Archive of February, 2024

February, 29 2024

Google Chrome updates search suggestions Google Chrome will now show you what others are searching for in the search box and search [...] - Search Engine Land
This day in search marketing history: February 29 Spreading Santorum drops on Google, plus: Bing artificially increases market share, local mobile [...] - Search Engine Land
New Google structured data carousels (beta) Google has new documentation on what it also called host carousels within Google Search. - Search Engine Land
How Google Search Generative Experience is impacting ads A new study looks into how SGE impacts different ad types as well as ad placement within Google's [...] - Search Engine Land
Google Testing AI Tool That Finds & Rewrites Quality Content via @sejournal, @martinibuster Google's beta AI content rewriting tool is said be "incentivizing the production of [...] - Search Engine Journal
Google says Performance Max ‘intentionally’ doesn’t show channel-specific KPIs Advertisers are raising concerns about Google's lack of transparency around PMax performance data - Search Engine Land
Websites Created With Google Business Profiles To Shut Down In March via @sejournal, @kristileilani Google will shut down websites created with Google Business Profile in March 2024. Here's what [...] - Search Engine Journal
8 Key Takeaways From The Digital 2024: Global Overview Report via @sejournal, @kristileilani Discover key insights from the Digital 2024: Global Report from DataReportal on the latest trends [...] - Search Engine Journal
Survey Says Most SEOs Dislike Google Now More Than Before There is no doubt that Google is going through a rough patch right now on many fronts. Between all [...] - Search Engine Roundtable
3 new Chrome features to get more helpful suggestions Chrome is improving search suggestions on desktop and mobile with images and popular topics based [...] - Inside Adwords
Early Signs: Google Search Ranking Update On February 28 & 29th I am seeing early signs of a possible Google Search ranking algorithm update starting yesterday, [...] - Search Engine Roundtable

February, 28 2024

YouTube expands free editing app to 13 new markets YouTube Create can be used to edit Shorts or longer videos, add soundtracks, captions, and more, [...] - Search Engine Land
WalkerOS: A data collection alternative to gtag.js Should you replace Google's gtag.js with an open source alternative like walkerOS? Explore the use [...] - Search Engine Land
Google Analytics 4 launches default Google Ads report The new report, which was available in Universal Analytics, is now located within the performance [...] - Search Engine Land
4 SEO tips to elevate the user experience Integrating SEO into your CX strategy can improve organic visibility and rankings. But don't let it [...] - Search Engine Land
SEO For Paws Live Stream Conference To Support Pet Shelters In Ukraine via @sejournal, @theshelleywalsh SEO community unites for Ukraine pet shelters fundraiser live stream on war's two-year anniversary. [...] - Search Engine Journal
Google faces $2.27 billion lawsuit by publishers over advertising practices A group of 32 publishers in Europe filed the lawsuit, alleging Google's advertising practices have [...] - Search Engine Land
Google Confirms That Filetype Search Operator’s Missing via @sejournal, @martinibuster Google's SearchLiaison responded on Twitter to confirm that the filetype search operator is missing - Search Engine Journal

February, 27 2024

3 reasons not to block GPTBot from crawling your site There’s much more to gain than lose by embracing GPTBot. Explore three primary benefits of [...] - Search Engine Land
7 reasons why your AI content sucks (and how to fix it) Lazy AI articles full of plagiarized text and generic writing can't compete with insightful, [...] - Search Engine Land
Google removes option to see more local results in the search results It is unclear if this was intentionally removed or if this is a bug that Google will fix soon. - Search Engine Land
Google unveils major Search Partner Network update as it removes opt-out option Google is offering advertisers increased insights and control over ad placement within the SPN, In [...] - Search Engine Land
Google Releases New ‘How Search Works’ Episode On Crawling via @sejournal, @MattGSouthern Google explains how its search engine crawls the web in latest "How Search Works" video. - Search Engine Journal
WordPress, Wix & Squarespace Show Best CWV Rate Of Improvement via @sejournal, @martinibuster Squarespace, Wix and WordPress are the fastest improving content management systems out of six CMS [...] - Search Engine Journal
Google Europe Search Hijacking Bug With TripAdvisor, Booking, Hotel.com & More Google Search may have a bug in the European regions with hotel listings being hijacked by spammy [...] - Search Engine Roundtable
6 Ways To Optimize GPTs To Boost Online Visibility And Engagement via @sejournal, @kristileilani Find out how to increase online visibility and click-through rates for your GPT in the GPT Store [...] - Search Engine Journal
Google Drops Link To See More Local Results From Search Results Google has dropped the "more places," "view all" and links to see more local [...] - Search Engine Roundtable

