Archive of December, 2020

December, 31 2020

Google's John Mueller 2021 Google SEO Advice At SMX Virtual earlier this month, John Mueller of Google graciously accepted to speak at the event [...] - Search Engine Roundtable
SEO year in review 2020: COVID forces platforms to adapt their local and e-commerce offerings, and more Even a pandemic couldn’t slow down developments in the search industry. Here’s our [...] - Search Engine Land
What Is The Value To Google My Business Followers? Back in 2018, Google added the ability to allow Google Maps users to follow businesses - hence [...] - Search Engine Roundtable
Google Tests Displaying Services In Local Pack Colan Nielsen reported that Google is now testing showing service "justifications," which [...] - Search Engine Roundtable
What a chaotic digital media landscape means for advertisers as 2020 ends Media buying has recently become more strategically important. The chaos of 2020 won’t change [...] - Search Engine Watch
Bing Image Search Tests Related Content Feature & Icon Microsoft Bing it testing a new feature on images it displays within its search results. This test [...] - Search Engine Roundtable
SEO year in review 2020: COVID forces platforms to adapt their local and e-commerce offerings, and more Even a pandemic couldn’t slow down developments in the search industry. Here’s our [...] - Marketing Land
Violinists At Google Boulder - Search Engine Roundtable
Daily Search Forum Recap: December 31, 2020 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine [...] - Search Engine Roundtable

December, 30 2020

Google algorithm updates 2020 in review: core updates, passage indexing and page experience Despite the pandemic, Google was busy working on changes to its search ranking algorithm — [...] - Search Engine Land
Google: Passage Indexing & Page Experience Updates Unrelated Google's John Mueller said on Twitter that passage indexing/rankings and the page experience update [...] - Search Engine Roundtable
Google Search Results Show Practice Problems For Studying Google seems to be testing displaying "practice problems" in the search results so that [...] - Search Engine Roundtable
Google Ads Setting Lets You See Fewer Alcohol & Gambling Ads A couple of weeks ago Google announced it is launching a new ad setting, first on YouTube and then [...] - Search Engine Roundtable
Google Doodle For New Year's Eve 2020 & Confetti Surprise New Years Eve is just around the corner and Google's special Doodle for New Year's Eve 2020 is [...] - Search Engine Roundtable
Daily Search Forum Recap: December 30, 2020 Here is a recap of what happened in the search forums today... - Search Engine Roundtable
Creating and Managing SEO Engines – Bill King // Frase GUESTS & RESOURCES Bill King: Website // LinkedIn [...] - Searchmetrics

December, 29 2020

Biased language models can result from internet training data The controversy around AI researcher Timnit Gebru’s exit from Google, and what biased model [...] - Search Engine Land
How NLP and AI are revolutionizing SEO-friendly content [Five tools to help you] It’s exciting to see how SEO, NLP and AI will evolve together. Writer.com's Co-founder and [...] - Search Engine Watch
Google: Passage Indexing Won't Look Different From Normal Search Result Snippets Since Google announced passage indexing (ranking) many assumed they would look different in the [...] - Search Engine Roundtable
Google Search Console Team Breaks Down Structure & Development In the last Google Search Console training video series of the year, Daniel Waisberg of Google [...] - Search Engine Roundtable
Google Search Console Issue Validation May Be Working A couple of weeks ago we reported that Google Search Console said "issue validation is [...] - Search Engine Roundtable
Google: Nosnippet Tag Won't Prevent Passage Indexing From Ranking Google's Danny Sullivan has said that using the nosnippet tag won't prevent your pages or passages [...] - Search Engine Roundtable
Google Knowledge Panel Types Option Leads To Featured Snippets Mordy Oberstein spotted a feature, that may or may not be new, where Google is showing a [...] - Search Engine Roundtable
Daily Search Forum Recap: December 29, 2020 Here is a recap of what happened in the search forums today... - Search Engine Roundtable
Happy Holidays From Peter The Greeter Of Google - Search Engine Roundtable
Starting & Scaling SEO at a Startup – Bill King // Frase GUESTS & RESOURCES Bill King: Website // LinkedIn [...] - Searchmetrics

