Archive of August, 2025

August, 30 2025

Google Adds Guidance On JavaScript Paywalls And SEO via @sejournal, @martinibuster Google's updated documentation asks some publishers to change how they block users from paywalled [...] - Search Engine Journal

August, 29 2025

How to get your service area business verified on Google Master Google verification for service area businesses. Prepare documents, ace video verification, [...] - Search Engine Land
ChatGPT, AI tools gain traction as Google Search slips: Survey AI tool use is accelerating in everyday search, with ChatGPT use nearly tripling while [...] - Search Engine Land
Google August 2025 Spam Update Impact Felt Quickly Often, but not always, when Google releases an algorithm update, we don't see the impact for the [...] - Search Engine Roundtable
Google AI, ChatGPT rarely agree on brand recommendations: Data Google's AI Overviews and AI Mode and ChatGPT disagree on brand picks nearly two-thirds of the [...] - Search Engine Land
Service area pages: Boost local SEO across locations Target multiple cities without duplicate content. Learn how to create service area pages that rank [...] - Search Engine Land
SEO personas for AI search: How to go beyond static profiles Static personas are obsolete. Build data-rich profiles that help your content surface in AI-driven [...] - Search Engine Land
Daily Search Forum Recap: August 29, 2025 Here is a recap of what happened in the search forums today... - Search Engine Roundtable

August, 28 2025

How to create content that works for search and generative engines Understand the key differences between search rankings and AI citations, and how to create content [...] - Search Engine Land
Google Ads Gets Audience Exclusions For Shopping Campaigns Google Ads seems to be rolling out audience exclusions for Shopping campaigns. Previously, the [...] - Search Engine Roundtable
Google fixes reduced crawling issue impacting some websites The issue began on August 8, 2025 and is now being resolved. It is unclear what percentage of sites [...] - Search Engine Land
Some Sites Have Huge Crawl Rate Declines In Google Search Console There are numerous complaints from SEOs and site owners who are noticing significant declines in [...] - Search Engine Roundtable
Bug: Google Search Console Performance Report Search Appearance Android App There may be a new reporting bug in Google Search Console's performance report specific to the [...] - Search Engine Roundtable
Microsoft Testing Tests Larger Titles For Ads In Bing Search Microsoft Advertising is testing using larger font sizes for the sponsored ads in the Bing search [...] - Search Engine Roundtable
Research Shows How To Optimize For Google AIO And ChatGPT via @sejournal, @martinibuster BrightEdge data reveals vast differences in AIO and ChatGPT brand citations and suggests a strategy [...] - Search Engine Journal
Bing Tests Bolding Site Name On Hover Microsoft Bing is testing bolding the site name in the search results snippet when you hover your [...] - Search Engine Roundtable
How generative AI is quietly distorting your brand message by Semrush Enterprise AI can distort your brand narrative and erode trust. Learn the four layers of brand control and how [...] - Search Engine Land

August, 27 2025

The fractured future of search: New rules for SEO in the AI age AI is rewriting the search playbook. Learn some new rules for SEO, content, and brand strategy in a [...] - Search Engine Land
Google Wants To Show More Links In AI Mode via @sejournal, @MattGSouthern Google says it wants to show more links in AI Mode, rolling out embedded carousels, smarter inline [...] - Search Engine Journal
The search visibility framework: Dominating every corner of the SERP in 2026 Compete in the AI era of search. The five pillars of the search visibility framework let you [...] - Search Engine Land
Google August 2025 Spam Update Unleashed Google has released the August 2025 spam update on August 26, 2025 at around 12:00 pm ET. This [...] - Search Engine Roundtable
Google Ads Renamed Chat To Ads Advisor Google Ads renamed the "Chat" section or button in the Google Ads interface to "Ads [...] - Search Engine Roundtable
Survey: Only 4% Of Searchers Don't Click From Google AI Overviews A new survey from NP Digital says that only 4% of the 1,000 people surveyed said they do not click [...] - Search Engine Roundtable
Google Says GSC Sitemap Uploads Don’t Guarantee Immediate Crawls via @sejournal, @martinibuster Google's John Mueller explained how Search Console handles sitemap uploads and said there's no [...] - Search Engine Journal
Viral post accuses Google’s AI Overviews of breaking its own spam rules After Google announces its latest spam update, a post roast AI Overviews for violating [...] - Search Engine Land