February, 26 2024

A technical guide to video SEO Discover advanced SEO techniques for video content, including self-hosting versus YouTube embedding [...] - Search Engine Land
How SMBs are approaching digital marketing in 2024 A new report reveals key digital marketing trends, goals and pain points for SMBs in 2024. - Search Engine Land
How to make your AI-generated content sound more human Leverage AI like ChatGPT to generate more human-sounding long-form content. Refine prompts with [...] - Search Engine Land
6 Android experiences to see at MWC Barcelona We’re sharing six experiences to check out at MWC 2024, including our latest AI technologies [...] - Inside Search
Google Analytics Referral Spam From Poland - Complaints There is a large thread in the Google Analytics help forum with complaints from site owners of [...] - Search Engine Roundtable
Google Most-Read Articles Search Carousel Google Search is testing a new carousel named "Most-read articles." I guess Google is [...] - Search Engine Roundtable
Does AI Democratize SEO Or Amplify Incompetence? via @sejournal, @martinibuster This what AI can realistically do for SEO and what should be expected in terms of results - Search Engine Journal
Google Answers A Crawl Budget Issue Question via @sejournal, @martinibuster Google's John Mueller answers a Reddit SEO question about a crawl budget problem and offers advice [...] - Search Engine Journal
Google To Make A Content Deal With Quora Next? Last week, Google revealed it signed a deal with Reddit to access its content using an API so it [...] - Search Engine Roundtable

February, 25 2024

Massive Volatility Reported - Google Search Ranking Algorithm Update? I am seeing some massive volatility being reported today after seeing a spike in chatter within the [...] - Search Engine Roundtable

February, 24 2024

Lookback: Google Panda algorithm update launched 13 years ago Here's a complete history of the Google Panda Update, its impact on search results, and its lasting [...] - Search Engine Land
Google Gemini Failure Offers Lessons For SEO via @sejournal, @martinibuster Gemini Image Generator flaw offers insights into how Google's search ranking algorithms can also [...] - Search Engine Journal

February, 23 2024

Best of SearchBot: Guide me through a technical SEO audit We ask Search Engine Land's SearchBot how to carry out an effective technical SEO audit. - Search Engine Land
Project management for in-house SEO teams: 6 best practices Master project management for in-house SEO teams and navigate the never-ending flow of SEO projects [...] - Search Engine Land
Google Announces Deal To Show More Reddit Content via @sejournal, @martinibuster Google reached a deal to license Reddit data to for displaying in search and training models - Search Engine Journal
How to speed up site migrations with AI-powered redirect mapping Website migrations often involve painstaking redirect mapping, but AI can help. Here's a [...] - Search Engine Land
No Joke: Google Is Paying Reddit For More Content, More Often Google has announced a deal with Reddit to gain access to its content using the Reddit Data API [...] - Search Engine Roundtable
Google SGE testing and development ongoing and growing Google's Search Generative Experience presence is growing in industries and new countries. Here's [...] - Search Engine Land
Google investigating Local Services Ads bug Google Ads is working on a fix to prevent businesses from appearing in search results for their [...] - Search Engine Land
Google: Don’t punish us for our success in Search Google claims the U.S. Government is trying to penalize it for being successful in a post-trial [...] - Search Engine Land

February, 22 2024

Google announces Performance Max updates – including Gemini integration Advertisers can make use of the new features to enhance the quality of ad creatives and improve the [...] - Search Engine Land
Link building in 2024: 12 ways to win or fail Navigate the dos and don'ts of link building today. Maximize your website's potential with [...] - Search Engine Land
Location targeting in Google Ads: Balancing automation and control Learn when to let Google's algorithms determine location targeting vs. setting specific geo-targets [...] - Search Engine Land
Report: Reddit signs AI content licensing deal with Google Reddit's Google Search visibility has exploded in recent months. Now the companies have struck a [...] - Search Engine Land
Gemini models are coming to Performance Max New improvements and AI-powered features are coming to Performance Max, including Gemini models for [...] - Inside Adwords
Why Google Seems To Favor Big Brands & Low-Quality Content via @sejournal, @martinibuster An exploration of what could cause Google's algorithms to favor big brands and low quality content - Search Engine Journal

