Archive of October, 2025

October, 31 2025

Brand perception: How to measure and shape it Brand perception drives trust and loyalty. Learn how customers view your brand, why it matters, and [...] - Search Engine Land
Google's Robby Stein On SEO For AI Mode & AI Overviews Robby Stein, VP of Product for Google Search, was interviewed on the Silicon Valley Girl channel by [...] - Search Engine Roundtable
The rise and fall of FAQ schema – and what it means for SEO today Once an SEO win, FAQ schema is now limited to government and health sites. Here’s how to keep [...] - Search Engine Land
Bing Tests Snippet Image Carousel With See More Link Microsoft is testing a "see more" link within the Bing Search image carousel on search [...] - Search Engine Roundtable
Google VP: SEO and AI search optimization have ‘a lot of overlap’ Great content still wins in AI search, but AI queries are longer and far more complicated, [...] - Search Engine Land
Search News Buzz Video Recap: Google & Microsoft Earnings, Query Group Report, Disney Sitelink Hack, Reviews Disappearing & Ranking Volatility This week, we covered more Google Search ranking volatility mid-week. Google Search Console [...] - Search Engine Roundtable
Google: Google Ads Not Going Away With AI Mode As The Future Robby Stein, VP of Product for Google Search, was interviewed on the Silicon Valley Girl channel by [...] - Search Engine Roundtable
Cross Campaign Metrics In Google Ads Overview Tab Google may have a new chart in the Google Ads overview tab named cross campaign metrics. It seems [...] - Search Engine Roundtable
How to monitor your website’s performance and SEO metrics After launch, ongoing tracking keeps your site competitive. Use automation and analytics to catch [...] - Search Engine Land
Daily Search Forum Recap: October 31, 2025 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine [...] - Search Engine Roundtable

October, 30 2025

Blogging, AI, and the SEO road ahead: Why clarity now decides who survives AI is rewriting discovery and retrieval. Clarity now decides which blogs stay visible through [...] - Search Engine Land
Reminder: Google On Case Sensitivity For URLs Google's John Mueller reminded us about when case sensitivity matters for Google Search and SEO [...] - Search Engine Roundtable
Daily Search Forum Recap: October 30, 2025 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine [...] - Search Engine Roundtable
Anthropic Research Shows How LLMs Perceive Text via @sejournal, @martinibuster Anthropic's research explores how large language models perceive and structure text instead of [...] - Search Engine Journal
Disney Google Sitelinks Blackhat SEO Hack Still Live About a week ago, if you searched for [disney account] and looked at the Disney search result [...] - Search Engine Roundtable
Google Q3 Report: AI Mode, AI Overviews Lift Total Search Usage via @sejournal, @MattGSouthern Google reports that AI features are adding searches rather than replacing them, pointing to more [...] - Search Engine Journal
Google AI Mode: What it is & how it impacts search Google AI Mode is reshaping how results are generated. Learn what it means for SEO, how it works, [...] - Search Engine Land
Regex for SEO: The simple language that powers AI and data analysis From Google Search Console to LLMs, regex helps structure and interpret text data efficiently. See [...] - Search Engine Land
Bing Search Adds Country/Region Selector Microsoft is testing a way to change the country and region you are in when doing searches on Bing. [...] - Search Engine Roundtable

October, 29 2025

Chrome To Warn Users Before Loading HTTP Sites Starting Next Year via @sejournal, @MattGSouthern Google Chrome will enable "Always Use Secure Connections" by default in October 2026, [...] - Search Engine Journal
The new SEO sales tactic: Selling the AI dream Agencies are repackaging old SEO fundamentals as “AI SEO.” Here’s how to spot [...] - Search Engine Land
Microsoft Advertising Web User Interface Is Currently Down Microsoft Advertising advertiser web interface is down and Microsoft's Navah Hopkins said the [...] - Search Engine Roundtable
Google Search Ranking Volatility Around October 28th There may have been another Google Search ranking algorithm tweak around October 28th or so. I am [...] - Search Engine Roundtable
Undocumented Google User Agent For GeminiiOS There may be an undocumented Google user agent named GeminiiOS. GeminiiOS is apparently used when a [...] - Search Engine Roundtable
How to use Google Ads Promotion assets (a step-by-step checklist) Here's how you can highlight deals and sales in your Search and Performance Max campaigns without [...] - Search Engine Land
Google Merchant Center Preferred Audience For Promotions Restrictions Google Merchant Center now lets some merchants and advertisers define an audience for a promotion. [...] - Search Engine Roundtable
Google Local Service Ads Tests Reviews & Overview Buttons Google is testing adding to the call and message button on Local Service Ads a reviews and [...] - Search Engine Roundtable
Daily Search Forum Recap: October 29, 2025 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine [...] - Search Engine Roundtable
SerpAPI calls Reddit lawsuit a threat to the ‘free and open web’ SerpAPI responds to Reddit’s scraping lawsuit, defending its practices and insisting that [...] - Search Engine Land
Why your SEO and PPC teams need shared standards to unlock mutual gains Mutualism between SEO and PPC lowers costs, speeds insights, and builds sustainable visibility [...] - Search Engine Land

