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The Search Herald

Only the most important SEO news

VOL. XI, No. 3815 - Archive
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The latest jobs in search marketing

Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now. Search Engine Land

Elevate your expertise: Submit a compelling session proposal for SMX Advanced

SMX Advanced returns June 3-5. Learn what we’re looking for in session pitches, and how to submit a compelling session proposal. Search Engine Land

NEW Google Search Still Working On New Core Update; Update Should Be Soon

Google's John Mueller said at the Google Search Central Live event in Zurich today that Google is still working on the next core update. This update should be out soon, but it is unclear if it will [...] Search Engine Roundtable

Business Insider To Use AI To Publish Quick News Stories

Business Insider posted a disclaimer about a new AI pilot where it will use "a custom GPT to help publish quick news stories." This custom GPT was trained on the style of how Business [...] Search Engine Roundtable

NEW Mentions, citations, and clicks: Your 2026 content strategy

Your next wins depend on the signals models see, not the pages users visit. Adapt your content before agents take over the journey. Search Engine Land

Google Search Console Performance Report Tests AI Powered Configurator

Google is testing a new AI-powered configuration tool, as it calls it, to help you build instant reports based on your natural language questions. So basically Ads and Analytics Advisor but for [...] Search Engine Roundtable

15 examples of what Gemini 3 can do

Learn how Gemini 3, Google’s latest model, can help you learn anything, build anything and plan anything. Inside Search

NEW Daily Search Forum Recap: December 9, 2025

Here is a recap of what happened in the search forums today... Search Engine Roundtable

What is off-page optimization?

Off-page SEO has evolved beyond link building. Learn modern strategies for building authority, reputation and visibility across platforms. Search Engine Land

Search News Buzz Video Recap: Google Search Volatility, AI Mode Taking Over Search, Search Console AI Configurator & 22 Year Anniversary

This week, we, of course, covered the ongoing Google Search ranking volatility. Google is now blending AI Mode directly into AI Overviews. Google's home page search bar added a new upload feature to [...] Search Engine Roundtable

Google Ads Learn More Button At Top Right

Google Ads may be testing placing an ad extension button at the top right of the sponsored result on the desktop interface. This button, in this example, shows the text "Learn more." Search Engine Roundtable

NEW Google Shopping Ads now show merchant location labels

Google’s new merchant location labels in Shopping ads give retailers a visibility boost by highlighting their city or town, helping drive more local foot traffic. Search Engine Land

The latest AI news we announced in November

Here are Google’s latest AI updates from November 2025 Inside Search

Google AI Mode Tests Search Live (Voice) With Citation Cards

Google is testing integrating Search Live (Gemini Live - voice search as you talk) in AI Mode. Plus, this version shows citation cards as part of the answer, as you are having a conversational search [...] Search Engine Roundtable

NEW Judge limits Google’s default search deals to one year

A judge's ruling will force Google to end its long-term pacts with Apple and Samsung, but is unlikely to dent its search dominance. Search Engine Land