February, 21 2024

What should Google rank in Search when all the content sucks? It's always easy to blame Google when your content doesn't rank. But maybe – just maybe [...] - Search Engine Land
Integrating SEO into the multichannel customer journey Discover how strategically integrating SEO into multichannel marketing builds brand visibility and [...] - Search Engine Land
Who won: Measuring the most effective Super Bowl 2024 Ads Learn the top Super Bowl ads according to metrics like emotional impact, brand awareness, and [...] - Search Engine Land
9 of the best custom GPTs for SEO in the GPT store Explore useful ChatGPT plugins available in the new GPT Store, designed for SEO tasks like content [...] - Search Engine Land
Google Announces Gemma: Laptop-Friendly Open Source AI via @sejournal, @martinibuster Google releases a powerful open source AI based on Gemini technology that is also laptop-friendly - Search Engine Journal
Google App Adds Toggle Between Search & Gemini The popular Google app, the Google Search app, now has a toggle at the top to quickly switch [...] - Search Engine Roundtable
Google: We Want To Reward The Best Content No Matter Site Size For the past 20 years, probably even longer, the debate about Google giving preferential treatment [...] - Search Engine Roundtable
Only 20% Of SEOs Think Search Volume Won't Change By 2026 The other day, Gartner, a respected research firm, predicted that "traditional search engine [...] - Search Engine Roundtable

February, 20 2024

Article complaining about being outranked on Google being outranked by Reddit Google responds that it wants to do better with ranking smaller sites amongst larger sites, only to [...] - Search Engine Land
How to improve and monitor Interaction to Next Paint by DebugBear What you need to know about Interaction to Next Paint, Google’s new Core Web Vitals metric. - Search Engine Land
Video search optimization: Top tips for 2024 Learn the pros and cons of YouTube vs. self-hosted videos for SEO and ways to maximize the impact [...] - Search Engine Land
YouTube Analytics now shows top-earning Shorts, Videos on Demand, and Lives Creators can utilize this data to make informed decisions about how to best optimize future content. - Search Engine Land
Experience a key factor during Google algorithm updates, analysis finds An analysis of 50 sites finds strong correlations between features found on websites and Google [...] - Search Engine Land
Google adds support for product variants and clarifies return fees The new product variants has three new properties; hasVariant, variesBy and productGroupID. - Search Engine Land
Adding structured data support for Product Variants In 2022, Google expanded support for Product structured data , enabling enhanced product [...] - Google Webmaster Central
New Google Search Support For Product Variant Structured Data Google announced this morning support for Product variant structured data. This new structured data [...] - Search Engine Roundtable
5 Questions Answered About The OpenAI Search Engine via @sejournal, @martinibuster Five questions reveal what's probably behind the OpenAI search engine announcement - Search Engine Journal
Google Responds To Evidence Of Reviews Algorithm Bias via @sejournal, @martinibuster Google responds to detailed exposé of Reviews System Algorithm bias towards big brands at [...] - Search Engine Journal
Google To Display More Product Options With New Markup via @sejournal, @MattGSouthern Google expands structured data for product variants, enabling online merchants to showcase [...] - Search Engine Journal
Google Search Can Wait On Customer Service Hold For You Google Search is experimenting with a Pixel phone feature that will let you call a customer service [...] - Search Engine Roundtable
Google Merchant Center Requires Meta Labels On AI Generated Images Google has posted a new policy for Google Merchant Center around using AI-generated images. In [...] - Search Engine Roundtable
Google Ads finally resolves ‘Confusing Ad Text’ issue for most users Users still impacted are advised by Google to upload new assets or edit existing assets using a [...] - Search Engine Land
Google: Sites Wrongfully Using The Google Indexing API Often Are Spammy & Low Quality John Mueller from Google once again addressed the topic of sites using the Google Indexing API when [...] - Search Engine Roundtable

