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The Search Herald

Only the most important SEO news

VOL. XI, No. 3986 - Archive
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Daily Search Forum Recap: May 25, 2026

Here is a recap of what happened in the search forums today... Search Engine Roundtable

Google Business Profiles Photos / Videos Add View Counts

Google is now showing the number of times a photo or video was viewed and seen by users in the Google Business Profiles photos/videos section. So now, business owners can see if the images and [...] Search Engine Roundtable

The new playbook for localized AI search optimization

Learn how to influence the reviews, citations, and third-party mentions AI search engines use in local business recommendations. Search Engine Land

EU May Fine Google Triple Million Euros Over Favoring Itself In Search Results

The European Union may fine Google its largest fine for a breach of the 'new Digital Markets Act (DMA). It would be in the triple millions of Euros and would be done because Google allegedly favors [...] Search Engine Roundtable

Google Shopping Ads In AI Mode Tries New Styles?

We know Google said it was expanding shopping ads into AI Mode and saw some examples of that. We also know about the new conversational discovery ads and highlighted answer ads. So I am not sure if [...] Search Engine Roundtable

Google Tests Growing Expanding Shopping Ads

Google is testing Shopping ads that enlarge, grow and expand when you hover your mouse cursor over the ad unit. We saw something like this for another Google ad format in March and now we are seeing [...] Search Engine Roundtable

Google Merchant Center Conversational Attributes For AI-Driven Surfaces

Part of Google Marketing Live was a small note about conversational attributes, a way to add more attributes to your product feeds within Google Merchant Center that can be used "to update their [...] Search Engine Roundtable

SEO changelogs: The missing layer of enterprise site governance

Enterprise SEO teams can’t afford invisible website updates. Changelogs help surface risky changes before they impact traffic and revenue. Search Engine Land

Interrupting buyer journeys: The SEO strategy hiding in plain sight

Create SEO content that surfaces alternative solutions, captures high-intent traffic, and reaches users earlier in the buyer journey. Search Engine Land

Google Search Console links report showing old data after breaking

Google Search Console's link report broke last Thursday so Google decided to show old data from weeks ago, while it is being fixed. Search Engine Land

Google’s Nick Fox: AI search rewards content that goes deeper

As AI answers simple search queries, Google says you need richer human perspectives AI summaries can’t replace. Search Engine Land

Daily Search Forum Recap: May 26, 2026

Here is a recap of what happened in the search forums today... Search Engine Roundtable

Google’s latest AI ad push shows ads are becoming conversations, not clicks

Google’s latest AI ad updates revealed major shifts and raises big questions about visibility, trust, and the future role of marketers. Search Engine Land

Google Display Ads has a new home in Demand Gen.

Display advertisers can still serve ads exclusively on the Google Display Network while unlocking more streamlined campaign management. Inside Adwords

Google folds Display Ads into Demand Gen campaigns

Google is giving Display ads advertisers access to broader reach, AI-powered optimization and newer Demand Gen features. Search Engine Land