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Search Engine Land
How to approach build-versus-buy decisions for SEO
Before requesting a new tool, understand the tradeoffs between custom solutions, SaaS platforms, and hybrid approaches that combine both.
Search Engine Land
Google Search Console AI performance reports rolling out to more users
John Mueller from Google added, "We're just rolling these out incrementally to sites, and reviewing the feedback along the way."
Search Engine Land
How to make Performance Max focus on net new customers
Reduce overlap between Google and Meta with a four-step framework that uses brand exclusions, audience exclusions, and Customer Match data.
Search Engine Land
Daily Search Forum Recap: June 23, 2026
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google Search Console is expanding access to the new [...]
Search Engine Roundtable
Straight from the source: 2026 Search Engine Land Awards judges reveal what makes an application award-worthy
Don't miss your chance to take home the highest honor in search.
Search Engine Land
YouTube rolls out new Gemini-powered insights tools
Google is rolling out new AI-powered tools to uncover creator trends, understand audience behavior and optimize campaigns.
Search Engine Land
What’s trending on Google this summer
From the hottest looks to the coolest dessert flavor, our new Summergeist report shows what’s trending for summer 2026.
Google updates AI Max reporting guidance and DSA transition plans
Google's AI help document update offers new insight into the future of AI-powered Search campaigns.
Search Engine Land
Cloudflare and beehiiv give publishers new AI crawler controls
A new dashboard shows which AI bots hit newsletters, what got blocked and whether any of that crawling sends readers back.
Search Engine Land
Google Ads Tests Strongest & Strong Match Labels On Sponsored Results
Google has confirmed it is rolling out a limited test in the search results to add labels to the sponsored results. The labels will say "Strongest match" and "Strong match," which [...]
Search Engine Roundtable
Tailor Your Feed: The Google Discover fan-out that surfaces niche sites
Here's why it opens a third visibility path for small sites, beyond implicit affinity and the Follow button.
Search Engine Land
Google Ads Will Soon Allow Some Final URLs To Redirect To A Different Domain
Google is updating its Google Ads Destination Mismatch policy in early July 2026 to allow the final URL to redirect to a different domain in some cases, with prior approval from Google. This was [...]
Search Engine Roundtable
Google Local Services Ads Broad Search Details Added To Help Doc
Google added a lot more detail to a Google help document on using broad search for Local Services Ads. Google added a section on the setting, how to disable broad search, how to view leads from broad [...]
Search Engine Roundtable
Google Merchant Center: How To Remove Found By Google Products
Google published new ways to remove and prevent Google Merchant Center from showing products "Found by Google" in your product feed.
This is when Google finds products on your site by [...]
Search Engine Roundtable