalized advice." You can specify if you want or [...] Search Engine Roundtable

ChatGPT Ads Gain New Audiences Targeting

OpenAI is rolling out Audiences as a targeting option within ChatGPT Ads. I don't see a help document on what this does but I assume it lets you set up better targeting for your ads by uploading [...] Search Engine Roundtable