February, 19 2024

Local search in 2024: Key trends and tactics for marketers Location-based businesses must focus on five areas – discovery, relevancy, experience, [...] - Search Engine Land
Google wants you to label AI-generated images used in Merchant Center "Don't remove embedded metadata tags such as trainedAlgorithmicMedia from such images," [...] - Search Engine Land
Google Analytics 4 bug causes data gaps in reports Data is missing in User Acquisition and Traffic Acquisition reports, specifically for dates before [...] - Search Engine Land
Will traffic from search engines fall 25% by 2026? Gartner is predicting that users will seek answers from generative AI tools like ChatGPT and Claude [...] - Search Engine Land
SEO strategy: 3 steps to strategic SEO planning A simple three-step process for creating an SEO strategy for 2024. Learn strategic approaches to [...] - Search Engine Land
Google unveils Merchant Center updates to improve delivery times Google will start applying minimum and maximum attributes for processing time across Shopping ads [...] - Search Engine Land
More From Google On Helpful Content Update Recovery Time A week ago we wrote about the timing it takes to recover from a Google helpful content update. [...] - Search Engine Roundtable
Google Investigating Search Issue Where Adult Sites Not Ranking Home Page For Brand Name Google is investigating a possible issue with its search results where Google is not ranking [...] - Search Engine Roundtable
Voice search optimization: What is it and how important is it now? Explore the growth of voice search, its impact on user behavior and search, and what it means for [...] - Search Engine Land
Google Search Tests Forums In Search Bar Menu Google is testing a new menu item in its search bar. The new item is "Forums" and it [...] - Search Engine Roundtable
Google Search Shop With Google AI Live Google seems to have rolled out the Shop with Google AI feature to some users after announcing it [...] - Search Engine Roundtable
Daily Search Forum Recap: February 19, 2024 Here is a recap of what happened in the search forums today... - Search Engine Roundtable

February, 16 2024

Google will issue advertisers credit refunds after overcharging error The glitch impacted campaigns that ran within Display and Video 360 from July through to December [...] - Search Engine Land
6 Amazon marketing strategies to implement in 2024 Learn top Amazon marketing tactics you need to boost visibility and sales, from leveraging Amazon [...] - Search Engine Land
Google announces Misrepresentation policy update Failure to comply with the updated policy could result in the suspension of your Google Ads account. - Search Engine Land
Google Updates Guidance On Image Removal From Search Index via @sejournal, @martinibuster Update to the image removal guidance clarifies multiple points - Search Engine Journal
Google: Google Search Wants What Your Website Users Want Google's Danny Sullivan said it again, when it comes to what you do on your website, Google Search [...] - Search Engine Roundtable
Snap Selects Fospha as Measurement Partner for Retail eCommerce Fospha and Snap announced a partnership that will further enable eCommerce advertisers to measure [...] - Search Engine Watch

February, 15 2024

Report: OpenAI working on web search product The creator of the popular generative AI tool ChatGPT may be working on a search engine to try and [...] - Search Engine Land
Driving lead generation with paid media: What’s new and what’s next What every modern-day lead generation marketer needs to know for paid media success on LinkedIn, [...] - Search Engine Land
How to hire an SEO agency: The definitive guide Learn key steps for selecting the right SEO agency for your business. Vet vendors by assessing [...] - Search Engine Land
Google’s new search experiences in the European Economic Area Due to the DMA, Google has launched new rich results, aggregator units, refinement chips and flight [...] - Search Engine Land
Google Launches “How Search Works” Series To Demystify SEO via @sejournal, @MattGSouthern Google launches "How Search Works" video series explaining the inner workings of search [...] - Search Engine Journal
Google Updates Rel=Canonical Documentation via @sejournal, @martinibuster The newly updated rel=canonical documentation better explains how Google uses rel canonicals - Search Engine Journal
Featured snippets disappear from the Google search results Did Google intentionally remove the featured snippets or is this a new bug? - Search Engine Land
Google Will Clarify Use Of AI To Generate Content For SEO Purposes Danny Sullivan, Google's Search Liaison, said last week that the search company will issue [...] - Search Engine Roundtable
New Search experiences in EEA: Rich results, aggregator units, and refinement chips Following our latest update on our preparations for the DMA (Digital Markets Act), we're [...] - Google Webmaster Central
Google’s Danny Sullivan Provides 5-Step Plan To Diagnose Ranking Drops via @sejournal, @MattGSouthern Google's Danny Sullivan provided SEO diagnosis tips to a website owner who experienced a traffic [...] - Search Engine Journal
Google hits back at report criticising the Privacy Sandbox The IAB Tech Lab report claims that Privacy Sandbox could make it harder for brands to serve [...] - Search Engine Land
Google Search Ranking Algorithm Update Hits On February 14 & 15 (Unconfirmed) I see signs of another unconfirmed Google search ranking algorithm update that kicked off yesterday [...] - Search Engine Roundtable
Google Is Rolling Out New Search Features In Europe via @sejournal, @MattGSouthern Google unveils new search features for Europe to comply with the Digital Markets Act (DMA). - Search Engine Journal