December, 28 2020

What to expect from SEO in 2021? Want to learn the most important trends to be on the lookout for in 2021? Read our article to find [...] - Search Engine Watch
Google Short Videos Carousel Displays TikTok & Instagram Videos Back in April, Google began testing a new feature to show short videos in a carousel in the mobile [...] - Search Engine Roundtable
Search engine saturation: The ever evolving SERP and how brands are responding The marketing world has had massive changes and search engine saturation has hit the lowest level [...] - Search Engine Watch
John Mueller Of Google Providing Webmaster Support on Christmas Day Again Google's John Mueller again, I think since 2007, year-after-year, has jumped into the Google [...] - Search Engine Roundtable
Christmas Weekend Google Algorithm Update? Doubtful. It is not uncommon to see signals of a Google search ranking algorithm update on or around [...] - Search Engine Roundtable
Google's Gary Illyes Thankfully For Late Christmas Present Of Search Spam Here is a funny post during a slow news week from Gary Illyes of Google saying thank you for the [...] - Search Engine Roundtable
Vlog #100: Joe Beccalori On Blending SEO With Other Marketing In An Ever Changing World In part one... - Search Engine Roundtable
Bots Waiting At The Google Tel Aviv Office - Search Engine Roundtable
Daily Search Forum Recap: December 28, 2020 Here is a recap of what happened in the search forums today... - Search Engine Roundtable
SEO and Poker Analogies (Mental Models) – Bill King // Frase GUESTS & RESOURCES Bill King: Website // LinkedIn [...] - Searchmetrics

December, 25 2020

Jingle all the way: What will 2021 mean to the advertising world? Alex Zakrevsky, CEO of Allroll, shares his takeaways from the OTT Executive Summit and perspectives [...] - Search Engine Watch
Christmas Day Home Pages From Google, Bing, Yahoo, Baidu & More Merry Christmas to all those celebrating today, which I assume is most of you. Like always, most [...] - Search Engine Roundtable
Search Buzz Video Recap: Christmas Day Edition: Google Search Algorithms, Passage Indexing, Local & User Interface Changes Happy Holidays and Christmas to all those celebrating... - Search Engine Roundtable

December, 24 2020

Some early observations on the Google December core update Some of these observations are based on the quality raters guidelines, the past core updates, and [...] - Search Engine Land
The Google Search Relations/Webmaster Trends Team From 10 Years Ago - Search Engine Roundtable
Google: Why You See Portions Of Your Site Go Up Or Down After Algorithm Updates Google's John Mueller said in a video hangout last week at the 37:02 mark that you can see parts or [...] - Search Engine Roundtable
Take your campaigns to deeper levels by disrupting the peace The key to a more inclusive and innovative customer experience is embracing a controlled chaos [...] - Search Engine Watch
Google Testing New People Also Search For Location Google seems to be testing yet another new location to try out the "people also search [...] - Search Engine Roundtable
Google Tests Square & Multicolored Search Result Category Buttons A couple months ago we saw Google testing a green search category navigation bubble shaped button [...] - Search Engine Roundtable
Microsoft Advertising Launches Health Status Dashboard Microsoft announced the launch of the Microsoft Advertising "health blog," which really [...] - Search Engine Roundtable
Google May Be Testing The Ad Label & URL Under Ad Headline Google may be testing placing the black Ad label and the URL of the ad under the ad title/headline [...] - Search Engine Roundtable
Daily Search Forum Recap: December 24, 2020 Here is a recap of what happened in the search forums today... - Search Engine Roundtable
The Client-Content Waltz: How Freelancers Can Future-Proof Your Agency – Steve Pockross & Paul Zalewski // Verblio GUESTS & RESOURCES Steve [...] - Searchmetrics

