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Search Engine Land
How to chunk content and when it’s worth it
Clear structure helps readers scan content and AI systems identify answers. Here’s how to organize ideas into clear, self-contained sections.
Search Engine Land
Daily Search Forum Recap: March 5, 2026
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google AI Mode has better link cards to recipe sites [...]
Search Engine Roundtable
200+ AI audits reveal why some industries struggle in AI search
Audit data across 10 industries shows access failures, weak evidence, and low utility make some sites easy for AI systems to bypass.
Search Engine Land
New finding: ChatGPT sources 83% of its carousel products from Google Shopping via shopping query fan-outs
A new study reveals what data sources ChatGPTs product carousels prefer to use. Here’s how we analyzed shopping query fan-outs and what we found.
Search Engine Land
Ask a Techspert: How does AI understand my visual searches?
Learn more about AI Mode in Search’s query fan-out method for visual search.
AI Max increases revenue 13% but drives higher CPA: Study
Independent research and an exclusive with Google's Ads Liaison confirm AI Max's real-world trade-offs — and the end of Dynamic Search Ads.
Search Engine Land
NanoClaw Creator Loses SEO Battle To Impostor Website via @sejournal, @MattGSouthern
NanoClaw's creator says Google ranks a fake website above his project's real site despite 18K GitHub stars, press coverage, and structured data setup.
Search Engine Journal
Google Says Disavow Links If You’re Conflicted And Need To Be Sure via @sejournal, @martinibuster
Google's John Mueller confirmed that most sites don't need to use a disavow file but if you need to be sure, do it.
Search Engine Journal
Google Local Service Ads Won't Credit Calls For Existing Clients (Not Lead)
Google Local Service Ads can be super expensive; each call or click can cost hundreds of dollars.
Which is why Google has generally been good about refunding for mistaken leads or issues with those [...]
Search Engine Roundtable
Google Ads Customer Match Data Uploads Changes Coming April 1
Google sent out emails to some advertisers about changes coming to the Customer Match uploads in the Google Ads APl. After April 1, 2026, those data uploads are no longer going to work in the Google [...]
Search Engine Roundtable
Search News Buzz Video Recap: Google Heat Continues, AI Mode Recipe Link Cards, ChatGPT Web Search With Fewer Links & AI-Generated Search Landing Pages
This week...
Search Engine Roundtable
Google: Most Sites Don't Need To Disavow Links But That's Not All Sites
Google's John Mueller again spoke about the disavow link file. This time he said that while "most sites don't need it, he added but "that's not all sites." Some sites may indeed need [...]
Search Engine Roundtable
Bing Search Tests Go To Shopping Button
Microsoft is testing a "Go to Shopping" button within the Bing Search results. This is instead of the narrower shopping section that shows shopping results by just says "see all."
Search Engine Roundtable
Bing With Asian Owned Labels On Microsoft Ads
A few years ago, Microsoft Advertising the support of Asian owned labels and attributes on its search ads within Bing.
Google has a similar attribute, by the way.
Honestly, I've never seen the [...]
Search Engine Roundtable