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Search Engine Land
NEW How to avoid 11 common SEO interview mistakes and land your next job
What hiring managers notice in SEO interviews — and how candidates can present their projects, knowledge, and experience more effectively.
Search Engine Land
Google Maps Launches AI Conversational Search With Ask Maps via @sejournal, @MattGSouthern
Google Maps launches Ask Maps, a Gemini-powered conversational feature for local discovery in the U.S. and India, plus a navigation overhaul in the U.S.
Search Engine Journal
SEO analytics: How to interpret SEO data & anomalies
Master SEO data analysis: Identify spikes and drops in organic traffic, uncover root causes of, and make informed decisions with our detailed guide.
Search Engine Land
Google Ads refreshes Asset Optimization layout for Demand Gen
Google Ads' new Asset Optimization panel lets Demand Gen advertisers automate creative formatting and placement with a few simple toggles.
Search Engine Land
Google Maps turns exploration into a conversation with “Ask Maps”
Ask Maps, a new AI-powered conversational Google Map feature lets users ask get personalized recommendations directly on the map.
Search Engine Land
Google AI Overviews cut search clicks 42%: Report
Publishers are losing Google organic search traffic, but breaking news traffic jumped 103% and Discover clicks are surging.
Search Engine Land
Google leaves door open to ads in Gemini
A senior Google executive says the company is "not ruling out" ads in its Gemini AI app — a notable reversal from denials made just months ago.
Search Engine Land
Google Says They Deploy Hundreds Of Undocumented Crawlers via @sejournal, @martinibuster
Google's Gary Illyes offered a candid overview of Googlebot, explaining there are hundreds of crawlers that are not publicly documented.
Search Engine Journal
Stop paying for traffic: The enterprise CMO’s guide to ROI-driven SEO
The new search playbook ties content to revenue: win AI recommendations, cut defensive ad spend, and hold agencies to P&L results.
Search Engine Land
Why surface-level SEO tactics won’t build lasting AI search visibility
Advice around AI search is getting simplistic. The real edge comes from knowledge graphs, expert entities, and influence in trusted datasets.
Search Engine Land
Only 15% of pages retrieved by ChatGPT appear in final answers: Report
Most brands chase AI visibility, but discovery isn’t the win. Pages are retrieved, evaluated, and often rejected before an answer is written.
Search Engine Land
Google Discover Core Update Data: Local Publishers Lost Reach via @sejournal, @MattGSouthern
New third-party data shows local publishers lost national reach after Google's Discover core update.
Search Engine Journal
Beyond keywords: Mastering AI-driven campaigns
PPC experts explain how AI Max and Performance Max reshape search, when automation wins, and where human strategy still drives better leads.
Search Engine Land
SerpApi asks court to throw out Reddit scraping complaint
In its dismissal bid, SerpApi argues reading public Google results isn't DMCA circumvention and warns Reddit is stretching platform power.
Search Engine Land