December, 23 2020

Google algorithms vs Google penalties, explained by an ex-Googler This former Google quality analysts explains the difference between Google's algorithms, manual [...] - Search Engine Land
Google confirms passage indexing is not yet live We expected this to roll out in 2020 but that seems unlikely now. - Search Engine Land
Brand reputation and the impact of Google SERP selections How Google treats company navigational brand searches and the impact they can have on consumer [...] - Search Engine Land
PPC 2020 in review: COVID leaves its mark on e-commerce and paid search Platforms pivoted to accommodate advertising during a crisis and automation continued to be at the [...] - Search Engine Land
Google On Why It Won't Reverse The December 2020 Core Update There are some SEOs that are asking Google to reverse the December 2020 Google core update. Truth [...] - Search Engine Roundtable
Google: Core Updates & BERT Are Unrelated & Different I was asked to find out if the Google Core updates and Google BERT are related at all, if they have [...] - Search Engine Roundtable
Google: Passage Indexing Has Not Rolled Out Yet There has been a lot of speculation that passage indexing is live in the Google search results. I [...] - Search Engine Roundtable
SEO Trends 2021: What every marketer should know SEO is undoubtedly fruitful for businesses to dominate with their online presence. Let’s take [...] - Search Engine Watch
Google Request Indexing Tool Back After 69 Day Outage 69 days after Google has "temporarily" disabled the request indexing tool in Google [...] - Search Engine Roundtable
Daily Search Forum Recap: December 23, 2020 Here is a recap of what happened in the search forums today... - Search Engine Roundtable

December, 22 2020

Google Search Console brings back request indexing tool After 69 days of it not working, it is now back up and running. - Search Engine Land
Not All Google Search Algorithms Are Suitable For Machine Learning While Microsoft seems to have gone all in on machine learning in Bing, Google has seem not to. [...] - Search Engine Roundtable
How Long Do Stories Last On Google Discover Ever wonder how long an article or story typically lasts on Google Discover? What is the average [...] - Search Engine Roundtable
How C-suite derives business value from social media: Q&A with Hootsuite’s VP of Corporate Marketing, Henk Campher An insightful conversation on social media 2020, the increased consumer appetite, shifting [...] - Search Engine Watch
Google Guaranteed Offering Discounted Pricing Justin Sanger posted on Twitter that he is now noticing for those customers of his who are in the [...] - Search Engine Roundtable
Google Local Panel Ad For Lawyers Test Google has been showing some ads in a local panel listing for years now, even sometimes showing a [...] - Search Engine Roundtable

December, 21 2020

Google December 2020 Core Update Insights Five search marketers share their perspectives on the December 2020 Google Core Algorithm Update. - Search Engine Journal
Producer Peter CottonTale captures 2020 in a song Checkout the song, ‘Together,’ the backing track to Year in Search. In a year [...] - Inside Search
Google Search Console Update On Request Indexing & Disavow Tool Issues As you know, Google Search Console has some things up in the air around broken or temporarily not [...] - Search Engine Roundtable
Google Logo For The Winter Solstice & Great Conjunction Today, Google has not just the change of seasons logo for the winter season in the Northern [...] - Search Engine Roundtable
El productor Peter CottonTale captura el 2020 en una canción Echa un vistazo a la canción "Together" , la pista de acompañamiento de [...] - Inside Search
Google Local Meshed Throughout Web Search Results Niki Mosier spotted something that was previously pointed out to me but I thought then it was a [...] - Search Engine Roundtable
Seven essential enterprise SEO skills to master in 2021 Enterprise SEO will be one of the most viable and viable assets for digital success. Jim Yu, [...] - Search Engine Watch
Google Search Popular Products Review Slider Brian Freiesleben found another new Google user interface test (I believe), this is a new way of [...] - Search Engine Roundtable
Google Search Streamed 3D Content Including Cars Rajan Patel, VP of Engineering at Google leading teams working on Lens, AR, and Consumer Shopping, [...] - Search Engine Roundtable
Does Google Ignore Portions Of Your Site For Accessing Quality? It's More About Indexing. Generally SEOs tend to believe that Google determines the quality of a site based on all the pages [...] - Search Engine Roundtable
Daily Search Forum Recap: December 21, 2020 Here is a recap of what happened in the search forums today... - Search Engine Roundtable

