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The Search Herald

Only the most important SEO news

VOL. VIII, No. 2597 - Archive
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New in structured data: Pros and cons

Product reviews are a valuable resource for users researching which product to buy. Product reviews often contain a list of pros and cons, which our research has shown to be popular with [...] Google Webmaster Central

NEW T-minus 1 month to submit your Search Engine Land Award entry!

Don't miss your chance to enter the 2022 Search Engine Land Awards... the final deadline is Friday, September 9! Search Engine Land

NEW Want to speak at SMX? Now’s the time to submit a pitch!

If you’re on top of the latest techniques and what’s to come in search marketing, submit a pitch to present at SMX Next. Search Engine Land

NEW How to craft a winning Search Engine Land Awards entry: Past judges share their advice

Don't miss your chance to enter the 2022 Search Engine Land Awards... the final deadline is Friday, September 9! Search Engine Land

NEW SEO is marketing

SEO should be solidly considered a marketing function. That's because SEO is, perhaps, the best form of marketing available. Search Engine Land

NEW Google launches new image preview interface in web search

Instead of Google taking you to the Google Image tab, you now remain within the main search results. Search Engine Land

NEW Vlog #184: Part I: Sarah Burke On Data Analytics and Differences Between GA 4 & UA3

Sarah Burke is the Data and Analytics Manager at Cypress North, she has been with the company for seven years, starting as a digital marketing manager. Prior to that... Search Engine Roundtable

NEW Bad website design: Bad for SEO, UX and business

Are these design elements slowing your download times and keeping your website from doing what you need it to do: earn you more business? Search Engine Land

NEW How Google Pros & Cons Update Impacts Product Review Sites via @sejournal, @martinibuster

Update to structured data makes product review sites eligible for the new Pro & Con enhancement in Google Search. Search Engine Journal

DuckDuckGo Now Says It Will Block Microsoft Trackers via @sejournal, @MattGSouthern

DuckDuckGo responds to recent criticism saying the third-party tracking scripts it blocks will now include scripts from Microsoft. Search Engine Journal

Google Updates Search Snippets For Product Review Pages via @sejournal, @MattGSouthern

Google updates search results for product review pages by listing an item's pros and cons in the search snippet. Search Engine Journal

NEW Google Local Spam Now Includes Duplicate Photos, Posts, Videos, and Logos

Google has updated its Business Profile posts content policy to specify that Google now considers duplicate photos, posts, videos, and logos as spam. If you have duplicate photos, posts, videos, and [...] Search Engine Roundtable

NEW Google updates Business Profile posts spam policies

The posts that do not comply with this guideline may be rejected and removed from Google Maps and Google Search. Search Engine Land

Google adds structured data support for pros and cons on product markup

Even if you don't use this markup, Google may still show pros and cons in the product search result snippets. Search Engine Land

NEW The complete guide to on-page optimization

This step-by-step guide will show you how to take your on-site optimization to the next level, create top-performing pages and achieve desired results. Search Engine Land