August, 26 2025

New AI-powered live translation and language learning tools in Google Translate Google Translate is using AI to make live translation and language learning even more helpful. - Inside Search
Google Rolls Out August Spam Update Targeting Search Quality via @sejournal, @MattGSouthern Google released the August spam update, impacting search results worldwide. The rollout may take a [...] - Search Engine Journal
Google releases August 2025 spam update Google’s August 2025 spam update will be rolling out over the next few weeks. This is the [...] - Search Engine Land
Sparktoro Research: Traditional Search Is Not Declining New research released by Rand Fishkin and friends at Sparktoro says that traditional search is not [...] - Search Engine Roundtable
Unlock new loyalty features in Google Ads & Merchant Center 61% of US adults say the top draw of a personalized shopping experience is a loyalty program [...] - Inside Adwords
Historic recurrence in search: Why AI feels familiar and what’s next AI is changing how people search – again. Learn what decades of search history can teach us [...] - Search Engine Land
Amazon resumes Google Shopping ads – but not in the U.S. Amazon’s return abroad — one month after pulling out — follows data showing [...] - Search Engine Land
Google: We're Testing Changes To AI Mode To Encourage Clicks Google's Robby Stein said that over the coming weeks, Google will be testing changes to AI Mode [...] - Search Engine Roundtable
Google Search Console Link Report Doesn't Have A Last Updated Date Did you notice that one of the only reports in Google Search Console that does not have a [...] - Search Engine Roundtable
Microsoft Responds To Hard To See Search Ad Labels I've covered the almost invisible and incredibly hard to see experiments with Microsoft Advertising [...] - Search Engine Roundtable
How to tell if Google Ads automation helps or hurts your campaigns Google Ads automation is powerful, but not foolproof. Learn the signs it’s on track – [...] - Search Engine Land

August, 25 2025

8 Link Building Services to Consider for Higher Rankings in 2025 by Editorial Link Discover agencies that can help boost your authority and search visibility. - Search Engine Land
Non-Profit Organization Announces Free Domain Names via @sejournal, @martinibuster A Cloudflare-backed non-profit is offering free domain names to help support a free and open [...] - Search Engine Journal
Google Ads expands PMax Channel Reporting to account level Advertisers can now spot cross-campaign trends and performance patterns in PMax with a single [...] - Search Engine Land
Daily Search Forum Recap: August 25, 2025 Here is a recap of what happened in the search forums today... - Search Engine Roundtable
Google Search Ranking Volatility Status Report The last time I covered the ongoing Google search ranking volatility was when I said there was a [...] - Search Engine Roundtable
Why community is the antidote to AI overload in search marketing In a world where AI-generated answers sound the same, community-driven trust gives brands [...] - Search Engine Land
Is Google Hiring Another Search Liaison? Seems Unlikely. Google posted a new job for an External Communications Manager, Search - this job seems a lot like [...] - Search Engine Roundtable
Google Tests AI Overview Ask Anything Box Leads To AI Mode Google is now testing adding an "Ask Anything" box within the AI Overviews, and when you [...] - Search Engine Roundtable
Report: ChatGPT Using SerpApi To Scrape Google Search Results Earlier we reported that ChatGPT from OpenAI seems to be using parts of Google search results for [...] - Search Engine Roundtable
Google Ads PMax Channel Reporting On Account Level Google Ads seems to now have PMax, Performance Max, channel reporting on the account level. This [...] - Search Engine Roundtable

August, 22 2025

Google Ads Continues Testing X Visits In Past Month Label Google Ads is testing displaying how many visits a specific ad or website or landing page has [...] - Search Engine Roundtable
Google Tests Moving Follow Button Within Knowledge Panel Menu Google is testing moving the follow button within the knowledge panels in Google Search from a [...] - Search Engine Roundtable
Google On Good Web Crawler Attributes Myriam Jessier asked Google about what would be good attributes of a web crawler. In which both [...] - Search Engine Roundtable
Search News Buzz Video Recap: Google Volatility Check, AI Mode Expands Big Time, ChatGPT Sends Less Traffic & SPN Ad Reporting This week, we did a check in on the ongoing Google Search ranking volatility. Google AI Mode [...] - Search Engine Roundtable
Google Retailer Panel Deals & Loyalty Benefits & Shopping Ads Discount Codes Google is now showing the deals and loyalty benefits details in the retailer/merchant knowledge [...] - Search Engine Roundtable
Google Discover Publisher Entity Pages With Follow, Social & Latest Posts Google seems to be testing a new publisher entity landing page from the Google Discover feed. When [...] - Search Engine Roundtable
Cloudflare’s Pay Per Crawl campaign from an SEO-led PR perspective Cloudflare turned a bold idea into a market-defining move – earning 2,000+ backlinks, lifting [...] - Search Engine Land
Daily Search Forum Recap: August 22, 2025 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine [...] - Search Engine Roundtable
Location page SEO: Rank locally, convert visitors fast Want to win in local search? Learn how to optimize location pages for SEO with the right content, [...] - Search Engine Land
Google Ads rolls out Asset Studio beta The new tool positions Google Ads as a built-in creative hub, streamlining how advertisers produce [...] - Search Engine Land