February, 14 2024

Reddit shown excessively in Google product review search results, study finds Google has a severe diversity issue in Search results as Reddit absolutely dominates the [...] - Search Engine Land
Google local pack not showing for many searchers In some regions outside of the US, some are seeing local packs in the Google search results but in [...] - Search Engine Land
How each Google Ads bid strategy influences campaign success Learn when and how to apply Manual CPC, Maximize Clicks, Target Impression Share, and Smart Bidding [...] - Search Engine Land
Google Analytics 4 adds new consent mode setting section Setting up consent mode and ensuring GA4 is receiving consent signals should now be a little bit [...] - Search Engine Land
Google On 404 Errors And Search Console Validation Fix via @sejournal, @martinibuster John Mueller answers questions about fixing 404 errors and validating fixes for 404s when they [...] - Search Engine Journal
3 new YouTube features including live stream product tagging YouTube is introducing live stream product tagging, post-only feeds, and the ability to upload [...] - Search Engine Land
The synergy of customer journey mapping and ecommerce SEO Syncing SEO with the customer journey is crucial for success. Learn how to map customer touchpoints [...] - Search Engine Land
Google Analytics 4 launches new trend detection insight While the new feature is similar to anomaly detection, trend detection highlights more gradual [...] - Search Engine Land
Google warns Universal Analytics 360 users must migrate to GA4 ‘urgently’ UA360 users who do not switch to GA4 within the next two weeks risk losing critical advertising [...] - Search Engine Land
Bug: Google Local Pack Not Showing In Search Results There seems to be a bug right now with Google Search not showing the local pack results right now. [...] - Search Engine Roundtable
Google Maps Blocked 45% More Fake Reviews In 2023 With New Algorithm Google has released its new Google Maps and local spam fighting numbers for the 2023 year, citing a [...] - Search Engine Roundtable
Google: Not All Sites That Think They Were Hit By Helpful Content Issues Actually Were Danny Sullivan, the Google Search Liaison, wrote on X, "Another thing to keep in mind is that [...] - Search Engine Roundtable

February, 13 2024

Google says it took down 45% more fake reviews in 2023 thanks to new algorithm Google also shared new stats on actions it took in 2023 to block fake reviews and local listings. - Search Engine Land
Google Search Recipe Carousel Dropped Many Recipe Sites This Week Earlier this month, we reported on issues Google had with recipe search results. Some changes were [...] - Search Engine Roundtable
Google Uses AI To Detect Fake Online Reviews Faster via @sejournal, @MattGSouthern Google blocks over 170 million fake reviews, uses AI-powered algorithm to protect businesses' [...] - Search Engine Journal
Google: EEAT Isn't A Ranking Factor Nor A Thing That Factors Into Other Factors We've covered Google saying E-E-A-T is not a ranking factor too many times here but have we covered [...] - Search Engine Roundtable
Google: You Won't Get Your Rankings Back By Disavowing Toxic Links Google's John Mueller said on Reddit that you won't get your Google search rankings back by simply [...] - Search Engine Roundtable
Daily Search Forum Recap: February 13, 2024 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine [...] - Search Engine Roundtable
Let’s talk about E-E-A-T: Debunking misconceptions Learn why Google doesn't use author bios and other assumed E-E-A-T elements for search ranking and [...] - Search Engine Land
Boost organic traffic with data-driven SEO by Digital Marketing Depot Take the guesswork out of SEO. Learn proven tactics to increase qualified traffic. - Search Engine Land
Google Ads Keyword List With Clickable Stars Nate Louis noticed that clickable stars were placed next to the keyword list in his Google Ads [...] - Search Engine Roundtable
Google Ads launches email series delivering tailored optimization advice Google is sending partners emails with customized recommendations to improve the performance of [...] - Search Engine Land
The next wave of Microsoft Copilot for employees and students Since becoming generally available in December, Microsoft Copilot has been adopted by workers, [...] - Bing Search

