
Only the most important SEO news
Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now.
Search Engine Land
Channel dashboards don’t tell the whole story. Connecting paid media, analytics, and CRM data reveals demand before it appears in pipeline.
Search Engine Land
Schema helps Google and AI systems verify business information and reduce conflicts across local packs, AI Overviews, and search results.
Search Engine Land
Advertisers have until March 31 to complete a mandatory EU political ads declaration — or risk falling foul of new European regulation.
Search Engine Land
Here is a recap of what happened in the search forums today...
Search Engine Roundtable
Google’s search chief says the line between web discovery and AI assistants is still unsettled as agents and new behaviors reshape the web.
Search Engine Land
Shoppers browse in ChatGPT but finish orders elsewhere, pushing OpenAI to rethink how AI drives retail sales.
Search Engine Land
Go beyond basic SEO efforts with these small-but-mighty ecommerce plays. Learn how to use filters, reviews, site search, PDPs, and internal links on your shopping site to improve visibility and drive [...]
Search Engine Land
Nearly one in five sources in Google’s AI answers now comes from Google itself, with many citations leading to more Google Search results.
Search Engine Land
Learn practical comment structures that help brands add value in Reddit threads and attract visibility through helpful participation.
Search Engine Land
Google's John Mueller shared the Disavow File Domain Directive which disavows entire Top Level Domains (TLDs) but cautioned about using it.
Search Engine Journal
Google does not document it because it is not something the company recommends.
Search Engine Land
With Google referrals down and LLM use rising, discoverability now depends on metrics, structure and authority — not rankings alone.
Search Engine Land
Two years after the DMA took effect, user experience is worse, business metrics are down, and Google’s monopoly remains intact.
Search Engine Land
Alex Heath and Ellis Hamburger interviewed Google's head of Search, Liz Reid, on Google's progression of AI into Search. It felt like a very candid interview that is worth listening to.
In short, [...]
Search Engine Roundtable