October, 28 2025

Google Ads Showing Maps Pin Clicks In Reports Google is rolling out map pin clicks in the Google Ads and Google Local Service Ads reporting. [...] - Search Engine Roundtable
Google's John Mueller On Best CMSs For SEO Google's John Mueller was asked what is the best CMS, content management system, is for SEO and [...] - Search Engine Roundtable
Query Groups Report Comes To Google Search Console Insights Google added a very useful feature to the Google Search Console Insights report named query groups. [...] - Search Engine Roundtable
LLM optimization in 2026: Tracking, visibility, and what’s next for AI discovery LLM optimization is evolving from intuition to measurement. Here’s how to track visibility, [...] - Search Engine Land
Google Business Profiles What's Happening Feature Expands Google has expanded access to the Google Business Profiles' what's happening feature to [...] - Search Engine Roundtable
Google Ads Interface Gains Local Service Ads Phone Call Leads Google Ads has supposedly added more integration between the main Google Ads platform and reporting [...] - Search Engine Roundtable
Google Business Profiles What’s happening feature expands It is now available for multi-location restaurants, not just single-location restaurants. - Search Engine Land
Google’s Advice On Canonicals: They’re Case Sensitive via @sejournal, @martinibuster Google's John Mueller said case sensitivity matters and SEOs shouldn't just hope it works. - Search Engine Journal

October, 27 2025

Search Engine Land Awards 2025: And the winners are… Here are all the individuals, agencies and in-house teams who have earned Search Engine Land awards [...] - Search Engine Land
Reviews Disappearing Within Google - Google Fixing Over the past couple of weeks, there have been numerous reports of reviews disappearing, being [...] - Search Engine Roundtable
Schedule Google Posts In Google Business Profiles Tests Google seems to be testing the ability to schedule your Google Posts within Google Business [...] - Search Engine Roundtable
Introducing Query groups in Search Console Insights We are excited to announce Query groups, a powerful Search Console Insights feature that groups [...] - Google Webmaster Central
Why a lower CTR can be better for your PPC campaigns High CTRs don’t always mean success. Focusing on qualified clicks and impression-based [...] - Search Engine Land
Google Ads Campaign Level Audience Exclusions To Performance Max Google Ads seems to be bringing the ability to do campaign level audience exclusions to Performance [...] - Search Engine Roundtable
Automattic’s Legal Claims About SEO… Is This Real? via @sejournal, @martinibuster Automattic's counterclaim against WP Engine says number of times keywords used is a ranking factor [...] - Search Engine Journal
Index bloat in SEO: What it is & how to fix it Too many low-value pages in Google’s index? Learn what index bloat is, how it hurts SEO, and [...] - Search Engine Land
Google Search Console adds Query groups This is available in Search Console Insights and gives you a quick way to see the main topics your [...] - Search Engine Land
The agentic web is here: Why NLWeb makes schema your greatest SEO asset Microsoft’s NLWeb bridges websites and AI agents. Learn how to make your schema work harder [...] - Search Engine Land
Daily Search Forum Recap: October 27, 2025 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine [...] - Search Engine Roundtable
The future of SEO teams is human-led and agent-powered The smartest SEOs won’t fight AI – they’ll lead it. Learn how human-led, [...] - Search Engine Land
Google Ads New Investment Strategy Recommendation Page Google Ads added a new tab on the Recommendations page named Investment Strategy. This tab [...] - Search Engine Roundtable
Google Launching Merchant Center For Agencies It looks like Google is launching a special agency version of Google Merchant Center named Merchant [...] - Search Engine Roundtable

October, 24 2025

90% of businesses fear losing SEO visibility as AI reshapes search Businesses aren’t waiting for AI to take over search – 85.7% are investing in AI SEO, [...] - Search Engine Land
Daily Search Forum Recap: October 24, 2025 Here is a recap of what happened in the search forums today... - Search Engine Roundtable
Your Q4 ecommerce checklist for peak holiday sales Get your store ready for the busiest shopping season. This checklist covers key site, creative, and [...] - Search Engine Land
Google working on fixing Search Console performance report delay The report has been stuck on Sunday, October 19th but Google said it will catch up. - Search Engine Land
Google Local Hotel Listings With Track Price Changes By Email Google is testing showing the option ot track price changes for hotel results by email. We saw [...] - Search Engine Roundtable
Google Business Profile With Get Google QR Code Button Google is testing showing a "Get Google QR" code button when you search for your business [...] - Search Engine Roundtable
Search News Buzz Video Recap: Google Search Volatility, ChatGPT Atlas Browser, Google Ads Turns 25 & More News This week, surprise - surprise, we covered more Google Search ranking volatility. OpenAI launched [...] - Search Engine Roundtable
Google Business Profiles With Updated Related To Your Search Box We've seen at least two variations of Google local and Business Profiles showing related to your [...] - Search Engine Roundtable
Google Confirms Testing AI Generated Snippets But Missing AI Label A Bug We covered Google testing using AI to generate snippet summaries and snippet descriptions, but all [...] - Search Engine Roundtable

