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The latest jobs in search marketing
Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now.
Search Engine Land
Performance Max for B2B: 5 best practices
Learn how to guide AI, improve lead quality, and use signals, creative, and reporting to get better results from Performance Max for B2B.
Search Engine Land
Comparison Of AI Citation Patterns Offers Strategic SEO Insights via @sejournal, @martinibuster
A comparison of 5 AI search engines show they cite different sources but converge on citing brands, a key to SEO for AI search.
Search Engine Journal
Gartner: 40% of agentic AI projects will fail, making humans indispensable by Optimove
The failure rate is not about technology. It is about the humans deploying it... and the ones missing from the equation entirely.
Search Engine Land
Searchers just want you to be helpful
AI search is raising the bar, not changing the goal. Create content that answers real questions with clarity, depth, and expertise.
Search Engine Land
Google Tests Enter AI Mode Button For AI Overviews
Generally, when Google wants to take you into AI Mode from an AI Overview, it uses a button that says see more or some variation of that. But now Google is testing "Enter AI Mode" as the [...]
Search Engine Roundtable
Google AdSense Vignette Ads Setting May Trigger Back Button Hijack Penalty
Just a heads up, that a small setting within Google AdSense under the vignette ads may trigger your site to get a Google search penalty - specifically for the new back button hijacking search spam [...]
Search Engine Roundtable
Google Local Panel With Show More Action Buttons
Google is testing removing some of the action buttons on local panels, Google Business Profiles, including call and share, and replacing it with a numbered show more button.
Clicking on that button [...]
Search Engine Roundtable
Google AI Overview Ask Anything Box Sticks As You Scroll
Google is testing having the AI Overview box "Ask Anything" section stick to the bottom of the Google Search box as you scroll down the AI Overview and the search results.
This keeps AI [...]
Search Engine Roundtable
Google Ads Preview Impact Of Negative Keywords (& More)
Google Ads is testing a way for advertisers to preview the impact of a change, like adding negative keywords.
It seems to be called "Preview impact estimates" and lets you estimate the [...]
Search Engine Roundtable
4 signals that now define visibility in AI search
Rankings don’t guarantee visibility in AI search. Four signals determine which brands appear and how they’re described.
Search Engine Land
Why tracking parameters in internal links hurt your SEO and how to fix them
Parameterized URLs bloat crawl paths, fragment attribution, and dilute link equity. Here’s a cleaner, scalable tracking approach.
Search Engine Land
Daily Search Forum Recap: April 29, 2026
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Some Google AdSense vignette ads may trigger the new [...]
Search Engine Roundtable
Is there still a long-term game for SEO in AI search?
SEO isn’t going away, but the rules are shifting. Learn how to blend core tactics with AI search behaviors to stay competitive.
Search Engine Land
Can a fake brand win in AI search? New experiment says yes
A month-long test shows AI visibility follows repeatable signals — making it predictable, testable, and open to strategic influence.
Search Engine Land