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The Search Herald

Only the most important SEO news

VOL. VIII, No. 2902 - Archive
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NEW More mental health resources for the moments you need them

We’re expanding helpful features and partnerships to support the mental health of as many people as possible. Inside Search

The latest jobs in search marketing

Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now. Search Engine Land

Google’s Search Generative Experience can now generate answers in half the time

Plus, Google said they made a number of "quality updates to SGE. Search Engine Land

How To Control Googlebot’s Interaction With Your Website via @sejournal, @MattGSouthern

Google's Search Relations team provides insights into controlling Googlebot's interactions with webpages on the latest 'Search Off The Record' podcast. Search Engine Journal

Affiliate managers: It’s time to shift your focus beyond media

Major media is a massive part of affiliate marketing. But the days of revenue from SEO may be closing. Here’s how to replace the sales. Search Engine Land

How to build a strategic SEO process

Learn how to create a strategic SEO process that leads to results – and what SEO pros should consider when pricing SEO strategy. Search Engine Land

Google Debunks The “Index Bloat” Theory via @sejournal, @MattGSouthern

Google's John Mueller debunks the "Index Bloat" theory, stating there's no limit on the number of pages indexed per site. Search Engine Journal

Google Ads API v.14 is here, with 5 big updates

Advertisers are set to benefit from enhanced campaign management and performance thanks to the new features on Google Ads API V14. Search Engine Land

Bing Tests Search Result Listing Side Labels

Bing seems to be testing placing labels that describe the search result listing, on the left side bar of the search result listing. It seems the label will help define what the search result listing [...] Search Engine Roundtable

Why Google’s Structured Data Validator Shows Errors While Official Schema Version Doesn’t via @sejournal, @martinibuster

Google's Martin Splitt explains why Google's structured data validator is different from the validator Search Engine Journal

Google Ads Industry Wide Blocks For Trademarks Going Away July 24

Google is updated its Google Ads trademark policies to do away with the ability to have industry-wide blocks for trademarked terms. Instead, you will need to do this on the specific advertiser level. Search Engine Roundtable

The best word count for SEO… doesn’t exist!

Here's why you should forget about word count when producing SEO content and what on-page SEO elements to focus on instead. Search Engine Land

Google Checks To See If XML Sitemaps Change Before Reprocessing

Google's Gary Illyes confirmed that Google does indeed check to see if an XML sitemap has a change in it before reprocessing the XML sitemap file. Search Engine Roundtable

Google Search Tests Recipe Setting Icon

Google seems to be testing a new setting icon on recipe search results. I am not able to replicate it but recipe gear icon shows options for about this receipt, your preferences, your cookbook and [...] Search Engine Roundtable

Bing Chat gains voice search on desktop interface

Bing Chat can also respond with text to speech answers. Search Engine Land