October, 23 2025

ChatGPT, LLM referrals convert worse than Google Search: Study ChatGPT’s shopping traffic is growing fast, but a new study says it won’t catch Google [...] - Search Engine Land
Google: Links, Site Moves & Technical SEO Don't Fix Quality Issues Google held the Search Central Live event in Dubai just a couple of days ago. It seems like the [...] - Search Engine Roundtable
Celebrating 25 years of Google Ads As Google Ads turns 25, Vidhya Srinivasan reflects on the past 25 years and looks ahead at the [...] - Inside Adwords
Google’s New BlockRank Democratizes Advanced Semantic Search via @sejournal, @martinibuster Google's new BlockRank AI ranking method could make advanced semantic search accessible to everyone. - Search Engine Journal
Google Search Console Performance Report Stuck At Sunday October 19 The Google Search Console performance reports seem to be stuck and not updating since October [...] - Search Engine Roundtable
Google Ads (Formerly AdWords) Launched 25 Years Ago Google Ads is celebrating its 25th birthday/anniversary today. Yes, Google launched AdWords 25 [...] - Search Engine Roundtable
Why Google Search Console impressions fell (and why that’s good) Google’s &num=100 change removed automated crawler noise, giving SEOs a truer picture of [...] - Search Engine Land
Google Ads turns 25: A look back at the biggest changes and advances in search Google marks 25 years of Ads, evolving from search keywords to AI-powered campaigns that reach [...] - Search Engine Land
Google AI Mode Fantasy Sports Updated & ChatGPT GPT-5 Instant Improved Google has updated AI Mode for fantasy sports including adding in integration with FantasyPros. [...] - Search Engine Roundtable
Black hat GEO is real – Here’s why you should be paying attention AI-driven search has enabled large-scale manipulation. Here’s how it happens, what [...] - Search Engine Land

October, 22 2025

OpenAI Launches Browser - ChatGPT Atlas With Search Powered By Google As you may have heard, the latest AI-powered web browser launched yesterday, the much-anticipated [...] - Search Engine Roundtable
Daily Search Forum Recap: October 22, 2025 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine [...] - Search Engine Roundtable
Reddit sues Perplexity, SerpApi over scraping Google Search data Perplexity and SerpApi disguised bots to scrape Reddit data from Google at 'industrial scale,' [...] - Search Engine Land
Engineering the AI resume: SEO’s new path to the C-suite As brand SERPs give way to AI-generated profiles, SEOs must rethink visibility, trust, and [...] - Search Engine Land
Google AI Mode Tests Different Colored Map Pins Google is testing using different colored map pins in the map embed within Google AI Mode. The map [...] - Search Engine Roundtable
Google Tests Different Recipe Card Sizes Or Is It A Bug Google may be testing displaying different-sized cards for recipe results in the Google Search [...] - Search Engine Roundtable
Google AdSense Adds Confirmed Click Status Breakdown To Reports Google AdSense added a new breakdown option named Confirmed Click status breakdown. This breakdown [...] - Search Engine Roundtable

October, 21 2025

Google Announces A New Era For Voice Search via @sejournal, @martinibuster Google announced a revolutionary update to voice search that uses AI to make it faster and more [...] - Search Engine Journal
OpenAI launches a web browser – ChatGPT Atlas And its built in search features seem to use Google Search. - Search Engine Land
How to use YouTube Ads to drive B2B conversions Two B2B advertisers saw CPLs drop up to 47% after adding YouTube video campaigns. Here’s how [...] - Search Engine Land
Surfer SEO Acquired By Positive Group via @sejournal, @martinibuster French technology group Positive acquires Surfer, expanding its full-funnel brand visibility [...] - Search Engine Journal
Google's More Core Updates, More Often, Seems Unlikely Ten months ago, Google said on stage at Google Search Central Live event in the Google Zurich [...] - Search Engine Roundtable
Google AI Mode What To Know Section: AI Product Summary Google is testing another variation of the AI-generated product summaries in Google AI Mode, this [...] - Search Engine Roundtable
Daily Search Forum Recap: October 21, 2025 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine [...] - Search Engine Roundtable
Google Merchant Center adds centralized Issue Details Page A new centralized dashboard helps advertisers quickly spot and fix product or account issues to [...] - Search Engine Land