December, 18 2020

We're Not Done Yet: Another Google Search Ranking Update - 8th Day There seems to be significant SEO community chatter along with most of the tracking tools showing [...] - Search Engine Roundtable
Google: Sites With Any Adult Content Won’t Show Rich Results Google’s John Mueller says websites containing any adult content, regardless of the amount, [...] - Search Engine Journal
Google Search Patent Update – December 18, 2020 Google's recently awarded patents touch on interesting topics like knowledge panels, machine [...] - Search Engine Journal
Google Antitrust Lawsuit Over Advertising Practices You all know I hate writing about legal topics in search but I need to at least document these big [...] - Search Engine Roundtable
Google: We Do Not Prioritize Crawling, Indexing Or Ranking By Platform Google's John Mueller said on Twitter that Google Search does not prioritize crawling, indexing, or [...] - Search Engine Roundtable
Google Search Lets You Try On Makeup Like Lipstick & Eyeshadow Google announced a new augmented reality feature that is now supported in search - trying on make [...] - Search Engine Roundtable

December, 17 2020

End-to-End, Transferable Deep RL for Graph Optimization Posted by Yanqi Zhou and Sudip Roy, Research Scientists, Google Research An increasing number of [...] - Google Research
Google uses augmented reality to let users try on cosmetics Google will also be showing product recommendations from influencers in the mobile Google Shopping [...] - Search Engine Land
Google accused of colluding with Facebook and abusing monopoly power in new lawsuit The lawsuit, filed by 10 state attorneys general, claims that Google made a deal with Facebook to [...] - Search Engine Land
Shopping for a beauty product? Try it on with Google. I’ve been doing most of my shopping online this year and it seems I’m not alone. With [...] - Inside Adwords
We Recovered With The Google December 2020 Core Update Now that the Google December 2020 core update is officially done rolling out, I am confident to [...] - Search Engine Roundtable
Share A Story About How Bill Slawski Has Helped You Bill Slawski recently had a medical issue, specifically a Brain stroke, where he needs to relearn [...] - Search Engine Roundtable
Google December 2020 Core Update Is Complete Google has finished rolling out the Google December 2020 Core Update on December 16th. It began [...] - Search Engine Roundtable
Seven smart ways to upgrade your ecommerce content marketing strategy 92% businesses consider it an asset and it gets you 3X more ROI vs paid search. Strategic ways to [...] - Search Engine Watch
Google My Business Video Maker Is Okay But Not Great Google launched a free and easy to use video maker tool within Google My Business. The videos come [...] - Search Engine Roundtable
Website Migration with Bing The following content migration guide is a blueprint to be adapted to individual website [...] - Bing Webmaster

December, 16 2020

Google December 2020 core update is now fully rolled out Make sure to review your analytics and data and take the necessary steps if your site was [...] - Search Engine Land
Google releases Google Ads Editor v1.5 This update brings new tools for ad strength, support for additional recommendations, and image [...] - Search Engine Land
How to get started in Google Analytics 4 Transitioning from Universal Google Analytics to Google Analytics 4 can seem daunting, but if you [...] - Search Engine Land
Google Tests Interactive Search Results Google is testing a search results page that allows users to click and view images from the web [...] - Search Engine Journal
Google temporarily disables issue validation in Search Console Yet another feature has been disabled in Google Search Console, this comes months after Google [...] - Search Engine Land
Google’s John Mueller Gives Advice on Paywall Markup Paywall structured data markup doesn’t need to be visible to users, but it does need to be [...] - Search Engine Journal
How location helps provide more relevant search results There are many factors that play a role in providing helpful results when you search for something [...] - Inside Search
A weird year in review 2020, what a year this was! We found new ways to work and collaborate, to learn and have fun, and [...] - Google Webmaster Central