August, 21 2025

AI Mode in Search gets new agentic features and expands globally AI Mode in Google Search is expanding to more regions and adding more features. - Inside Search
Report: OpenAI ChatGPT Sending 52% Less Referral Traffic (Do You See That?) OpenAI made some updates to its ChatGPT systems, which are impacting the amount of traffic ChatGPT [...] - Search Engine Roundtable
Google AI Mode Now In 180 Countries & Gains Agentic Features Google has expanded AI Mode to 180 countries, up from being available in the US, UK and India. [...] - Search Engine Roundtable
The business risk of being invisible in answer engines AI answers are changing how people search and trust. Brands left out risk losing visibility in key [...] - Search Engine Land
Seize the AI search opportunity with site health by Semrush Enterprise AI search is redefining visibility. Proper site health ensures your brand is ready to be [...] - Search Engine Land
Google Ads Rolls Out Asset Studio (Beta) Google seems to be rolling out the Asset Studio, in beta, to some advertisers now. I believe Google [...] - Search Engine Roundtable
Google To Replace Local Service Ads Badges With One Verified Badge Google announced it will replace the existing Local Services Ads badges, including Google [...] - Search Engine Roundtable
Google To Begin Approving The First Google Trends API Applications A month ago, Google announced the Google Trends API and allowed folks to apply to gain access to [...] - Search Engine Roundtable
Google launches AI Mode in 180 countries and territories Google also added new agentic and personalization features in AI Mode. - Search Engine Land
Google Tests Share Icon For For Search Results & AI Mode Again Google is testing a share button and icon for the search results page again. We recently saw Google [...] - Search Engine Roundtable
Meta rolls out new AI ad tools to boost holiday sales Meta is giving advertisers new AI-driven tools for creators, Reels, and omnichannel ads to help [...] - Search Engine Land
GEO x local SEO: What it means for the future of discovery You can dominate local rankings yet disappear in AI search. Learn how to win the citations that [...] - Search Engine Land
Daily Search Forum Recap: August 21, 2025 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine [...] - Search Engine Roundtable
Google: Why Lazy Loading Can Delay Largest Contentful Paint (LCP) via @sejournal, @MattGSouthern On Google’s podcast, Martin Splitt explains how default lazy loading can delay LCP, why some [...] - Search Engine Journal

August, 20 2025

ChatGPT is sending less traffic to websites – down 52% in a month Reddit and Wikipedia now dominate ChatGPT citations, as OpenAI experiments with answer-first [...] - Search Engine Land
Google Verified makes it easier to find trusted local businesses advertising on Google. Starting in October, we'll be unifying all Local Services Ads (LSA) badges to create a single, [...] - Inside Adwords
New Google Ads diagnostics tool for cart data tracking is here Google's new tool flags mismatched or incomplete cart data that could distort sales reporting and [...] - Search Engine Land
Search Central Live is back to Mexico City We're very excited to announce that Search Central Live is coming back to Ciudad de Mexico [...] - Google Webmaster Central
Google Ads Search Partner Network Full Placement Reporting Is Finaly Here Google Ads seems to be rolling out full placement reporting for the Search Partner Network (SPN). [...] - Search Engine Roundtable
Google unifies Local Services Ads under new Verified badge Google is consolidating LSA trust programs into a single Verified badge to streamline credibility [...] - Search Engine Land
Technical SEO for GenAI: How bots see, crawl & rank your brand by Edna Chavira Discover the new audit signals, rendering issues, and mobile UX factors that impact how GenAI bots [...] - Search Engine Land
Google Ads To Update Child Sexual Abuse Imagery Policy Google will be updating the Google Ads Child Sexual Abuse Imagery policy (CSAI)on October 22, 2025. [...] - Search Engine Roundtable
Tool Tracks Referral Traffic From ChatGPT vs Google: Can AI Catch Up? A new tool from Tim Souo and Ahrefs at chatgpt-vs-google.com aims to show the growth rate of [...] - Search Engine Roundtable
Bing Updates Copilot AI Answer UX To Improve CTR? Microsoft has updated the Bing Search Copilot AI answer design to move the sources section under a [...] - Search Engine Roundtable
Google Clippable Coupons Toned Down For Search Snippets Google seems to have launched a more toned down version of the clippable coupons within the search [...] - Search Engine Roundtable
Google Ads demographics: A deep dive into targeting and exclusion Learn how Google Ads’ basic demographics work, and how to use (or avoid) exclusions to get [...] - Search Engine Land
Daily Search Forum Recap: August 20, 2025 Here is a recap of what happened in the search forums today... - Search Engine Roundtable
Announcing Microsoft Rewards Ultimate Giveaway: More Prizes, More Winners Get ready for the Microsoft Rewards Ultimate Giveaway, where more prizes mean more winners every [...] - Bing Search
News site traffic is shrinking, but Google and AI aren’t solely to blame Nearly every top U.S. news site lost traffic in July. From paywalls to shifting habits, publishers [...] - Search Engine Land
Google Ads pushes richer conversion imports Google says richer conversion imports give Google’s AI the signals it needs to improve [...] - Search Engine Land
How to recognize quality backlinks Not all links are equal. Learn what makes a backlink high-quality, why it matters for SEO, and how [...] - Search Engine Land