February, 12 2024

Google tests Branded Local Service Ads with opt-out option Marketers expressed concern about being unable to opt-out, but Google confirmed this functionality [...] - Search Engine Land
Google expands generative AI capabilities for automatically created assets Google's generative AI capabilities are now available to all English-language advertisers in the [...] - Search Engine Land
Google: Timing For Recovery For Helpful Content Update Danny Sullivan, Google's Search Liaison, posted again about the timing around recovering from the [...] - Search Engine Roundtable
Using generative AI to improve existing content: Top tips + sample prompts Looking to refresh your old content with AI? Learn steps to identify outdated pages, rewrite [...] - Search Engine Land
Mastering NLP for modern SEO: Techniques, tools and strategies Learn how modern search engines like Google use advanced NLP to understand searches, match queries [...] - Search Engine Land
Google Rolling Out Branded Local Services Ads (Opt Out Coming...) Late last week, Google began to roll out those branded Local Service Ads, but it surprised many [...] - Search Engine Roundtable
Google SGE Tests Removing Side Carousels Google seems to be testing removing the side carousel in the SGE, Search Generative Experience, [...] - Search Engine Roundtable
WordPress Backup Plugin DoS Vulnerability Affects +200,000 Sites via @sejournal, @martinibuster A high severity Denial of Service vulnerability patched in WordPress backup plugin with +200,00 [...] - Search Engine Journal
Google Updates Image Removal Documentation Google has updated, in a big way, its how to "Remove images hosted on your site from search [...] - Search Engine Roundtable

February, 9 2024

Google drops Web Stories from image results, Google Discover carousel view and more Google changed where Web Stories show in Google Search and Google Discover - a long time coming... - Search Engine Land
Is TikTok a search engine? Why meeting searchers’ needs matters more than semantics Here’s why brands must focus on user experience, not semantics, and be present on platforms [...] - Search Engine Land
Google Ads gambling and games policy updated Effective immediately, advertisers can now run sports betting ads in North Carolina provided they [...] - Search Engine Land
Pinterest announces major ad partnership with Google The collaboration makes Google the second third-party ad partner for Pinterest, following its [...] - Search Engine Land
Google Updates Web Stories Availability via @sejournal, @martinibuster The documentation for Web Stories has been updated to reflect changes in the availability - Search Engine Journal
Google Drops Web Stories From Images & Carousel View & Updates Search Feature Availability Google has updated its Web Stories documentation to explain where Web Stories can show in search. [...] - Search Engine Roundtable
Google Business Profiles Activities & Events In Dashboard Google has added the ability to add activities and events to the Google Business Profiles [...] - Search Engine Roundtable
Google TV: What you need to know about CTV buying in Google Ads New Google TV ad placement in Google Ads unlocks CTV buying. Get an overview of the implications, [...] - Search Engine Land
Google Clarifies the “Google-Extended” Crawler Documentation via @sejournal, @martinibuster Google updated the Google-Extended crawler documentation and adds a clarification - Search Engine Journal
Danny Sullivan & John Mueller Send Internal Newsletters For Google Staff Did you know that both Danny Sullivan and John Mueller send emails to Google employees on a routine [...] - Search Engine Roundtable
Search News Buzz Video Recap: Google Update Brewing, Quality Improvements Still Coming, Ranking Confusion & Bing Deep Search For the original iTunes version, click here. This week we covered a new possible Google search [...] - Search Engine Roundtable
Best of SearchBot: Create letter explaining SGE to clients and provide actionable steps We ask Search Engine Land's SearchBot to create a letter an SEO consultant can send to clients, [...] - Search Engine Land

February, 8 2024

TikTok pushing users to add Search shortcut TikTok wants more people to search more often on the platform. The platform is encouraging people [...] - Search Engine Land
Google renames Bard to Gemini, unveils paid version of Gemini Gemini is the same Bard product with a new name. Gemini Advanced will be bundled as part of Google [...] - Search Engine Land
Google updates Gmail ads with new layout and ‘Sponsored’ label The changes were introduced to make it easier for consumers to distinguish between ads and organic [...] - Search Engine Land
Google Analytics 4 adds new dimensions for measuring paid and organic traffic The platform now offers clearer insights into your traffic sources, both paid and organic, for [...] - Search Engine Land
Google Search Ranking Algorithm Update Brewing February 7th and 8th I am seeing signs of a new Google search ranking algorithm update brewing. It started yesterday, [...] - Search Engine Roundtable
How SEO grows brands: The science behind the service SEO is an investment in brand growth, not a short-term ROI play. Learn how SEO boosts brand [...] - Search Engine Land
Google Confirms Fix To Search Indexing Problem via @sejournal, @MattGSouthern After a week, Google has resolved the search indexing issue that caused delays in content appearing [...] - Search Engine Journal
Daily Search Forum Recap: February 8, 2024 Here is a recap of what happened in the search forums today... - Search Engine Roundtable