December, 15 2020

Google: Keyword-Heavy Titles Not Against Our Guidelines Google’s John Mueller clears up a misunderstanding about keyword-heavy titles and [...] - Search Engine Journal
Google to move the Structured Data testing tool to schema.org After the SEO backlash around Google announcing it would deprecate the tool, Google decided to [...] - Search Engine Land
How to Benefit from “SEO Power” of Links to Old Press Release Pages? Google's John Mueller answered a question about how to preserve the "SEO power" of old [...] - Search Engine Journal
Privacy Considerations in Large Language Models Posted by Nicholas Carlini, Research Scientist, Google Research Machine learning-based language [...] - Google Research
An update on the Structured Data Testing Tool In July, we announced that the Rich Results Test is out of beta. In that blog post, we said that [...] - Google Webmaster Central
What would it take for new search engines to succeed? Neeva and You.com seek to pick up segments of users overlooked by Google, and with shifting user [...] - Search Engine Land
Google Ads moves campaign goal metric Google moved around some fun metrics in Google Ads but don't let these metrics distract you from [...] - Search Engine Land
Google on How it Handles Sites With Too Many Ads Google’s John Mueller weighs in on how sites with lots of ads are handled when it comes to [...] - Search Engine Journal
Google Maps local listing now showing web search results As you scroll through the local listings in Google Maps, Google may show you web results at the [...] - Search Engine Land
Google: Our Core Updates Goes Out To Full Index, Page By Page Google's Danny Sullivan said that when it comes to Google Core Update, it "is core to all the [...] - Search Engine Roundtable
Google Tests Expandable Descriptions / Snippets In Search Yesterday we reported how Google was testing dynamically expandable images below snippets. Now I [...] - Search Engine Roundtable

December, 14 2020

Google: Sometimes Copied Content is More Relevant Google's John Mueller discusses the challenges of copied content and why being the original source [...] - Search Engine Journal
Google services down including Google Ads, Google Analytics, Search Console & more Many of Google is offline, it is not just you. - Search Engine Land
Yes, Google Is Down Right Now Yes, it appears a lot of Google services are currently down right now. You are not alone. - Search Engine Roundtable
Bing Webmaster Tools adds Microsoft Clarity integration Plus, Microsoft says deeper integration between Webmaster Tools and Clarity is coming. - Search Engine Land
The expansion of People Also Ask in the search results PAAs now appear in 9% of brand knowledge panels. Here's how they're different and why you need to [...] - Search Engine Land
When SEO meets UX: The upcoming page experience ranking signal When SEO meets UX: The upcoming page experience ranking signal Much discussion at our recent [...] - DeepCrawl Blog
Microsoft Clarity & Bing Webmaster Tools We are excited to announce the integration of Microsoft Clarity and Bing Webmaster Tools. If [...] - Bing Webmaster
Making sense of 2020 through Search Amid a year of uncertainty, upheaval and adjustment to a new way of life, the world had a lot of [...] - Inside Search
Google Tests Displaying Images Within Snippets On Mouse Hover Here is a weird one spotted by Vlad Rappoport and posted on Twitter. He showed how when you place [...] - Search Engine Roundtable
Plan your day or week confidently with new forecasts from MSN Weather With so many things that feel outside our control, it’s helpful to know what to expect [...] - Bing Search
Why marketing should matter more than ever to the C-suite Why digital marketing should matter more than ever to the C-suite One of the biggest takeaways from [...] - DeepCrawl Blog

December, 11 2020

Portrait Light: Enhancing Portrait Lighting with Machine Learning Posted by Yun-Ta Tsai 1 and Rohit Pandey, Software Engineers, Google Research Professional [...] - Google Research
Google on Penalizing Misinformation Should Google penalize misinformation the same way it punishes spam? Google's Danny Sullivan [...] - Search Engine Journal
Mobile shopping is gaining share this holiday season More digital retail conversions are happening on mobile in 2020. - Search Engine Land
Google December 2020 Core Update Second Wave Yesterday I reported that this Google December Core update was a really unusual core update because [...] - Search Engine Roundtable
Google Santa Tracker Now Live In Search Every year Google puts up its Santa Tracker before Christmas. While we have the Chanukah [...] - Search Engine Roundtable
Google Search Testing Thinner Knowledge Panels It looks like Google is testing thinner, 85 pixels less wide, knowledge panels in the Google Search [...] - Search Engine Roundtable
Search Buzz Video Recap: Google December Core Update Second Wave, Zero Search Results Again & Search Console API This week, we covered more on the changes related to the Google December 2020 core update. [...] - Search Engine Roundtable
Google Search COVID-19 Vaccines Updates Google Search is making some changes to its search results around COVID-19 vaccines. Much like it [...] - Search Engine Roundtable
Google AdSense Link Units Going Away Google announced that the link unit ad type is being retired. I think the link unit were first [...] - Search Engine Roundtable

