
Only the most important SEO news
Google says AI-driven intent matching boosts conversions, expands ad opportunities, and reshapes how advertisers reach complex queries.
Search Engine Land
Find trending products before your competitors. Learn how to find trending ecommerce products early and build a repeatable system for spotting winners.
Search Engine Land
It's the top new client request of 2026, and most agencies still can't answer it with data. Here's what you can measure today.
Search Engine Land
Google Ads now uses its AI to make recommendations within the conversion summary dashboard. Google will give you actions to "improve your conversion measurements," and those recommendations [...]
Search Engine Roundtable
Google is updating the Google Ads certification applications and standards for gambling, including gambling jurisdictions, online non-casino games and social casino games on August 26, 2026. All new [...]
Search Engine Roundtable
Google Ads seems to have replaced Comparison Listing ads with CSS Product Listing ads. It has redirected the old support URL to a new page named About CSS Product Listing ads. They seem very similar, [...]
Search Engine Roundtable
Google is doing away with the related search format for Google AdSense auto ads. Google said it will be retired on August 6, 2026.
Google sent out an email to those impacted that says starting [...]
Search Engine Roundtable
When products stop getting traffic, they also stop building the signals Google needs to serve them. This automated approach breaks the cycle.
Search Engine Land
Google continues to add more AI features to the Google Merchant Center portal.
We saw Merchant Advisor added earlier this year, AI performance reports added just the other week, and now we are [...]
Search Engine Roundtable
Microsoft is testing fading out the related searches in the Bing Search results. When you hover over a related search, that one stands out and the other related searches options then get [...]
Search Engine Roundtable
Last May, Google announced AI Max within Google Ads is rolling out in closed beta globally. Well, more are now seeing AI Max for Shopping campaigns this past week.
This also includes text [...]
Search Engine Roundtable
Freezing SEO investment can cost you visibility, authority, and momentum. Here’s how to keep moving while search and AI continue to evolve.
Search Engine Land
Your SEO test showed a lift. But did your change cause it? Isolate incremental impact and know when a result is worth scaling.
Search Engine Land
Google updated the review snippet structured data markup documentation with some new guidelines and examples.
Search Engine Land