February, 7 2024

Google investigating ‘brutal’ Local Service Ads tactic destroying leads for businesses This Google loophole enables competitors to intentionally manipulate the system, making your ads [...] - Search Engine Land
Want to speak at SMX Advanced? Now’s the time to submit your session ideas SMX Advanced returns June 11-12. Learn what we’re looking for in session pitches, and how to [...] - Search Engine Land
Product page SEO: A complete guide Optimize your ecommerce product pages for higher SEO visibility, traffic, and sales. Get insights [...] - Search Engine Land
Google: Search Quality Improvements Coming In Near Future For the past few months now, Google has been saying there are big improvements coming to address [...] - Search Engine Roundtable
Value-based bidding: Why it’s key to boosting your Google Ads Discover how this bid strategy can optimize your Google Ads campaigns for the most valuable actions [...] - Search Engine Land
SEO and UX: Finding the strategic balance for optimal outcomes Blending SEO and user experience is crucial. Learn how SEO plus user experience creates optimal [...] - Search Engine Land

February, 6 2024

How to build a $10 million SEO agency by Page One Power From ranking to riches – how one SEO firm mastered positioning, marketing and management to [...] - Search Engine Land
Get Ready For Google’s INP Metric With These 5 Tools via @sejournal, @martinibuster Outpace competitors with these free tools for optimizing Interaction To Next Paint scores - Search Engine Journal
Google AdSense Publishers CPM Bidding Hitting Close To 100% Last November, Google told its AdSense publishers that it would be switching how it pays them for [...] - Search Engine Roundtable
Google will sunset commission bid strategies for hotel ads Advertisers must switch to a new bid strategy before commissions (per stay) and commissions (per [...] - Search Engine Land
Google To Clarify E-E-A-T & Quality Rater Guidelines Documentation Danny Sullivan, Google's Search Liaison, said we should expect to see more clarification from [...] - Search Engine Roundtable
Google Ads investigating bugs impacting payment methods and credit card updates Marketers utilizing the platform are currently facing challenges in updating their payment and [...] - Search Engine Land
Google Case Study Reveals Search Console Evolution Via APIs via @sejournal, @martinibuster A Google case study shows how APIs are transforming how users interact with Search Console - Search Engine Journal
What is digital PR for SEO? Learn how to leverage digital PR techniques like cultivating expertise, crafting stories, and [...] - Search Engine Land
Google Explains Systems Are Machines That Use Ranking Signals & Factors Which Are Fuel Danny Sullivan, the Google Search Liaison, gave a good analogy of the differences between ranking [...] - Search Engine Roundtable
6 AI tools to help you give better gifts Use Google's AI tools to help you find better gifts for Valentine's Day. - Inside Search
One year later: Little change to Microsoft Bing’s search market share Despite lots of hype and hope from Microsoft, Google still dominates search – though Bing has [...] - Search Engine Land

February, 5 2024

Google ‘cannot proceed with third-party cookie deprecation’ Competition concerns about Google's Privacy Sandbox must be addressed before third-party cookies [...] - Search Engine Land
SEO KPIs: Embracing user-centric metrics Go beyond static SEO metrics. Integrate dynamic, user-centric KPIs to gain meaningful insights into [...] - Search Engine Land
Google ‘cannot proceed with third-party cookie deprecation’ Competition concerns about Google's Privacy Sandbox must be addressed before third-party cookies [...] - Search Engine Land
Google Maps Launches AI-Powered Local Business Search via @sejournal, @MattGSouthern Google introduces AI in Maps to suggest personalized local business recommendations. - Search Engine Journal
5 Takeaways From Google’s Revised SEO Starter Guide via @sejournal, @martinibuster Google released a comprehensive update to their SEO Starter Guide, offering five key tips for [...] - Search Engine Journal
Will AI replace SEO professionals? Generative AI tools seem smart, but lack the wisdom and experience needed for effective SEO. Here's [...] - Search Engine Land
Google Retires Cached Site Links, Pushing Users Towards Internet Archive via @sejournal, @MattGSouthern Google ends cached links that let users access archived webpages; Internet Archive's Wayback [...] - Search Engine Journal
Yandex search engine sold in $5.2 billion deal The sale follows a tumultuous period that began with Russia's invasion of Ukraine. A consortium of [...] - Search Engine Land
Google's John Mueller On Why He Keeps Deleting His Old Tweets (Posts) A couple of months ago, I documented how some Googlers have been removing some of their old posts [...] - Search Engine Roundtable
Does HTML structure matter for SEO? HTML structure matters for SEO, but not in the ways most might think. Read on to uncover the real [...] - Search Engine Land
Google Sitemaps Bug With Hyphenated File Names Google might be having some weird bug with XML sitemap files that have hyphens within the final [...] - Search Engine Roundtable
Quiz: How well do you know Valentine’s Day Search Trends? See how well you know Google Search Trends for Valentine's Day with this quiz. - Inside Search
I Saw Bing Deep Search In The Wild On Friday afternoon, I was able to play a bit with Bing Deep Search, Microsoft's [...] - Search Engine Roundtable
Google's Revised SEO Starter Guide Is Out - Here's What SEOs Think As expected, Google has finally released its updated SEO starter guide and it was cut down in a big [...] - Search Engine Roundtable
Daily Search Forum Recap: February 5, 2024 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine [...] - Search Engine Roundtable
Google will face a new U.S. antitrust jury trial in September Google denies allegations that it uses underhand tactics to secure its position as the world's [...] - Search Engine Land
Google: We Don't Say Core Web Vitals Are A Ranking Factor Google's Danny Sullivan said on Friday, "We don't confirm any of the things [page experience [...] - Search Engine Roundtable

