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AI assistants now equal 56% of global search engine volume: Study
Mobile apps drive most activity as ChatGPT, Gemini and others push AI discovery to 45B monthly sessions, new analysis finds.
Search Engine Land
Google Marketing Live 2026 set for May 20
An email from the Accelerate with Google program inviting entries to the Google Ads Impact Awards shared the date GML 2026 is happening.
Search Engine Land
Google Ads adds AI voice-over to Performance Max video ads
Google is enrolling advertisers in an AI voice-over program that will automatically narrate their video ads — unless they opt out by March 20.
Search Engine Land
McKinsey’s ‘Organize to Value’ a blueprint for evolving to positionless marketing by Optimove
Analysis shows that unclear objectives, uncommitted leaders, a stagnant culture are the culprits behind failing operational transformations... not technology.
Search Engine Land
Programming Note: Offline For Several Days
This is a programming note that I will be not be posting here for the next several days.
I am not exactly sure how long it will take and when I will be back at 100% but I am expecting it to take at [...]
Search Engine Roundtable
Google Search Ranking Volatility Still Heated
Yep, more of the same - the Google Search ranking volatility remains heated.
Many are asking when we will see an officially announced Google core update.
But it has not been announced yet.
Search Engine Roundtable
Robby Stein Of Google On Teaching AI To Link Out
Robby Stein, VP,
Product at Google Search, was interviewed by Zain Kah on Google AI Search features. While most of the conversation are items we already know, he did say a few interesting things [...]
Search Engine Roundtable
Google Discover Tests Large Publisher Header Images
Google is testing a larger header image for the Google Discover publisher header images.
It looks a lot more magazine-type and style.
Search Engine Roundtable
Google AI Voice Models Coming To Google Ads PMax Videos
Google Ads is rolling out Google AI voice models as a new asset optimization feature for your video ads.
This is for your existing Performance Max video ads.
Search Engine Roundtable
Google Search Console Crawl Stats Date Toggle/Selector Buggy
Google seems to have a bug with the Crawl Stats report in Google Search Console. The date selector appears to be acting a bit weird, where it doesn't let you select the before or after date.
Search Engine Roundtable
Content alone isn’t enough: Why SEO now requires distribution
AI search pulls from a wider and constantly shifting set of sources. SEOs need broader distribution strategies to maintain visibility.
Search Engine Land
The infinite tail: When search demand moves beyond keywords
AI search expands the long tail into endless prompt variations. Here’s how fan-out queries, grounding, and task completion reshape SEO.
Search Engine Land
The five infrastructure gates behind crawl, render, and index
Where do AI systems lose confidence in your content? Discovery, selection, crawling, rendering, and indexing hold the answer.
Search Engine Land
Google adds automatic end screens to video ads
Google is automatically appending AI-generated conversion cards to the end of video ads — but will override any pre-set end screens.
Search Engine Land
Daily Search Forum Recap: March 10, 2026
Here is a recap of what happened in the search forums today...
Search Engine Roundtable