
Only the most important SEO news
OpenAI announced a month ago that it would release a "new visual ad format in ChatGPT" to show ads while ChatGPT makes images for users. Well, that ad format seems to be live - because if [...]
Search Engine Roundtable
Google's John Mueller said it can take Google Search some time to understand a new site's "unique value" and then rank it accordingly. He said on Bluesky in response to a new site not being [...]
Search Engine Roundtable
Google is testing removing the action buttons, reviews, photos, etc from the AI Overview version of the local pack.
This makes it harder for searchers to visit your website, call your business, get [...]
Search Engine Roundtable
Google Ads is rolling out a new option named "Ads with pay-per-lead goals terms."
Advertisers must opt into this setting to activate it.
Search Engine Roundtable
Microsoft Bing is testing asking searchers questions to personalize the shopping search results.
In a test, Bing will show you questions and say, "Let's personalize your results," then ask [...]
Search Engine Roundtable
You can now filter your product results to show non-incentivized reviews only. When you click on a product in the search results, either normal search or AI Mode, the product listing detail panel [...]
Search Engine Roundtable
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google said it can take time for search to [...]
Search Engine Roundtable
Google’s Modern Web Guidance 1.0 adds a codebase audit to its free skill set for AI coding agents.
Search Engine Journal
Yahoo announced updates across Yahoo Search and Yahoo Scout including that Yahoo Scout is now out of beta and Yahoo Search added Pivot Search.
Plus, Scout has now processed over 3 billion answers [...]
Search Engine Roundtable
Google released Gemini 4 Carbon, its "strongest model with frontier performance in cybersecurity capabilities and long-horizon agentic workflows across complex knowledge work, software [...]
Search Engine Roundtable
Google has begun rolling out its November 2026 core update globally and says it may take up to two weeks to complete.
Search Engine Journal
OpenAI has just announced the ChatGPT Business Hub, Businesses in ChatGPT. This business hub offers analytics on mentions, profile views, and, you guessed it, clicks to websites! Yes, OpenAI is [...]
Search Engine Roundtable
Google officially announced the rollout of the November 2026 core update just now, on Tuesday at around 1:07 pm ET. This core update is expected to take about 2 weeks to roll out. Google said, [...]
Search Engine Roundtable
Google has lost again in SerpApi's scraping legal fight in court, with the court giving Google 21 days to amend its complaint. But this is a major win for SerpApi and this case seems like it might be [...]
Search Engine Roundtable
Google updated its About brand settings for Search and Performance Max help document to clarify how to manage brands within your brand list. Specifically, Google said, "Google's brand library [...]
Search Engine Roundtable