Your Ad Here
Ask us for a quote: info@searchherald.com

The Search Herald

Only the most important SEO news

VOL. XI, No. 3877 - Archive
PRICE: make a donation!

The latest jobs in search marketing

Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now. Search Engine Land

NEW Google AI Overviews Tests Contextual Overlay Link Cards

Over the past week or so, Google has been testing a new format for link cards in the AI Overviews within Google Search. When you place your mouse cursor over a link clip icon, a new overlay will show [...] Search Engine Roundtable

February 2026 Google Discover Core Update Rolling Out - Local Impact

Google has released its first core update of 2026, which is focused on just Google Discover. Google named it the February 2026 Discover core update. This one is rolling over the next two weeks or so [...] Search Engine Roundtable

Google Ads adds a diagnostics hub for data connections

Google Ads’ new diagnostics tool helps advertisers catch data connection issues early, protecting conversion tracking and campaign performance. Search Engine Land

Daily Search Forum Recap: February 6, 2026

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google unleashed its first core update of 2026... Search Engine Roundtable

Google Shows How To Check Passage Indexing via @sejournal, @martinibuster

Google's John Mueller offered a simple solution to the question of whether a passage is indexed and is ready to rank. Search Engine Journal

Report: ChatGPT & Perplexity Treat Structured Data As Text On A Page

To fuel the debate in the SEO world of the topic of structured data and LLMs and AI engines, we are hearing that once again, AI engines like ChatGPT and Perplexity are not using structured data in [...] Search Engine Roundtable

Google releases Discover core update – February 2026

This Discover update will show more locally relevant content based on the users country. Search Engine Land

NEW Google On If A Younger Web Site Can Beat An Older Website In Search

A thread at Reddit asked if a one-year-old website can beat a four-year-old website in SEO and perform better in Google Search. John Mueller from Google answered with his classic "it [...] Search Engine Roundtable

NEW Google Ads API Developer Token Access Applications Delayed

Google announced on Friday that there is a delay with the Google Ads team reviewing and thus approving developer token access applications. This is because Google is "seeing significant [...] Search Engine Roundtable

NEW Reddit On Google & ChatGPT AI Responses Citations & Lack Of Links

On the Reddit Q4 2025 Earnings Call (see transcript here), Steve Huffman, the CEO of Reddit, was asked about how he feels about how Google and OpenAI link or use citations to link to Reddit's [...] Search Engine Roundtable

Search News Buzz Video Recap: Google Discover Core Update, Listicles Hit, Google Ads, ChatGPT Ads Ready & Microsoft Publisher Content Marketplace

This week, we covered the first core update of 2026, the February 2026 Discover core update. Meanwhile, there is an ongoing super-heated and volatile Google search rankings. Google has nothing to [...] Search Engine Roundtable

Google & Bing don’t recommend seperate markdown pages for LLMs

This is a heated debate now, but it seems that the major search engines are not recommending this "strategy." Search Engine Land

Google AI Mode Follow Up Search Suggestions

We saw Google test follow up questions below the AI Mode responses back in July. Now Google is testing follow up search suggestions, not necessarily in question format, at the bottom of some AI Mode [...] Search Engine Roundtable

Performance Max built-in A/B testing for creative assets spotted

Performance Max now supports built-in A/B testing for creative assets, giving advertisers a clearer way to measure and optimize what works. Search Engine Land