August, 19 2025

5 B2B content types AI search engines love From comparison pages to use case hubs, see which content types are driving AI search visibility [...] - Search Engine Land
Google: Why CrUX & Search Console Don’t Match On Core Web Vitals via @sejournal, @MattGSouthern Google's Barry Pollard explains why CrUX and Search Console often report different Core Web Vitals [...] - Search Engine Journal
Why Google Chrome UX Report & Search Console Don't Match While I think SEOs spend way too much time and effort on Core Web Vitals, many do ask why does the [...] - Search Engine Roundtable
Generative AI is changing search, but Google is still where people start: Study AI tools are reshaping search habits, but Google’s dominance endures as the default gateway [...] - Search Engine Land
Google traffic to news publishers is steady, but it isn’t traditional Search Google Discover now leads publisher referrals as direct and social traffic slide, keeping news [...] - Search Engine Land
A technical SEO blueprint for GEO: Optimize for AI-powered search Boost your chances of being cited in AI answers with these four technical SEO tactics that power [...] - Search Engine Land
Google replaces Content API for Shopping with new Merchant API Merchants will need to shift to the new Merchant API as the long-standing Shopping Content API [...] - Search Engine Land
Google finally gives visibility into Search Partner Network placements Google Ads is giving long-requested transparency. You can now see site-level impressions for Google [...] - Search Engine Land

August, 18 2025

Tired Of SEO Spam, Software Engineer Creates A New Search Engine via @sejournal, @martinibuster A software engineer fed up by SEO spam in mainstream search engines creates a brand new one from [...] - Search Engine Journal
Google Makes Merchant API Generally Available: What’s New via @sejournal, @MattGSouthern Google makes Merchant API generally available and announces plans to sunset the Content API. New [...] - Search Engine Journal
Want to win at local SEO? Focus on reviews and customer sentiment LLMs highlight reviews and sentiment. Brands and businesses must control their reputations to shine [...] - Search Engine Land
Google Ads to end manual language targeting in Search campaigns Search campaigns will soon drop manual language settings, leaving AI to automatically detect and [...] - Search Engine Land
Daily Search Forum Recap: August 18, 2025 Here is a recap of what happened in the search forums today... - Search Engine Roundtable
Google Ads Language Targeting For Search Campaigns Going Away Google Ads will be removing the language targeting setting from Google Ads Search campaigns by the [...] - Search Engine Roundtable
Google Updates Google Ads API Documentation As I briefly mentioned two weeks ago, Google has updated the Google Ads API documentation. Now, [...] - Search Engine Roundtable
Google Search Ranking Volatility Cooled & Calmed This Weekend It has been week after week of intensely heated Google search ranking volatility, and it is time I [...] - Search Engine Roundtable
Google’s great clarity cleanup: 3 shifts redefining the Knowledge Graph and its AI future Billions of entities vanished from Google’s Knowledge Graph in June 2025. Here’s how it [...] - Search Engine Land
Winning the local SEO game in the age of AI by Edna Chavira Learn what Google’s AI is prioritizing, what consumers really care about—and how smart [...] - Search Engine Land
Google Ads New Preview Ad Link In View Asset Details Google may have added a new convenient feature in the Google Ads console that lets you preview ads [...] - Search Engine Roundtable

August, 17 2025

Google Answers Question About Core Web Vitals “Poisoning” via @sejournal, @martinibuster Google's John Mueller offered his opinion about a reported Core Web Vitals poisoning attack - Search Engine Journal