October, 20 2025

Google Ads to permanently delete canceled accounts after six months Advertisers now have just six months to reactivate canceled accounts before Google permanently [...] - Search Engine Land
SEO in the black box era: Why reports will look more like Mad Men than Search Console Google’s num=100 change pushes SEO deeper into the black box. Learn how to stay accurate when [...] - Search Engine Land
Google officially shuts down Privacy Sandbox Google’s shutdown of Privacy Sandbox ends cookie chaos for now but leaves the future of [...] - Search Engine Land
Offline SEO: How to build authority beyond the digital space Local SEO goes beyond your website. Learn how offline signals—reviews, citations, community [...] - Search Engine Land
Google AI Mode Tests Text Selection For Follow Up Questions Google is testing the ability to highlight portions of the response, to do a follow-up question on [...] - Search Engine Roundtable
Review Of AEO/GEO Tactics Leads To A Surprising SEO Insight via @sejournal, @martinibuster A showdown between AEO/GEO versus SEO yields a surprising insight about AI visibility tactics. - Search Engine Journal
Google Ads’ new text guidelines feature begins rolling out Advertisers can now guide Google’s AI to create text assets that align with brand tone, [...] - Search Engine Land
How AI media partnerships influence your brand visibility in genAI: Research Only 7.2% of domains appear in both Google AI Overviews and LLM results. Here’s what that gap [...] - Search Engine Land
Google Local Search Ads In Google Maps Now Supports Sitelinks Google now supports Sitelinks for local search ads in the Google Maps interface. They show in the [...] - Search Engine Roundtable
Google Search Console Crawl Stats Missing Day Of Data The crawl stats report in Google Search Console is missing a day of data again. The data gap is [...] - Search Engine Roundtable
Search Engine Land Awards 2025: Complete finalists list We're excited to announce the nominations for this year's Search Engine Land Awards. Winners will [...] - Search Engine Land
Daily Search Forum Recap: October 20, 2025 Here is a recap of what happened in the search forums today... - Search Engine Roundtable
Google crawl stats report is missing a day of data This has happened a few times before, and it is now happening again. This is a Google issue and not [...] - Search Engine Land

October, 19 2025

Google Search Ranking Volatility Heats Up From October 15th To 17th There may have been another unconfirmed Google search ranking update that occurred between October [...] - Search Engine Roundtable

October, 17 2025

AI search isn’t the end of SEO – it’s the next era AI search mythbusting: cutting through hype, half-truths, and grifts to show what really matters [...] - Search Engine Land
Google Ads to auto-generate videos from existing Demand Gen image ads Google’s new Demand Gen update will automatically turn image ads into videos, expanding reach [...] - Search Engine Land
Google Says What Content Gets Clicked On AI Overviews via @sejournal, @martinibuster Google's VP of Search said which kind of content gets more clicks in AI Overviews. - Search Engine Journal
The future of SEO: Why optimization still matters, whatever you call it Search Engine Land still believes in SEO. But search is evolving. Here’s why we talk about [...] - Search Engine Land
Google Business Profiles Quick Google Posts Across Multiple Profiles Now if you manage multiple Google Business Profiles, when you add a Google Post, Google will let [...] - Search Engine Roundtable
Google Maps Ads get scrollable sitelinks boost Google rolled out scrollable sitelinks in Maps ads, letting advertisers drive users to specific [...] - Search Engine Land
Search News Buzz Video Recap: Google Deceptive Hide Ads Interface, Google Goldmine, Bing data-nosnippet & More For the original iTunes version, click here. This week we covered the new Google Ads label, which [...] - Search Engine Roundtable
Daily Search Forum Recap: October 17, 2025 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine [...] - Search Engine Roundtable
Google Ads Updates Medicines Policy Regarding Prescription Drug Terms Google Ads will be updating the Google Ads Healthcare and Medicines policy to reflect the changes [...] - Search Engine Roundtable
Google adds ‘Sources’ column to AI Max search term reports Google’s new Sources column in AI Max reports shows where traffic comes from, giving [...] - Search Engine Land
Watch Google's Liz Reid Interviewed By WSJ On AI Search, Ad Clicks, Publishers Liz Reid VP, head of Search at Google, was interviewed by the Wall Street Journal's Bold Names [...] - Search Engine Roundtable
Susan Yen talks account structure & PMax fails Susan Yen shares how a major PMax misstep taught her the importance of transparency, testing, and [...] - Search Engine Land

October, 16 2025

How to plan for GEO in 2026 and evolve your search strategy GEO is changing where discovery happens – from search engines to social and AI. The brands [...] - Search Engine Land
Nano Banana Comes To Google Search Via Google Lens Google added Nano Banana Gemini image features to Google Search through Google Lens. There is a new [...] - Search Engine Roundtable
Google’s Liz Reid on AI Overviews: Less ad clicks, more searches Google’s head of Search says AI Overviews don't reduce the need to buy, which is keeping ad [...] - Search Engine Land
Google Read Aloud User Agent Updates Which Services Use It Google has updated the list of Google products and services that use the Google Read Aloud user [...] - Search Engine Roundtable
AI-Generated Google People Also Ask Almost Doubles In 3 Months New data from AlsoAsked put AI-generated people also ask in Google Search at 38%. These are people [...] - Search Engine Roundtable
Bing Gains Support For data-nosnippet HTML Attribute Microsoft has added support for the data-nosnippet HTML Attribute for Bing Search. This was [...] - Search Engine Roundtable
Google opens Shopping Ads to physical goods subscriptions Google lets U.S. merchants offer product subscriptions in Shopping ads, creating new recurring [...] - Search Engine Land
Google Business Profile Tests Cross-Location Posts via @sejournal, @MattGSouthern Google appears to be testing a “Copy post” option that lets businesses share one update [...] - Search Engine Journal
3 key AI search limitations for B2B SaaS marketing AI search is reshaping organic strategy, but it has clear limits. Learn where AI search falls short [...] - Search Engine Land
Google Reminds SEOs How The URL Removals Tool Works via @sejournal, @martinibuster Google's John Mueller explained the nuances of the URL Removals Tool, particularly for dealing with [...] - Search Engine Journal
Google’s Liz Reid: The real search shift is behavioral, not AI AI Overviews are changing what it means to “search.” The web remains central, but AI [...] - Search Engine Land