December, 10 2020

MediaPipe Holistic — Simultaneous Face, Hand and Pose Prediction, on Device Posted by Ivan Grishchenko and Valentin Bazarevsky, Research Engineers, Google Research [...] - Google Research
Google Reveals Top Searches of 2020 Google’s annual list of top trending search terms shows what the world turned to Google for [...] - Search Engine Journal
Google’s John Mueller: No Black Hat SEO on Adult Websites Google’s John Mueller suggests not using black hat techniques, even on websites with 18+ [...] - Search Engine Journal
Even as more people shop online, searches for ‘available near me’ up over 100% vs. last year Google's Reena Nadkarni explains what retailers can do to drive local sales. - Search Engine Land
How you'll find accurate and timely information on COVID-19 vaccines Since the outbreak of COVID-19, teams across Google have worked to provide quality information and [...] - Inside Search
Google Web Stories ads now available via Display Network In an open beta, publishers can sell ads into their Google Web Stories programmatically. - Search Engine Land
20 years of Year in Search Twenty years ago, Google published its very first end-of-year list, called the Year-End Google [...] - Inside Search
Greater controls for sensitive ad topics in your Ad Settings Building tools that provide transparency and control has always been a top priority for us, and [...] - Inside Adwords
Google, YouTube add user controls to limit alcohol, gambling ads The new feature will launch on YouTube in the U.S. first. - Search Engine Land
Greg Sterling Is Leaving Search Engine Land I am so sad to report that Greg Sterling is leaving Search Engine Land. I've been writing with [...] - Search Engine Roundtable
Google: The December 2020 Core Update Is Still Rolling Out Danny Sullivan of Google has confirmed that the December 2020 core update is still rolling out. I [...] - Search Engine Roundtable
Diversity in the SEO Industry | DC Live Recap Why diversity matters Our recent DeepCrawl Live summit hosted a number of inspirational and [...] - DeepCrawl Blog

December, 9 2020

Google: Noindexed Pages Can Impact Core Web Vitals Google affirms that noindexed pages can still be used to evaluate a site’s Core Web Vitals, [...] - Search Engine Journal
2020: The year the world asked "why?" 2020 was the year we asked "why?" While “coronavirus” was the top trending [...] - Inside Search
Facebook Identifies 2021 Topics and Trends Facebook published a 40 page report that forecasts important consumer topics and trends for 2021 - Search Engine Journal
Google Search Console API gains fresh data & more Not only can you get fresher data via the API, you can also manage your domain properties and more. - Search Engine Land
New key insights from Google’s John Mueller at SMX Topics include the Page Experience Update, FAQ schema, request indexing tool, diversity and much [...] - Search Engine Land
Updates to Search Console’s API A few months ago we announced an API infrastructure upgrade to improve the performance of the [...] - Google Webmaster Central
Google's John Mueller Gives SEO Clues To Site Owner Chris Dicker, the Managing Director at Trusted Reviews, has been asking for advice on "traffic [...] - Search Engine Roundtable
Google rolls out App campaign type to re-engage existing users Starting next year, App campaigns for engagement may also include a custom prompt for users in [...] - Search Engine Land
Our work on the 2020 U.S. election It’s been over a month since polls closed in the U.S. 2020 election, and more Americans voted [...] - Inside Search
Sweet streams: 2020's top trending TV shows and movies 2020 was the year of searching for ways to stay entertained at home, so it’s no surprise that [...] - Inside Search
2020: The new normals of daily life This year, if you found yourselves asking "what day is it?" you [...] - Inside Search