August, 15 2025

Local SEO Best Practices Aren’t Universal: Yext Study via @sejournal, @MattGSouthern A study of 8.7M Google results finds review engagement correlates strongest with Local Pack [...] - Search Engine Journal
Google's John Mueller Suggests AI SEO Acronyms May Lead To Scams & Spam Google's John Mueller replied to a lot of the hype around all GEO, AIO, AEO, etc topics floating [...] - Search Engine Roundtable
The ultimate Shopify SEO and AI readiness playbook Shopify sites leak SEO value by default. Fix structural flaws, boost performance, and get ready for [...] - Search Engine Land
Call it whatever you want – just don’t call it ‘Answer Engine’ Forget the abbreviation. Your job is still to earn presence and trust in conversational engine [...] - Search Engine Land
Chartbeat: Traffic From Google To Publishers Stable Over Years The studies we have thus seen from third parties have all said traffic from Google Search to [...] - Search Engine Roundtable
Microsoft Copilot Links Local Reviews To Bing Competitor Google Maps It looks like Microsoft Copilot, formerly Bing Chat, is using Google Maps reviews for its local AI [...] - Search Engine Roundtable
Google Tests Loyalty Benefits Section In Merchant Knowledge Panels Google is testing adding a "loyalty benefits" section to the merchant/retailer knowledge [...] - Search Engine Roundtable
Googlebot Crawl Slump? Mueller Points To Server Errors via @sejournal, @MattGSouthern A Reddit thread about a sharp crawl drop prompted guidance from Google’s John Mueller. [...] - Search Engine Journal
The end of easy PPC attribution – and what to do next Cookies are disappearing and tracking is fractured. Here’s how to rebuild PPC attribution so [...] - Search Engine Land
Daily Search Forum Recap: August 15, 2025 Here is a recap of what happened in the search forums today... - Search Engine Roundtable

August, 14 2025

Flight Deals is our new, AI-powered flight search tool We’re introducing Flight Deals, a new, AI-powered search tool. Plus, there’s a new way [...] - Inside Search
Google Explains Why They Need To Control Their Ranking Signals via @sejournal, @martinibuster Gary Illyes confirmed that external signals like social shares are not used as a ranking signal [...] - Search Engine Journal
Google boosts iOS App campaigns with new formats, AI tools Google’s iOS App campaign upgrades help advertisers reach more users, bid more efficiently, [...] - Search Engine Land
Microsoft: SEOs Need To Study Clicks To Conversions From AI Search Fabrice Canel from the Microsoft Bing team said that search engines, like Bing, have "limited [...] - Search Engine Roundtable
Google Traffic Drops 50% After Site Hack; Recovery Can Take Time Says Google An SEO consultant posted on LinkedIn that one of his websites saw a 50% decline in traffic in a two [...] - Search Engine Roundtable
3 new ways to unlock iOS App campaign performance An overview of our newest App ad formats, AI-powered tools and privacy-centric measurement to make [...] - Inside Adwords
Daily Search Forum Recap: August 14, 2025 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine [...] - Search Engine Roundtable

August, 13 2025

Google Ads Touts New AI To Reduce Invalid Traffic In Some Cases By 40% Google announced it has new AI and large language models to fight invalid ad traffic or as Google [...] - Search Engine Roundtable
Daily Search Forum Recap: August 13, 2025 Here is a recap of what happened in the search forums today... - Search Engine Roundtable
Google Top Stories Preferred Sources Is Live In US & India Google has launched the Preferred Sources top stories feature fully in the US and India, after [...] - Search Engine Roundtable
Site architecture: Creating a website structure that ranks A strong site architecture boosts crawlability, UX, and rankings. Learn how to structure your site [...] - Search Engine Land
The implosion of the blogging-for-dollars revenue model Ad-first publishing is collapsing, reshaping search, hosting, and the tools behind the blogging [...] - Search Engine Land
YouTube expands Promote tools, no Google Ads needed YouTube’s new Promote tools give creators more control over boosting videos and running [...] - Search Engine Land

August, 12 2025

Google Confirms That AI-Generated Content Should Be Human Reviewed via @sejournal, @martinibuster Google's Gary Illyes said that AI-generated content should have human editorial oversight. - Search Engine Journal
How to select your preferred sources in Top Stories in Search Preferred Sources is available starting today for all users in the U.S. and India. - Inside Search
Google From Online Stores Section In Search Google is testing a new section in the Google Search results titled "From online stores." [...] - Search Engine Roundtable
Google Rolls Out ‘Preferred Sources’ For Top Stories In Search via @sejournal, @MattGSouthern Google is rolling out Preferred Sources for Top Stories in Search, letting you choose outlets to [...] - Search Engine Journal
How we’re using AI in new ways to fight invalid traffic An overview of our latest efforts to provide even better protections against invalid ad traffic by [...] - Inside Adwords
Google Search Energy-Saving Green Leaf Label On Product Listings Google is now showing the energy-saving label with a green leaf icon in the product listings side [...] - Search Engine Roundtable
Daily Search Forum Recap: August 12, 2025 Here is a recap of what happened in the search forums today... - Search Engine Roundtable
Google Ads Updated 14 Policy Help Center Articles Google has updated fourteen different help center documents, specific to Google Ads policy. Google [...] - Search Engine Roundtable
Google Trends Stalled With Four Hour Filter Google Trends seems to be broken or stalled over the past few hours. If you filter Google Trends [...] - Search Engine Roundtable
Google taps large language models to cut invalid ad traffic by 40% Google’s new AI-powered protections aim to cut wasted ad spend by filtering out fake clicks [...] - Search Engine Land
Google Merchant Center Ads Promotions Preview & Chat Checkbox Google Merchant Center now lets you preview your promotions, your sponsored ads, before adding [...] - Search Engine Roundtable
Google Preferred Sources rolling out in US and India Initially a labs feature, Preferred Sources lets searchers pick which sites they want to see more [...] - Search Engine Land
Log file analysis for SEO: Find crawl issues & fix them fast Unlock hidden SEO insights with log file analysis. Learn how to track crawler behavior, spot [...] - Search Engine Land