October, 15 2025

Google Answers What To Do For AEO/GEO via @sejournal, @martinibuster Google's Robby Stein explained what creators should consider in terms of AEO/GEO - Search Engine Journal
Daily Search Forum Recap: October 15, 2025 Here is a recap of what happened in the search forums today... - Search Engine Roundtable
Microsoft Bing finally supports the data-nosnippet HTML attribute Bing catches up to Google, letting you block content from snippets and AI answers without impacting [...] - Search Engine Land
Google Search Console API Update Speed Unchanged Google's John Mueller said that there was no change to how fast and frequently the Google Search [...] - Search Engine Roundtable
Bing Supports data-nosnippet For Search Snippets & AI Answers via @sejournal, @MattGSouthern Bing now supports the data-nosnippet HTML attribute, letting websites exclude specific page [...] - Search Engine Journal
Why AI still runs on search – and SEO still runs the show AI depends on search to stay informed. Strong SEO ensures your brand shows up when AI – and [...] - Search Engine Land
Bing Introduces Support for the data-nosnippet HTML Attribute Take control of how your content appears in Bing Search and AI answers. The new data-nosnippet HTML [...] - Bing Webmaster
Campaign Type Selection In Google Ads Channel Performance Report Google was spotted showing a "Campaign Type" selection option in the Google Ads Channel [...] - Search Engine Roundtable
Google Says It Surfaces More Video, Forums, And UGC via @sejournal, @MattGSouthern In a WSJ interview, Google’s VP of Search Liz Reid says ranking has been adjusted to surface [...] - Search Engine Journal
Google Ads PMax: The truth about audience signals and search themes Think audience signals drive PMax? Think again. Learn what really controls your Performance Max [...] - Search Engine Land
Optimizing for ChatGPT Shopping: How product feeds power GEO Structured merchant feeds are redefining ecommerce discovery in ChatGPT. Here’s how ACP is [...] - Search Engine Land

October, 14 2025

Tracking AI search citations: Who’s winning across 11 industries An analysis of 800+ websites across 11 sectors reveals which domains AI assistants cite most and [...] - Search Engine Land
Google Hiring Google Discover User Generated Content Engineer Google is looking to hire a software engineer with the responsibility of improving the quality of [...] - Search Engine Roundtable
Google Merchant Center Clarifies Misrepresentation Policies Google has updated its Misrepresentation policy for both Shopping ads and free listings within [...] - Search Engine Roundtable
How to know if your GEO is working GEO performance comes down to proof. Share of search, buyer intent, and prompt visibility show [...] - Search Engine Land
Google Explains Next Generation Of AI Search via @sejournal, @martinibuster Google's VP of Product explains the three foundations of the next generation of search, a shift [...] - Search Engine Journal
Google: Ads Coming Soon To AI Mode In EU There is a report coming out of a Google event named Google Access that has a Googler saying that [...] - Search Engine Roundtable
New Google Ads Optimization Insights Recommendations Google is testing a new optimization insights layer or recommendation interface for Google Ads. [...] - Search Engine Roundtable
Daily Search Forum Recap: October 14, 2025 Here is a recap of what happened in the search forums today... - Search Engine Roundtable
Google Discover gets AI summaries; Search gets ‘What’s new’ sports feed Google’s new AI updates aim to keep users on top of trending topics and sports news – [...] - Search Engine Land

