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Antitrust Filing Says Google Cannibalizes Publisher Traffic via @sejournal, @martinibuster
Antitrust filing argues Google cannibalizes audience visits to sites it uses to power AI results.
Search Engine Journal
NEW Google’s Jeff Dean: AI Search relies on classic ranking and retrieval
Behind the AI interface, a staged system narrows tens of thousands of documents to a few, showing that visibility hinges on classic signals.
Search Engine Land
NEW Google: Allowing Opting Out Of AI Overviews Is A Huge Engineering Project
A few weeks ago, we reported Google was exploring ways to allow sites to opt out of showing up in Google's AI features, like AI Mode and AI Overviews. Google's Sulina Connal said at the FT Strategies [...]
Search Engine Roundtable
NEW How to create a persona GPT for SEO audience research
Build persona-based GPTs to pressure-test your content, surface gaps, and align SEO with real audience intent – without replacing interviews.
Search Engine Land
NEW Meta adds Manus AI tools into Ads Manager
Meta is embedding Manus AI into Ads Manager, giving advertisers built-in AI tools to streamline reporting, research, and campaign optimization.
Search Engine Land
NEW Google Ads Recommendations Doc About The Results Tab
There is a new Google Ads help document named About the Results tab in Google Ads Recommendations. It explains that in the Results tab, you can now view the performance impact after you apply them.
Search Engine Roundtable
NEW Google launches more visible links in AI Overviews and AI Mode
These links appear as pop ups as you hover your mouse over them.
Search Engine Land
Google Ads tool is automatically re-enabling paused keywords
Google Ads may be re-enabling paused keywords automatically, raising concerns about unexpected campaign expense
Search Engine Land
Google Warns Not To Serve "Not Available" With JavaScript
Google's John Mueller warned one site owner not to load "not available" in the JavaScript before the actual content that loads is available.
It can lead Google to believe the page does not [...]
Search Engine Roundtable
Google AI Mode Ask About Feature Now Triggers On Overlay
Google AI Mode has this feature where you can ask about a specific product, it is called "Ask about." Now when you hover over a product, the "Ask about" will overlay so you can [...]
Search Engine Roundtable
NEW Why AI optimization is just long-tail SEO done right
LLMs still rely on search, shifting SEO from head terms to the long tail. Here’s how to use AI to uncover real customer questions and win.
Search Engine Land
Google Tests Links In Recipe AI Overviews
Google seems to be testing links in AI Overviews, that link to more AI Overview responses.
These recipe AI Overviews linked to entities that then load a hybrid knowledge panel with an AI Overviews.
Search Engine Roundtable
Google AI Overviews Have Blue Links Before Click & Gray After Click
Did you know that the Google AI Overviews link citation paperclip icons are blue before you click to see more of the overviews and then after you click on them, that icon turns to a gray color.
Search Engine Roundtable
How to work with your SEO agency to drive better results, faster
From kickoff to technical execution, learn how to remove bottlenecks, empower cross-functional teams, and prove ROI from your SEO investment.
Search Engine Land
Google Search Ranking Volatility Remains Heated Through The Weekend
On February 10th, we reported the beginning of yet another unconfirmed Google Search ranking update. The volatility has not cooled yet and it seems it may have even heated up through the weekend.
Search Engine Roundtable