August, 11 2025

Why pay more next week? Confirm your seat at the SMX Master Classes. Check out what's in store, including an all-new workshop on AI prompting. - Search Engine Land
Long-form content is still very much alive, and here’s how to do it Learn what qualifies as long-form content and what it takes to rank—structure, depth, search [...] - Search Engine Land
Google Says AI-Generated Content Will Not Cause Ranking Penalty via @sejournal, @martinibuster Google's Gary Illyes confirmed that AI-generated content does not have a negative impact on SEO. - Search Engine Journal
Google Analytics Real Time Reporting Not Working Again Google Analytics seems not to be functioning properly again. The real-time reporting feature is [...] - Search Engine Roundtable
Google Search Ranking Volatility Shakes Up This weekend I am seeing a spike in chatter within the SEO community on the topic of, you guessed [...] - Search Engine Roundtable
Daily Search Forum Recap: August 11, 2025 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine [...] - Search Engine Roundtable
Google Ads Tests Horizontal Line Above Sponsored Results Google is testing a horizontal line about the search ads, the sponsored results, within the Google [...] - Search Engine Roundtable
SEO beyond the website: Winning visibility in the AI era AI answers pull from far beyond your site. Optimize your pages and earn visibility across [...] - Search Engine Land
Google May Be Using Generic & Undocumented Google Crawler There are numerous reports that Google may be using a more generic and undocumented Googlebot, [...] - Search Engine Roundtable
What are PBNs? Risks, rewards & SEO implications explained PBNs promise fast links—but at what cost? Learn how private blog networks work, why [...] - Search Engine Land

August, 10 2025

Google Is Testing An AI-Powered Finance Page via @sejournal, @martinibuster Google is testing an AI-powered finance destination for answering questions, generating advanced [...] - Search Engine Journal

August, 8 2025

Live Monday: What’s next for SEO in the generative AI era In this exclusive Search Engine Land discussion, four top SEO experts will discuss how to survive [...] - Search Engine Land
Google: Unique Image Landing Pages Can Help Boost Search Visibility via @sejournal, @MattGSouthern Google’s John Mueller says giving each image its own landing page can help it appear in image [...] - Search Engine Journal
The Fujiwhara effect on YouTube: AI, Shorts, and the rise of duplicate content The explosive rise of Shorts and AI fueled a flood of duplicate content – leading YouTube to [...] - Search Engine Land
We’re testing a new, AI-powered Google Finance. Beginning this week, you'll see us testing a new Google Finance, reimagined with AI at its core. [...] - Inside Search
Google Cautions Businesses Against Generic Keyword Domains via @sejournal, @MattGSouthern Google’s John Mueller advises small businesses to choose distinctive brand names over generic [...] - Search Engine Journal
Content decay: What it is and how to fix traffic drops Losing rankings over time? You might be facing content decay. Learn how to spot it, fix it, and [...] - Search Engine Land
Bing Webmaster Tools Performance Report Gains 24 Months Of Data & More Bing not only added new filters by device and country, but also Bing added several more months of [...] - Search Engine Roundtable
Google AI Mode With People Also Search For Google is testing adding the "people also search for" section within the Google AI Mode [...] - Search Engine Roundtable
Will GEO replace SEO – or become part of it? GEO isn’t the death of SEO. It’s what happens when search becomes multi-platform, [...] - Search Engine Land
Google Analytics Code On Wrong Site Won't Hurt Your Google Rankings Did you ever see your Google Analytics code, for your website, on someone else's site? It happens [...] - Search Engine Roundtable

