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Search Engine Land
Why vibe coding is becoming an SEO advantage
The biggest SEO gains increasingly come from interactive experiences that remove friction and answer intent immediately.
Search Engine Land
PSA: Bing Webmaster Tools Does Not Distinguish Between http and https
Did you know that Bing Webmaster Tools treats http and https as the same property, it does not distinguish between http and https?
This is different from Google Search Console, which lets you set up [...]
Search Engine Roundtable
Google Ads Certification Process Updated For Crypto
Google posted an update to its Google Ads certification process for several cryptocurrencies and complex speculative financial products.
Search Engine Roundtable
How negative information spreads from Wikipedia into AI search
Negative or outdated Wikipedia content can persist for years, then gain renewed visibility when AI systems surface it in generated answers.
Search Engine Land
Google Discover Publisher Pages To Get Links & Featured Posts
Google is testing updating the Google Discover publisher pages by adding custom links, featured posts, larger header images and sharper logos. I assume this would be managed by claiming your page?
Search Engine Roundtable
Google Merchant Center For Agencies Now Available Globally
Two months ago, Google rolled out Google Merchant Center For Agencies in the US and Canada after beta testing it in October 2025. Now, Google has released Google Merchant Center for Agencies [...]
Search Engine Roundtable
Google Tests Dark & Light URLs In Search Results (For The Same URL)
Google is testing displaying the URL of the search result snippet where the https portion is a dark gray and the domain name portion is a light gray. It is a weird test, but hey, Google is always [...]
Search Engine Roundtable
How soft 404s and indexing issues caused a 90% traffic collapse
When Google stops indexing your pages, traffic can vanish fast. Here’s how one publisher reversed the decline after a migration went wrong.
Search Engine Land
The delegation boundary: How AI decides which brands win
AI assistants shape recommendations, purchases, and transactions, forcing brands to compete for algorithmic confidence, not just clicks.
Search Engine Land
Daily Search Forum Recap: May 12, 2026
Here is a recap of what happened in the search forums today...
Search Engine Roundtable
Google Discover performance reporting bug in Search Console
You may notice a decrease in clicks and impressions between May 7th and May 8th, it is a reporting bug only.
Search Engine Land
Google quietly gave 54 publishers control over their Discover profiles. Here’s what they did with it.
The first systematic analysis of Google's invitation-only enhanced publisher profiles on Discover, based on monitoring 46,926 publishers.
Search Engine Land
Google Ads adds Gemini-powered dashboards for real-time insights
Google is turning Ads reporting into a prompt-driven experience, letting advertisers analyse performance with AI-powered dashboards.
Search Engine Land
The next era of link building is citation optimization by Citation Labs
AI search can leave high-ranking brands out of buyer answers. Link builders need to optimize the sources that AI systems retrieve and cite.
Search Engine Land