October, 13 2025

SEO strategy in 2026: Where discipline meets results Discipline is what separates strategy from chaos in SEO. Learn how to balance quick wins, long-term [...] - Search Engine Land
Programming Note: Offline For Simchat Torah On Tuesday & Wednesday This is a programming note that Tuesday and Wednesday are Simchat Torah and I will be offline the [...] - Search Engine Roundtable
Daily Search Forum Recap: October 13, 2025 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine [...] - Search Engine Roundtable
Nano Banana is coming to Google Search, NotebookLM and Photos. Google is bringing AI image editing with Nano Banana to Search, NotebookLM and Photos. - Inside Search
Google's Robby Stein On AI Not Replacing Search, AI Within Search, SEO For AI Lenny Rachitsky interviewed Robby Stein, VP of Product at Google, who we cited here numerous times [...] - Search Engine Roundtable
Google rolls out new global ‘Sponsored results’ ad label The new global ad labeling could reshape how users see and interact with sponsored results, [...] - Search Engine Land
Google Ads Officially Launches Grouped Ad Label For Search Ads Google has officially launched the new grouped sponsored label in the search results. This is where [...] - Search Engine Roundtable
Google’s Robby Stein on AI Mode, GEO, and the future of Search AI is fueling more (not fewer) searches as users ask more complex, conversational, and visual [...] - Search Engine Land
We’re improving navigation and introducing a new control for ads on Google Search. Every day, billions of people turn to Google Search for information, and our goal is to help them [...] - Inside Adwords
How to edit images with Nano Banana in Search Here’s your guide for editing images in Search using Lens with Nano Banana. - Inside Search
Google to expand ads in AI Overviews to more markets The expansion of AI Overviews ads will increase the challenges of how advertisers engage users [...] - Search Engine Land
Google Ads Auto-Apply Recommendations Setting Updated Google has updated its Auto-Apply Recommendations setting within the Google Ads interface. The [...] - Search Engine Roundtable
New AI-powered features help you connect with web content in Search and Discover. We’re introducing two new AI-powered features in Search and Discover to help you connect with [...] - Inside Search
Google Search gets Nano Banana in Google Lens This is Google's latest image generation technology from within Gemini - now available in Search. - Search Engine Land
Google Adds Help Page For Discover Feed Source A couple of weeks ago, Google added a new help page titled Discover feed source overview. This page [...] - Search Engine Roundtable
Google Goldmine Search Content Ranking System? Have you heard of the Google Goldmine Scoring System? It supposedly looks at your page, your [...] - Search Engine Roundtable

October, 10 2025

Instant Checkout in ChatGPT brings agentic commerce to life Instant Checkout in ChatGPT connects users and merchants for secure in-chat purchases and AI-driven [...] - Search Engine Land
New: Google Business Profile Report Negative Review Extortion Scams Google has published a new help document on the topic of Google Business Profile negative review [...] - Search Engine Roundtable
Google Ads now flags low-quality images Google Ads adds image quality recommendations to help advertisers improve creative performance and [...] - Search Engine Land
Google Ads Missed Growth Opportunities Tab Google is testing a new section within the Google Ads advertising console named "Missed Growth [...] - Search Engine Roundtable
GA4 Surge In Organic Search Traffic But Search Console Flat There are a nice number of reports of GA4, Google Analytics, showing a huge surge in organic search [...] - Search Engine Roundtable
Google Quietly Signals NotebookLM Ignores Robots.txt via @sejournal, @martinibuster Google quietly signals that NotebookLM will not obey the robots.txt protocol. This how to block it. - Search Engine Journal
Google Lighthouse 13 Launches With Insight-Based Audits via @sejournal, @MattGSouthern Google's Lighthouse 13 replaces many legacy audits with insights aligned to Chrome DevTools, [...] - Search Engine Journal
Google Voice Search Now Powered By Speech-to-Retrieval (S2R) Google has updated its Voice Search models to be powered by Speech-to-Retrieval (S2R). Google said [...] - Search Engine Roundtable
Your crawl budget is costing you revenue in the AI search era by Semrush Enterprise Are you wasting crawl budget on the wrong pages? Learn how to protect revenue with smarter crawl [...] - Search Engine Land
Microsoft Ads Posts On How To Optimize For AI Search Answers The Microsoft Advertising blog posted about how to optimize for AI Search Answers. I thought it was [...] - Search Engine Roundtable
How different AI engines generate and cite answers See how ChatGPT, Perplexity, Gemini, Claude, and DeepSeek differ in data sources, live web use, [...] - Search Engine Land

October, 9 2025

Forget the Great Decoupling – SEO’s Great Normalization has begun The chase for empty traffic is over. SEO success now depends on intent-driven content, grounded [...] - Search Engine Land
New YouTube Brand Pulse report tracks every brand mention YouTube’s new AI-powered report helps advertisers measure their total brand impact across [...] - Search Engine Land
Google Search Ranking Volatility Heats Up October 7th & 8th While I was offline, it seems the chatter within the SEO industry spiked around the topic of search [...] - Search Engine Roundtable
Researchers fooled AI models with fake dates to boost visibility Add a fake 2025 date, increase your AI visibility. A new study shows ChatGPT and rivals reward [...] - Search Engine Land
Semantic SEO: How to optimize for meaning over keywords Semantic SEO helps search engines understand context. Learn how to use entities, topics, and intent [...] - Search Engine Land
Google Try On Adds Shoes & Expands To Australia, Canada and Japan Google upgraded the Try On feature to now support shoes, in addition to other forms of clothing. [...] - Search Engine Roundtable
YouTube's new report helps brands understand the full value of paid and organic video For the first time, YouTube enables brands to understand their influence by directly connecting [...] - Inside Adwords
Google open-sources ads API MCP server for AI developers This change will allow AI applications to access and analyze Google Ads data through natural [...] - Search Engine Land
How to measure and maximize visibility in AI search by Conductor Rankings still matter, but AI visibility is rising fast. Learn how to measure and maximize your [...] - Search Engine Land
Google Analytics adds cost data imports for Meta and TikTok ads Advertisers can now automatically import Meta and TikTok ad cost data into Google Analytics for [...] - Search Engine Land
New Google Business Profiles Insights Google seems to be testing a new Insights feature for Google Business Profiles. The new insights [...] - Search Engine Roundtable

