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The Search Herald

Only the most important SEO news

VOL. XI, No. 3967 - Archive
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The latest jobs in search marketing

Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now. Search Engine Land

Google Local Service Ads Account Access Not Loading For Advertisers

The Google Local Service Ads account access tab has not been loading and working for advertisers for the past several days. There are numerous reports of it failing throughout the day and it has [...] Search Engine Roundtable

Google updates links within AI Overviews & AI Mode

Google says these updates make it "easy for you to connect with authentic voices and explore useful information across the web." Search Engine Land

Your managed WordPress might be blocking AI bots and you can’t see it

Your SEO tools show nothing wrong. But platform-level limits may be quietly blocking AI systems from accessing and citing your content. Search Engine Land

AI is reshaping ad creative. Here’s how brands can get it right.

AI makes it easy to generate ad creative quickly, but that speed can’t come at the cost of accuracy, brand loyalty or performance. Inside Adwords

Google AI Overviews With Author Names & Source (Again)

Google is showing the full author name and the source, like LinkedIn - and name or Medium - and name, for the citations. It makes sense for these social platforms to show the name, because anyone [...] Search Engine Roundtable

Google Tests New Anchor Links & Favicon Experiences In AI Mode

Google is testing an update to the citations, anchor links, and favicons within the AI Mode results. This new experience seems to make the citations more clickable because the embedded links have [...] Search Engine Roundtable

Google Expands UCP Checkout To Main Search Results

In February, Google announced that UCP, Universal Commerce Protocol, powered checkout is available in AI Mode. Well, now you can use UCP powered checkout in the main search results for some [...] Search Engine Roundtable

Google Tests Gemini 3 Model Options In Search Bar

Google is testing letting searchers select the Gemini 3 model they want to use directly in the Google Search bar. The options can include, Pro, Fast or Auto, from what I can see. Search Engine Roundtable

Official: OpenAI Beta Self-Serve Ads Manager For ChatGPT Ads

A few weeks ago, we uncovered the beta self-serve Ads Manager for ChatGPT Ads. It was before it officially launched but now OpenAI officially announced its "beta self-serve Ads Manager that [...] Search Engine Roundtable

How to use Call assets, lead forms, and Message assets in Google Ads

Are you making it too hard for customers to reach you? Learn three essential ways to get more leads directly from your search ads. Search Engine Land

The real strategy behind negative keywords in 2026

From match types to automation, learn how to make smarter exclusion decisions that align with account goals. Search Engine Land

5 new ways to explore the web with generative AI in Search

New updates to AI Mode and AI Overviews in Google Search make it easier for you to dive deeper online. Inside Search

Daily Search Forum Recap: May 6, 2026

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web... Search Engine Roundtable

Google Analytics Data API adds cross-channel conversion reporting (alpha)

Developers can now access unified paid and organic conversion data programmatically, though the feature is still in limited alpha. Search Engine Land