December, 8 2020

10 Important 2021 SEO Trends You Need to Know What's 2021 going to be like for SEO professionals? Check out 10 important trends you need to know [...] - Search Engine Journal
YouTube remains dominant source of video in top Google ranking positions Study found 83% of videos in search results carousel come from YouTube. - Search Engine Land
New EU regulations compel more transparency for search rankings Guidelines seek disclosure of major ranking factors by Google, Amazon. - Search Engine Land
Google Tests Top Stories Without AMP Links In Carousel According to John Shehata, the Global VP of Audience Development Strategy & CRM at Conde Nast, [...] - Search Engine Roundtable
Google Crawl Priority: Additional Unique & Important Value Of Page Google's John Mueller said on Twitter that if he had to simplify crawling priority, how Google [...] - Search Engine Roundtable
Google Tests Zero Results On Desktop Again? Back in March 2018, Google began testing showing no results, aka zero results, in the Google search [...] - Search Engine Roundtable
Google Did Not Fix The Request Indexing Tool Prior To Shopping Season I am super sad to point out, although obvious, that the request indexing tool was not fixed prior [...] - Search Engine Roundtable
Nancy Rademaker: The X factor of customer centricity Nancy Rademaker: The X factor of customer centricity Our recent DeepCrawl Live summit saw a range [...] - DeepCrawl Blog

December, 7 2020

Google’s December 2020 core update was big, even bigger than May 2020, say data providers The update rolled out on Dec 3, but the impact was mostly felt on Dec. 4. - Search Engine Land
Google: Structured Data is an Extremely Light Signal Google's John Mueller clarifies multiple points about how Google uses structured data - Search Engine Journal
Google at NeurIPS 2020 Posted by Jaqui Herman and Cat Armato, Program Managers This week marks the beginning of the 34 th [...] - Google Research
Five ways to become a ‘Search Sherpa’ for your own organization Search marketers who have a thirst and curiosity to continually learn and grow are the ones that [...] - Search Engine Land
Google My Business Phone Support Returns It looks like Google has now re-enabled the ability for businesses to request phone support from [...] - Search Engine Roundtable
Should Google Have Not Released The December 2020 Core Update When It Did? As you know, Google released the December 2020 broad core update at 1pm ET on December 3, 2020. [...] - Search Engine Roundtable
Google: Passage Indexing & The December Core Update Are Not Bundled There has been some speculation or questions if Google, along with the December 2020 core update, [...] - Search Engine Roundtable
Google Local Reviews Tests "New" Label It looks like Google is testing a new label in the local business reviews for recently added [...] - Search Engine Roundtable
Google Does Read Unsupported Structured Data But Won't Result In Rich Results Google's John Mueller said on Twitter that Google is able to read unsupported structured data, [...] - Search Engine Roundtable

December, 5 2020

Google: Structured Data Rarely Gives Us Unique Information Google gets all the information it needs about a page from the page itself, and rarely learns [...] - Search Engine Journal
SEO Benefits of New Top Level Domains (nTLDs)? Google's John Mueller answers if there is an SEO benefit from keyword-based New Top Level Domains [...] - Search Engine Journal

December, 4 2020

Using AutoML for Time Series Forecasting Posted by Chen Liang and Yifeng Lu, Software Engineers, Google Research, Brain Team Time series [...] - Google Research
Where Google is placing its bets in 2021 A look at where Google might be headed in 2021. - Search Engine Land
Google December 2020 Core Update Is Live - Here Is What We See Now Google has launched the December 2020 Broad Core Update yesterday afternoon, this comes after SEOs [...] - Search Engine Roundtable
Google Page Experience & Core Web Vitals Icon In Search Results Remember Google said they would soon begin testing a visual indicator in the search results for the [...] - Search Engine Roundtable
The benefits of AMP In 2015, the mobile web was not in a good place. An analysis of more than 10,000 mobile web [...] - Inside Search
How Google Search ads work If you’re searching for information on Google where businesses might have relevant services [...] - Inside Search
Google My Business Suggest Edit Gets More Robust We've been covering a couple of the changes to the suggest edit feature in Google Maps, Google [...] - Search Engine Roundtable
The promising post-cookie world Marketers have long relied on the third-party tracking cookie. As panic continues with Google [...] - Search Engine Watch
Opinion News Found By Machine Learning at Google Opinion News in Top Stories Earlier this year, I wrote a post about news stories that are shown in [...] - SEO by the Sea