August, 7 2025

Programmatic SEO: Scale content, rankings & traffic fast Unlock massive growth with programmatic SEO. Learn how to automate content at scale, target [...] - Search Engine Land
Google Ads API Version 21 Now Available Google has released version 21 of the Google Ads API, this is a major release with dozens of [...] - Search Engine Roundtable
Google: Clicks To Websites Relatively Stable With AI Overviews (Is It Flawed?) Google's Liz Reid, in response to all the third-party studies, wrote on the Google blog, [...] - Search Engine Roundtable
Becoming AI-native: The next leap for SEO professionals Your SEO career depends on more than tool usage. Find out what it takes to become an AI-native SEO [...] - Search Engine Land
Bing Search Tests Moving Search Tools By Search Box Microsoft is testing moving the search tools links that is typically below the search box, to above [...] - Search Engine Roundtable
Google AI Mode Button Now In Search App Google has added the AI Mode button to the Google Search App. I am not sure if this is super new, [...] - Search Engine Roundtable
GPT-5 is here: OpenAI promises better writing, faster research OpenAI calls GPT-5 its most advanced AI model, with upgrades in accuracy, speed, tone control, and [...] - Search Engine Land
‘Search everywhere’ doesn’t mean ‘be everywhere’ Not every platform deserves your presence. The smartest brands meet audience intent with purpose, [...] - Search Engine Land
Google Ads Performance Max gets new controls, reporting, creative insights Google's new Performance Max features include better audience targeting, enhanced asset insights, [...] - Search Engine Land
Apple Business Connect Supports UTM Parameters For Action Links Apple sent out an email update to some of those using Apple Business Connect to announce that it [...] - Search Engine Roundtable
Bing Webmaster Tools Performance Report Adds List By Device & Country Microsoft has added two new options to the Bing Webmaster Tools Search Performance report. There is [...] - Search Engine Roundtable
Daily Search Forum Recap: August 7, 2025 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine [...] - Search Engine Roundtable
The latest AI news we announced in July Here are Google’s latest AI updates from July 2025 - Inside Search

August, 6 2025

AI in Search is driving more queries and higher quality clicks We continue to send billions of clicks to the web every day and are committed to prioritizing the [...] - Inside Search
Ecosia & Qwant Launch European Search Infrastructure via @sejournal, @MattGSouthern Ecosia begins using its own search index in France, part of a joint effort with Qwant to reduce [...] - Search Engine Journal
YouTube for SEO: Boost rankings with video content Learn how to use YouTube to improve SEO, drive traffic, and earn SERP features. Explore advanced [...] - Search Engine Land
Bing Image Creator adds GPT-4o alongside DALL-E3 for even more free ways to create We’re thrilled to share that Bing Image Creator now includes the latest GPT-4o image [...] - Bing Search
An SEO guide to understanding E-E-A-T E-E-A-T shapes how Google ranks your content. Learn what it means, why it matters for SEO, and how [...] - Search Engine Land
Google Search Rolling Out Sticky Search Bar As You Scroll Google seems to be rolling out a sticky search bar, so as you scroll down the page, the scroll bar [...] - Search Engine Roundtable
Google Ads On If Negative Keywords Train Smart Bidding Google's Ginny Marvin, the Google Ads Liaison, was asked if negative keywords are included in the [...] - Search Engine Roundtable
Ask Anything In AI Mode Within Google Product Search Listings Google is testing the Ask Anything In AI Mode feature, which we saw in the people also ask, now in [...] - Search Engine Roundtable
The web is multilingual – so why does search still speak just a few languages? Despite AI’s promise of inclusion, search and LLMs still sideline minority languages. [...] - Search Engine Land
Google Tests AI Mode Tab Icon With Divider Google is testing adding an icon and a line separator/divider for the AI Mode tab under the search [...] - Search Engine Roundtable
Google rolls out AI-powered asset optimization for Demand Gen ads Google is turning up the dial on AI-powered ad creative, pushing automated image and video [...] - Search Engine Land

August, 5 2025

How Perplexity ranks content: Research uncovers core ranking factors and systems A researcher reveals Perplexity’s ranking logic, including entity reranking, manual domain [...] - Search Engine Land
Google Business Profiles Posts creation tool refreshed Google Posts is easier to manage and use with these new user interface updates. - Search Engine Land
AI search fight: Cloudflare and Perplexity clash over crawling Cloudflare says Perplexity evades crawl directives with stealth tactics; Perplexity calls the [...] - Search Engine Land
The Future Of Search: 5 Key Findings On What Buyers Really Want via @sejournal, @MattGSouthern AI answers, offline calls, and voice search are reshaping how buyers act. This report breaks down [...] - Search Engine Journal
AI traffic is up 527%. SEO is being rewritten. AI platforms are transforming discovery. Traffic is surging. Now strategies must evolve, according [...] - Search Engine Land
Perplexity Says Cloudflare Is Blocking Legitimate AI Assistants via @sejournal, @martinibuster Perplexity criticizes Cloudflare's infrastructure for being unable to differentiate between AI [...] - Search Engine Journal
Google AI Overviews Within AI Overviews Did you know that Google can show AI Overviews within AI Overviews. We've seen AI Overviews in [...] - Search Engine Roundtable
Google: We Did Not Confirm We Use MUVERA Gary Illyes said that despite what people are saying, he did not confirm Google uses MUVERA - [...] - Search Engine Roundtable
Microsoft Advertising Audience Planner Updated Navah Hopkins, the Microsoft Ads Liaison, posted about new updates released to the Microsoft [...] - Search Engine Roundtable
From search to answer engines: How to optimize for the next era of discovery Traditional SEO isn't enough in the world of answer engines. Optimize for LLMs, boost AI citations, [...] - Search Engine Land