October, 8 2025

Google Tests More Publisher Friendly Recipe AI Overviews Google is testing a new, more publisher-friendly version of the AI Overviews for recipe results. [...] - Search Engine Roundtable
Teaming up with LA28, Team USA and NBCUniversal for the LA28 Olympic and Paralympic Games We’re announcing a partnership with LA28, Team USA, and NBCUniversal ahead of the Winter and [...] - Inside Search
How to get smarter with AI in PPC AI tools can streamline paid search campaigns – but only with the right prompts, privacy [...] - Search Engine Land
The latest AI news we announced in September Here are Google’s latest AI updates from September 2025 - Inside Search
Google AI Mode Links In Italics (Test) Google is testing using the italic font type for the links in AI Mode. So the links have a bit of [...] - Search Engine Roundtable
Google Merchant Center Adds Google Wallet Promotion Option Google has added a new promotion option to Google Merchant Center. The new option is Google Wallet. [...] - Search Engine Roundtable
When AI agents do the shopping: Insights from 100 conversations with ChatGPT Agent mode As ChatGPT agents book, buy, and convert for users, SEO must evolve. Make your site agent-readable, [...] - Search Engine Land
Google’s virtual try-on adds shoes, expands internationally The AI-powered feature offers advertisers new ways to engage shoppers with interactive, [...] - Search Engine Land

October, 7 2025

[TODAY] Live Generative Engine Optimization training with Will Scott Don't miss this 5-star training experience, rich with actionable tactics to keep you a cut above [...] - Search Engine Land
AI Mode is now available in more languages and locations around the world. Starting today, we’re bringing AI Mode in Google Search to more people around the world, [...] - Inside Search
Google replaces ‘Ad networks’ blocking with new ‘Authorized Buyers’ control Google's update give advertisers more precise control over which programmatic buyers can bid on [...] - Search Engine Land
Google Merchant Center Lets You Use Your Own Brand In Short Title Google updated the wording in the title documentation for Merchant Center, now suggesting you can [...] - Search Engine Roundtable
Search Atlas Announces New Features For Agencies via @sejournal, @martinibuster Search Atlas announced an ambitious slate of features that make it easier than ever to manage every [...] - Search Engine Journal
Consumers don’t trust the first search result – and AI use surges: Survey With consumers bouncing between Google, AI, and social media, brands must adapt to a fragmented [...] - Search Engine Land
PPC in the age of zero-click search: How to stay profitable Fewer clicks mean higher stakes. Win visibility with precise targeting, value-based bidding, and [...] - Search Engine Land
Optimizing content for generative engines: 17 actionable tips Make your content easier for generative engines to cite and summarize – without giving up the [...] - Search Engine Land
Bing Testing Updated Copilot Product Search Box Microsoft is testing a new and updated layout for its Copilot product box/section within the Bing [...] - Search Engine Roundtable
ChatGPT becomes a platform for apps – and maybe marketing You can now access apps like Spotify, Canva, and Zillow inside ChatGPT. This could turn the chatbot [...] - Search Engine Land
Daily Search Forum Recap: October 7, 2025 Here is a recap of what happened in the search forums today... - Search Engine Roundtable
Google Ask AI Mode Anything Explore Carousel Google Search is testing a new carousel to promote AI Mode named "Ask AI Mode anything." [...] - Search Engine Roundtable
Holiday ecommerce to hit record $253 billion – here’s what’s driving it Mobile, AI, social media and big discounts are transforming how Americans shop online this holiday [...] - Search Engine Land

October, 6 2025

Google testing AI-generated descriptions for search snippets Google Search is testing replacing your meta description with an AI-generated one and an [...] - Search Engine Land
Test: Google AI Overviews Show More Button Jumps Into AI Mode Google is testing having the "Show More" button within AI Overviews jump you directly [...] - Search Engine Roundtable
The end of SEO-PPC silos: Building a unified search strategy for the AI era AI-driven search is blurring the line between organic and paid. Learn how uniting SEO and PPC [...] - Search Engine Land
DOJ and Google wrap up ad tech monopoly hearing Judge Brinkema will soon decide if Google must split up its ad tech business after a tense two-week [...] - Search Engine Land
YouTube launches Activation Partners program YouTube’s new program links advertisers and agencies with vetted third-party experts in media [...] - Search Engine Land
Google Reveals Dates For Call Ads Going Away A year ago, we learned that Google would transition from Google call ads, call-only ads, to using [...] - Search Engine Roundtable
We’re launching the new YouTube Activation Partners program. An overview of the new YouTube Activation Partners program to help advertisers get the most out of [...] - Inside Adwords
Bing Places New Dashboard Rolling Out As we reported earlier, Microsoft said a new Bing Places update is coming soon. Well, now it is [...] - Search Engine Roundtable
Programming Note: Offline For Sukkot On Tuesday & Wednesday This is a programming note that Tuesday and Wednesday are Sukkot and I will be offline the next two [...] - Search Engine Roundtable
Daily Search Forum Recap: October 6, 2025 Here is a recap of what happened in the search forums today... - Search Engine Roundtable

