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The Search Herald

Only the most important SEO news

VOL. XII, No. 4045 - Archive
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Google says AI Max unlocks billions of new monetizable searches

Google says AI-driven intent matching boosts conversions, expands ad opportunities, and reshapes how advertisers reach complex queries. Search Engine Land

How to build an ecommerce product discovery engine

Find trending products before your competitors. Learn how to find trending ecommerce products early and build a repeatable system for spotting winners. Search Engine Land

Your client just asked if they show up in ChatGPT. Now what? by AgencyAnalytics

It's the top new client request of 2026, and most agencies still can't answer it with data. Here's what you can measure today. Search Engine Land

Google Ads Recommended By Google Al In Conversion Summaries

Google Ads now uses its AI to make recommendations within the conversion summary dashboard. Google will give you actions to "improve your conversion measurements," and those recommendations [...] Search Engine Roundtable

Google Ads Gambling Certification Applications & Standards Update On 8/26

Google is updating the Google Ads certification applications and standards for gambling, including gambling jurisdictions, online non-casino games and social casino games on August 26, 2026. All new [...] Search Engine Roundtable

Google Comparison Listing Ads Now CSS Product Listing Ads

Google Ads seems to have replaced Comparison Listing ads with CSS Product Listing ads. It has redirected the old support URL to a new page named About CSS Product Listing ads. They seem very similar, [...] Search Engine Roundtable

Google AdSense Related Search Format To Be Retired On August 6th

Google is doing away with the related search format for Google AdSense auto ads. Google said it will be retired on August 6, 2026. Google sent out an email to those impacted that says starting [...] Search Engine Roundtable

How to revive overlooked ecommerce SKUs with Performance Max

When products stop getting traffic, they also stop building the signals Google needs to serve them. This automated approach breaks the cycle. Search Engine Land

Google Merchant Center Gains More AI Features

Google continues to add more AI features to the Google Merchant Center portal. We saw Merchant Advisor added earlier this year, AI performance reports added just the other week, and now we are [...] Search Engine Roundtable

Bing Tests Fading Out Related Searches On Hover

Microsoft is testing fading out the related searches in the Bing Search results. When you hover over a related search, that one stands out and the other related searches options then get [...] Search Engine Roundtable

Google Ads AI Max For Shopping Campaigns Expands

Last May, Google announced AI Max within Google Ads is rolling out in closed beta globally. Well, more are now seeing AI Max for Shopping campaigns this past week. This also includes text [...] Search Engine Roundtable

The hidden cost of a ‘wait and see’ SEO strategy

Freezing SEO investment can cost you visibility, authority, and momentum. Here’s how to keep moving while search and AI continue to evolve. Search Engine Land

7 reasons your SEO tests fail and how to fix them

Your SEO test showed a lift. But did your change cause it? Isolate incremental impact and know when a result is worth scaling. Search Engine Land

Google says don’t include fake or undisclosed incentivized reviews in review snippet structured data

Google updated the review snippet structured data markup documentation with some new guidelines and examples. Search Engine Land