February, 2 2024

Google exec addresses advertisers’ automation concerns Search Engine Land spoke to advertisers about the potential risks automation poses on the future of [...] - Search Engine Land
Local SEO success: How to track rankings, conversions, calls Learn tips for setting up and analyzing local SEO ranking reports to uncover opportunities and [...] - Search Engine Land
Google revamps SEO Starter Guide to focus on a starter audience The Google SEO starter guide also has been significantly cut down and shortened. Here's what's [...] - Search Engine Land
The SEO Starter Guide got a makeover Today we're publishing a refreshed, more pocket-sized version of the SEO Starter Guide with a [...] - Google Webmaster Central
Google Ads Double Line Sitelinks Test Google seems to be testing two lines of text for sitelinks within the mobile search ads interface. [...] - Search Engine Roundtable
Google Search Stores Filter Bubble On Mobile Google Search on the mobile interface can show a store button with an arrow on it, that if you [...] - Search Engine Roundtable
Generative AI to create content: To use or not to use it? Explore the ethical concerns, SEO considerations, and the role of human oversight in using AI for [...] - Search Engine Land
Bing Deep Search is rolling out to more users Microsoft previewed Deep Search in December 2023 and now it seems more users are able to see it. - Search Engine Land
Google Maps Tests AI Generated Answers For Local Questions With Local Guides Google announced it is testing generative AI technology to answer local specific questions within [...] - Search Engine Roundtable
Podcast SEO: Top tips for discovery and growth Wondering how SEO can help your podcast get discovered? Here are key tips for optimizing episode [...] - Search Engine Land

February, 1 2024

6 steps to improve your Google Ads campaigns Looking to fine-tune your PPC approach and maximize results? Unlock the potential of your Google [...] - Search Engine Land
Google Search officially retires cache link Google might add links to the Wayback Machine in place of the cache link. - Search Engine Land
Google Search investigating another indexing issue Starting at around 11:30 pm ET Monday, January 31, some sites noticed indexing issues with Google [...] - Search Engine Land
Could This Be The Navboost Patent? via @sejournal, @martinibuster A 2005 patent authored by Amit Singhal matches what is known about the Navboost algorithm - Search Engine Journal
Google Search Also Having Issues With Recipe Sites Not only is Google having indexing issues this morning, but Google has been having issues with [...] - Search Engine Roundtable
March 12 Interaction to Next Paint Will Become A Google Core Web Vital Google has announced that March 12, 2024 will be the official date for when Interaction to Next [...] - Search Engine Roundtable
4 advanced GPT-4 capabilities to level up your PPC efforts Leverage AI for PPC with improved prompts, data integration via plugins, custom GPTs, and [...] - Search Engine Land
Google unveils major Responsive Search Ad asset updates Google now provides additional capabilities for RSA assets, such as the option to serve a single [...] - Search Engine Land
Google Search Working On Fixing Indexing Issue Google has confirmed it is working on resolving an indexing issue that it says is "affecting a [...] - Search Engine Roundtable
Transform enterprise SEO challenges into opportunities by JetOctopus Juggling multiple large-scale SEO projects comes with its fair share of challenges. Learn how you [...] - Search Engine Land
Google Business Profiles: Add Products With Barcode Scanner Google Business Profiles now lets you add products to your business profiles and merchant centers [...] - Search Engine Roundtable