December, 3 2020

Google Confirms Rollout of Core Algorithm Update Google confirms a core algorithm update, the December 2020 Core Update, is rolling out today. - Search Engine Journal
Google December 2020 Core Update rolling out After seven months, Google has just released a new core update - the December 2020 core update. - Search Engine Land
Transformers for Image Recognition at Scale Posted by Neil Houlsby and Dirk Weissenborn, Research Scientists, Google Research While [...] - Google Research
Google Explains How it Organizes Information in Search Google goes over how its search index is organized, and how it makes SERPs useful, in a new [...] - Search Engine Journal
Google FAQ Provides Core Web Vitals Insights Google explains Core Web Vitals measurements and ranking impact - Search Engine Journal
Google Page Experience Update Ranking Factor Will Apply To Mobile Search Only So yesterday, I accidentally published a story too quickly, around a new FAQ around Google's Page [...] - Search Engine Roundtable
Organizing the world’s information: where does it all come from? Since Google was founded more than 22 years ago, we’ve continued to pursue an ambitious [...] - Inside Search
How Google organizes information to find what you’re looking for When you come to Google and do a search, there might be billions of pages that are potential [...] - Inside Search
Google Maps Improves Messaging & Performance Insights Reports As we have been expecting, Google has rolled out more ways for businesses to message and [...] - Search Engine Roundtable

December, 2 2020

Google expands local business message & map query analytics Consumers will be able to message with businesses in more ways and businesses will be able to see [...] - Search Engine Land
17 Years Covering The Search Industry Today marks the 17th anniversary of starting this site, the Search Engine Roundtable. I've been [...] - Search Engine Roundtable
Google: Page experience signals for ranking apply only to mobile A new FAQ page answers questions about ranking, various site architectures, AMP and more. - Search Engine Land
New ways to connect with and understand your customers When people look for information online, they want to find the answers to their questions quickly. [...] - Inside Search
December 1 Google Search Ranking Algorithm Update There may be another Google search ranking algorithm update rolling out again. This one started [...] - Search Engine Roundtable
Google’s new holiday gift guide is built to send users to Google Shopping results The new microsite may help marketers get more exposure for their organic Google Shopping listings. - Search Engine Land
Find trending products on the Google Shopping Gift Guide What do you buy for the techie who has everything? Or the chef who’s always trying new [...] - Inside Adwords

December, 1 2020

Google adds more discovery to Google Maps with ‘community feed’ The new feed offers more opportunities for local business exposure. - Search Engine Land
Google Combines Hreflang Signals from HTML & Sitemaps Google’s John Mueller discusses how hreflang signals are handled when directives appear in a [...] - Search Engine Journal
Google Discovery ads can now use your 4:5 social image assets Discovery campaigns can also be paired with lead form extensions. - Search Engine Land
Adthena launches granular local search insights solution Local View offers brands and advertisers local search trend and market share data to inform [...] - Search Engine Land
Google: We Do Not Support Nested XML Sitemap Index Files Ryan Siddle, an SEO, asked John Mueller of Google if Google supports nested XML sitemap index [...] - Search Engine Roundtable
Prepare for medical visits with help from Google and AHRQ When patients prepare for a medical visit, they're more likely to have a high quality, efficient [...] - Inside Search
Google: We Don't Differentiate Search For Travel In X vs Live In X So let's say you are searching for pizza stores in Saint Moritz, Switzerland - does that mean you [...] - Search Engine Roundtable
Spruce up your Business Profile for holiday shoppers The holidays can be the most hectic—and the most important—time of the year for [...] - Inside Search
Google Merchant Center: Build Your Own Performance Reports Google Merchant Center seems to be rolling out a new reporting feature that lets you build your own [...] - Search Engine Roundtable
Google Local Panel Adjusts How To Suggest An Edit To Store Hours Google has made a small tweak to the "suggest an edit" feature in the local panel [...] - Search Engine Roundtable
Google Holiday Doodles Throughout All Of December 2020 Google will have a new holiday Doodle on its home page, Google.com, throughout all of December [...] - Search Engine Roundtable