October, 3 2025

Google to phase out Call-Only Ads by 2027 Google will retire Call-Only Ads by 2027, pushing advertisers to shift phone lead campaigns to [...] - Search Engine Land
Introducing the New Bing Places for Business: Built for Business Owners, Powered by Research Today, we are excited to announce the launch of the new Bing Places for Business experience [...] - Bing Search
Google Reviews Labeled Incentivized Did you know Google can label some of the reviews in the product reviews section as [...] - Search Engine Roundtable
Google Confirms Google Search Serving Issue Google has confirmed a Google Search serving issue that is currently ongoing and impacting serving [...] - Search Engine Roundtable
Microsoft Launches New Bing Places For Business via @sejournal, @MattGSouthern Microsoft launched a new Bing Places with a recommendation tool, faster Google Business Page [...] - Search Engine Journal
Google Analytics expands benchmarking with unnormalized metrics Google Analytics now lets businesses benchmark absolute metrics like New Users and Total Revenue. - Search Engine Land
Google Search Experiencing Ongoing Service Disruption via @sejournal, @MattGSouthern Google reports a data center issue is causing a partial Search disruption, affecting some pages in [...] - Search Engine Journal
Why Google Search Console LCP Is Not Wrong, According To Google Barry Pollard from Google did a long explanation on Bluesky on why Google Search Console says an [...] - Search Engine Roundtable
Microsoft Tests Large Images In Bing Search Copilot Ads Microsoft is testing using really large images in the Bing Search Copilot ads. I don't believe I've [...] - Search Engine Roundtable
Google Search serving issue in some locales Google confirmed a data center issue impacting serving some search results in some regions. - Search Engine Land
The rise of technical branding in the age of AI search by Semrush Enterprise Discover why technical branding – speed, semantics, security – now drives AI search [...] - Search Engine Land
New Bing Places for Business is live A new interface, new URL, new commendations and more are now live in the updated Bing Places for [...] - Search Engine Land
Google Ads copywriting with AI: Getting the prompt right Great ad copy depends on the input. See how clear, structured prompts – from personas to [...] - Search Engine Land
Google Tests Light Gray Title Links On Hover Google is testing another variation to the title links in the Google Search results - a light gray [...] - Search Engine Roundtable
AI Max for Search: Everything you need to know From search term matching to URL expansion, discover how Google’s AI Max for Search works [...] - Search Engine Land

October, 2 2025

Yoast Announces New AI Visibility Tool via @sejournal, @martinibuster Yoast announced a new AI visibility tool that can help SMBs improve AI SEO. - Search Engine Journal
How to create product demos that convert and differentiate your brand Great demos require empathy, practice, and competitive clarity. See how to turn presentations into [...] - Search Engine Land
W3C Rolls Out A New Evocative Logo via @sejournal, @martinibuster The W3C unveiled a new polysemic logo, one that is purposely designed to be evocative of multiple [...] - Search Engine Journal
ChatGPT Shopping is here – and it’s changing ecommerce SEO rules Ecommerce SEOs face a new channel: ChatGPT Shopping. See how structured data, product feeds, and [...] - Search Engine Land

October, 1 2025

Google's Elizabeth Reid id Interviewed On AI, Search, Blue Links, SEO & More Here is a new interview published yesterday by The Economic Times Podcasts with Elizabeth Reid, VP [...] - Search Engine Roundtable
Google AI Overviews Overlaps Organic Search By 54% via @sejournal, @martinibuster Google AI Overviews increasingly overlaps with organic search results, especially for YMYL queries. - Search Engine Journal
October 2025 Google Webmaster Report Google's spam update completed after almost a month rollout, it was pretty wild and got even more [...] - Search Engine Roundtable
YouTube dominates AI search with 200x citation advantage: Data AI platforms overwhelmingly cite YouTube, while rivals like TikTok, Vimeo and Twitch barely [...] - Search Engine Land
Organizing content for AI search: A 3-level framework Google's FastSearch and RankEmbed reveal why clarity drives AI visibility. Here's how to strengthen [...] - Search Engine Land
Programming Note: Offline Thursday For Yom Kippur 5786 This is just a programming note that I will be 100% offline starting Wednesday night (October 1st) [...] - Search Engine Roundtable
Google sends 831x more visitors than AI systems: Report AI bots outpace Microsoft Bing in traffic, but send almost no visitors, driving up publisher costs [...] - Search Engine Land
Now you can use the new College Sports and YouTube TV Women's Sports Lineups to capture peak sports season Leverage the new College Sports and YouTube TV Women's Sports Lineups to maximize reach and [...] - Inside Adwords
Google Ads PMax Segmentation In Asset Reporting & Channel Reporting Features Google Ads has announced several new features, including segmentation in asset reporting and [...] - Search Engine Roundtable
Google AI Mode With More Visual Responses Google announced that AI Mode had been updated to handle and respond more visually. So AI Mode [...] - Search Engine Roundtable
Google Search Rolls Out Emoji Answer Box In June, Google began testing showing a new answer box for emoji related queries. So when you [...] - Search Engine Roundtable