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You can’t demand the click if you won’t give the link
Publishers demanding citations and traffic from AI platforms should give the same credit to the data, research, and reporting they use.
Search Engine Land
Google Ads Phone Conversions Report Gets View Call Report Link
Google Ads added a "View call report" link in the Phone Call conversions leads report. This makes it easier to jump to the details of what makes up the metrics of that report and gives you [...]
Search Engine Roundtable
Google Ads Live Tests Of Strong Match Labels
Google Ads is now testing the "Strongest match" and "Strong match" labels it announced back in mid-June.
This is the first time I have seen this label in the wild.
I am actually [...]
Search Engine Roundtable
Your rankings aren’t telling you what your customers see
Customers don't search in the controlled environment your SEO tools measure. That gap changes how you should interpret rankings.
Search Engine Land
New Google Ads Report On New Customers Acquired
Google Ads is rolling out a new customer acquisition option named "Report on new customers acquired." This lets you "Drive purchases from new and existing customers without changing [...]
Search Engine Roundtable
ChatGPT Ads Updates: oCPC, Dynamic URLs, Muti-Product Carousel & More
Earlier this week, OpenAI sent an email to advertisers about new ChatGPT Ads Manager product updates. These updates include testing a new multi-product carousel format for product feed campaigns, [...]
Search Engine Roundtable
On Sep 1 Google Ads To Migrate ACA & Campaign-Level Broad Match To AI Max
Google Ads will begin migrating or "upgrading" Automatically created assets and campaign-level broad match setting to AI Max starting on September 1, 2026.
We knew this was coming and now [...]
Search Engine Roundtable
Google Crawlers Send HTTP Requests: HEAD, OPTIONS, PUT, PATCH, DELETE
Gary Illyes from Google said that Google's crawlers do not only send HTTP requests such as GET and POST but also for HEAD, OPTIONS, PUT, PATCH, and DELETE. He said the latter make up for less than [...]
Search Engine Roundtable
Google’s Ex-AI Chief Jeff Dean Explains How To Improve Context Engineering via @sejournal, @martinibuster
Google's former Chief Scientist explains why AI models are less important and why context engineering increasingly matters more.
Search Engine Journal
What six perspectives reveal about demand generation in AI search
SEO, PR, analyst relations, and publishers are solving the same AI measurement problem from different angles. Here's what they agree on.
Search Engine Land
Search News Buzz Video Recap: Wild Google Ranking Volatility, Reddit Special Preference, Big Google Executive Shakeup & More Search News
This week, we covered two unconfirmed Google search ranking updates, one mid-week and one over the weekend - some were pretty big. Google said Reddit gets no special preference in its search rankings [...]
Search Engine Roundtable
How business context changes AI recommendations
See how three AI models responded as business context became progressively richer for the same strategic challenge.
Search Engine Land
Daily Search Forum Recap: August 7, 2026
Here is a recap of what happened in the search forums today...
Search Engine Roundtable
YouTube tests image ads during horizontal mobile playback
YouTube is overlaying static image ads during landscape mobile videos, potentially giving advertisers a new placement.
Search Engine Land
Google Ads adds dedicated reporting for new customer acquisition
Google now lets advertisers measure new customer acquisition without affecting bidding, replacing a reporting workaround.
Search Engine Land