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The Search Herald

Only the most important SEO news

VOL. XI, No. 3878 - Archive
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The latest jobs in search marketing

Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now. Search Engine Land

Reddit says 80 million people now use its search weekly

Reddit is unifying search with its AI Q&A. It's goal: to become an end-to-end discovery engine where users finish, not just start, queries. Search Engine Land

NEW Introducing AI Performance in Bing Webmaster Tools Public Preview

Now in public preview, AI Performance in Bing Webmaster Tools shows when your site is cited in AI‑generated answers across Microsoft Copilot, AI‑generated summaries in Bing, and select [...] Bing Webmaster

Google AI Overviews Tests Contextual Overlay Link Cards

Over the past week or so, Google has been testing a new format for link cards in the AI Overviews within Google Search. When you place your mouse cursor over a link clip icon, a new overlay will show [...] Search Engine Roundtable

NEW Stay in control of your personal information online

Results about you tool now helps you find and request the removal of Search results containing your government-issued IDs. Inside Search

NEW OpenAI ChatGPT Ads Go Live With User Ad Controls

OpenAI has officially launched ads in ChatGPT yesterday. The company announced, "Today, we're beginning to test ads in ChatGPT in the U.S. The test will be for logged-in adult users on the Free [...] Search Engine Roundtable

NEW Google Ads Performance Max A/B Experiments In The Wild

A month ago, we reported on a new help document on Google Ads for Performance Max optimization experiments: A/B testing assets beta. Well, now some are seeing this in the wild, where you can set up [...] Search Engine Roundtable

NEW Grokipedia Seeing Decline In Google Search Visibility

There are some reports coming out that Grokipedia, the AI-based Wikipedia, is now showing a decline in search visibility in both Google and even ChatGPT. This comes after both an indexing and [...] Search Engine Roundtable

NEW What repeated ChatGPT runs reveal about brand visibility

Running the same 12 prompts 100 times shows how inconsistent ChatGPT brand recommendations are – and why AI visibility tracking falls short. Search Engine Land

NEW Daily Search Forum Recap: February 10, 2026

Here is a recap of what happened in the search forums today... Search Engine Roundtable

Google Ads adds a diagnostics hub for data connections

Google Ads’ new diagnostics tool helps advertisers catch data connection issues early, protecting conversion tracking and campaign performance. Search Engine Land

NEW New Data Shows Googlebot’s 2 MB Crawl Limit Is Enough via @sejournal, @martinibuster

New data shows that most web pages fall well below Googlebot's two-megabyte crawl limit. Search Engine Journal

NEW How SEO leaders can explain agentic AI to ecommerce executives

Agentic AI is entering executive conversations. Here's how to explain what's changing, what isn't, and how ecommerce brands should respond. Search Engine Land

Google Ads API Developer Token Access Applications Delayed

Google announced on Friday that there is a delay with the Google Ads team reviewing and thus approving developer token access applications. This is because Google is "seeing significant [...] Search Engine Roundtable

Reddit On Google & ChatGPT AI Responses Citations & Lack Of Links

On the Reddit Q4 2025 Earnings Call (see transcript here), Steve Huffman, the CEO of Reddit, was asked about how he feels about how Google and OpenAI link or use citations to link to Reddit's [...] Search Engine Roundtable