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The Search Herald

Only the most important SEO news

VOL. XI, No. 3747 - Archive
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SEO For Paws Live Stream Conference: Free Tickets Out Now via @sejournal, @theshelleywalsh

SEO meets compassion: Join SEO for Paws on Sept. 25, 2025 to learn from industry leaders and raise funds for animal shelters in Ukraine. Search Engine Journal

Google sends 831x more visitors than AI systems: Report

AI bots outpace Microsoft Bing in traffic, but send almost no visitors, driving up publisher costs and fueling new content access battles. Search Engine Land

AI Mode can now help you search and explore visually

We’re redefining how you imagine, find and shop for just what you’re looking for in Search. Inside Adwords

Google's Elizabeth Reid id Interviewed On AI, Search, Blue Links, SEO & More

Here is a new interview published yesterday by The Economic Times Podcasts with Elizabeth Reid, VP of Google Search. She spoke about Google's progression of AI in Search, content quality, SEO, blue [...] Search Engine Roundtable

YouTube dominates AI search with 200x citation advantage: Data

AI platforms overwhelmingly cite YouTube, while rivals like TikTok, Vimeo and Twitch barely register in search results, new data shows. Search Engine Land

Google Shopping Ask Stores AI Chat

Google seems to be testing or rolling out a new AI chat feature labeled "Ask Stores" within Google Shopping. The AI chat feature lets you "Ask about hard-to-find items, shopping, [...] Search Engine Roundtable

Google Search Labs gains Agentic capabilities in AI Mode

You can now have AI Mode help you make reservations at restaurants. Search Engine Land

NEW Yoast Announces New AI Visibility Tool via @sejournal, @martinibuster

Yoast announced a new AI visibility tool that can help SMBs improve AI SEO. Search Engine Journal

NEW How to create product demos that convert and differentiate your brand

Great demos require empathy, practice, and competitive clarity. See how to turn presentations into powerful growth assets. Search Engine Land

Google Tests Progress Bar For Shopping Ads Carousel

Google is testing a blue progress bar under the Shopping Ads carousel in the search results. As you scroll the carousel to see more products, the blue progress bar will indicate how much of the [...] Search Engine Roundtable

Google Business Profile Suspensions Spike

A number of local SEOs are noticing a lift in the number of suspensions they are dealing with in Google Business Profiles. Many local SEOs are reporting that they are dealing with these suspensions [...] Search Engine Roundtable

Programming Note: Offline Thursday For Yom Kippur 5786

This is just a programming note that I will be 100% offline starting Wednesday night (October 1st) through Thursday night (October 2nd) for Yom Kippur. I am not scheduling any stories on Yom [...] Search Engine Roundtable

Unlinked mentions: Measure brand impact beyond links

Unlinked mentions still matter. Learn how to track them, evaluate their SEO and PR value, and use insights to strengthen brand visibility and authority. Search Engine Land

Google’s Liz Reid: AI isn’t replacing search – it’s augmenting it

User queries are longer, deep clicks are rising, and creators who offer rich, trusted content will benefit most, Reid said in an interview. Search Engine Land

Google Ads PMax Segmentation In Asset Reporting & Channel Reporting Features

Google Ads has announced several new features, including segmentation in asset reporting and enhancements to channel performance reporting. Google told me that this continues to provide advertisers [...] Search Engine Roundtable