August, 4 2025

Cloudflare Delists And Blocks Perplexity From Crawling Websites via @sejournal, @martinibuster Cloudflare blocks Perplexity's crawlers because of aggressive stealth crawling and failure to abide [...] - Search Engine Journal
AI Max gets new reporting features AI Max advertisers can now view search terms, ad headlines, and landing pages together — [...] - Search Engine Land
Microsoft Advertising Website Exclusions Updated Microsoft has updated its exclusions controls and reporting for Microsoft Advertising Audience Ads [...] - Search Engine Roundtable
SE Ranking acquires Planable to expand into social media, AI search SE Ranking unites SEO and social content tools with deal, targeting greater brand reach across AI [...] - Search Engine Land
AI Max experiments arrive in Google Ads: Here’s how they work Google Ads is ditching duplicate campaigns with a built-in experiment tool that fast-tracks AI Max [...] - Search Engine Land
August 2025 Google Webmaster Report The past month was a bit intense with Google search ranking volatility. With the June 2025 core [...] - Search Engine Roundtable
Google Search Tests Rainbow Effect To AI Mode & Web Tabs Google is testing adding a rainbow effect to the AI Mode and Web tabs within the search bar. We've [...] - Search Engine Roundtable
Reddit CEO: Anyone Using Google Will End Up At Reddit At Some Point As you all mostly know, Reddit had an amazing earnings statement and its stock is up 25% since [...] - Search Engine Roundtable
SEO accessibility: Make your site searchable for all Great SEO starts with access for everyone. Learn how to optimize your site for users with [...] - Search Engine Land
Daily Search Forum Recap: August 4, 2025 Here is a recap of what happened in the search forums today... - Search Engine Roundtable
Google briefs brands on AI Mode ads ahead of Q4 rollout Google is bringing ads into its conversational AI search experience, reshaping how brands target [...] - Search Engine Land

August, 2 2025

Google Backtracks On Plans For URL Shortener Service via @sejournal, @martinibuster Google walked back recently announced plans to end its URL shortener service. It will continue to [...] - Search Engine Journal

August, 1 2025

2025 Core Web Vitals Challenge: WordPress Versus Everyone via @sejournal, @martinibuster The latest Core Web Vitals CMS rankings are a mix of unexpected results, with Shopify ranking [...] - Search Engine Journal
Google Search Ranking Volatility Heated Yet Again Guess what - another story on Google Search volatility and how it is heated and the chatter within [...] - Search Engine Roundtable
Danny Sullivan Steps Away From Google Search Liaison Role Danny Sullivan is no longer the Google Search Liaison. He is switching roles within Google to work [...] - Search Engine Roundtable
How to write high-performing Google Ads copy with generative AI Speed up your ad creation process without losing your message. Use generative AI to craft relevant, [...] - Search Engine Land
Google: Easy To Draw Parallel Between Meta Keywords & LLMS.txt File Google has been outspoken about not being a fan of the LLMS.txt file. Now, Gary Illyes from Google [...] - Search Engine Roundtable
Chrome Trial Aims To Fix Core Web Vitals For JavaScript-Heavy Sites via @sejournal, @MattGSouthern Google is testing a new API to measure Core Web Vitals in SPAs. Learn how to test it and why it [...] - Search Engine Journal
PMax and the illusion of trust: ‘I’m Google – what could go wrong?’ Performance Max promises results through automation – but what are you giving up in return? [...] - Search Engine Land
Bing: Optimize For AI Search By Following SEO Guidelines Fabrice Canel, long time Microsoft employee and the Bing Search Product Manager, said the way you [...] - Search Engine Roundtable
Danny Sullivan no longer the Google Search Liaison Sullivan is moving into a new role within the Google Search team, after seven and a half years [...] - Search Engine Land
Google Confirms It Uses Something Similar To MUVERA via @sejournal, @martinibuster Google's Gary Illyes confirmed that Google uses a version of MUVERA in Search - Search Engine Journal